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Curt Hogan

Is AAA your Competition?

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AAA in our area has, for the last couple of yours been running battery replacement trucks in addition to the normal towing vehicles. I stated my displeasure with this program to my AAA representative when I was participating in the AAA Approved Auto Repair program and using them as my towing service. Since I have ceased participation in the program, my tow in rate has more than doubled.

I was reading a recent issue of Brake and Front End magazine today and got to wondering if those of you who are still involved with AAA are as alarmed as I am even though I am a former participant? According to the editorial AAA has purchased a 30 something location, auto repair franchise, operating in several states in the Midwestern and Eastern United States.

My concern is this, when I was a AAA Approved shop I advertised, as I'm sure most of you do, The AAA logo in all of my print advertising, on my radio advertising and even my Yellow Pages ads. Heck, I even allowed them to hang their sign on my pole and building. All of those years I paid dues to belong to and advertised for an organization that is now a direct competitor.

Yeah, I may just be venting but really would like to know what you all think?

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