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JustTheBest

Sponsor Member
  • Content Count

    233
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JustTheBest last won the day on September 11 2019

JustTheBest had the most liked content!

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71 Excellent

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About JustTheBest

  • Rank
    Experienced Poster

Business Information

  • Business Name
    Kool Holdings
  • Business Address
    3909 Witmer Road, Niagara Falls, New York, 14305
  • Type of Business
    Auto Body
  • Your Current Position
    Shop Coaching
  • Automotive Franchise
    None
  • Website
  • Logo
  • Banner Program
    Other
  • Participate in Training
    Yes
  • Your Mission Statement
    Helping you, the auto repair shop owner increase car counts and finally get paid the money you deserve! Get a copy of my new book, "THE OFFICIAL GUIDE TO AUTO SERVICE MARKETING" at JustTheBestMarketing.com

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5,065 profile views
  1. I just released this 100% FREE training, but it’s a little different than any other courses, webinar or training you’ve been to. Why? It’s different because... 1) It's less than 15 minutes long 2) I'm not selling anything - in fact, there isn't even an option to use your credit card, even if you wanted to. 3) It will only be available for a short time so you better head over and see it right now! Let me know if you have any questions. Just leave me a comment below, message me on this forum or drop me a text at 716-402-5998. I’ll get back to you quick! Thanks! I’ll see you on the training, okay? Matthew “The Car Count Fixer” P.S.: Forgot to mention, it's not going to be available for long, so grab it now!
  2. dfrisby, Thanks for your input. You may have misunderstood what the 27% was about. That's the average rate of a NEW CUSTOMER returning to you. In fact, I just reviewed a customer list from a new client gasping for car count. Almost 2,000 customer on the list. An overwhelming majority (like 85% or more) had the same start/end date. In other words, first service and last service was the same. If there was some attention to customer retention, he wouldn't be paying me to fix it. Matthew
  3. Joe, I agree with you totally! So many shop owners I speak to forget about the “relationship” and “retention” issues. In fact, in this video, I talked about the 3 things shop owners need to focus on in 2020. But what I feel (and see so many times) is that shop owners ignore are the facts… and the fact is that when you’re dealing with a new customer, you have less than 27% chance of them returning to you for a second visit. And that ONLY happens if they have an excellent customer experience! That 27% change is not very good - yet shop owners still call them “THEIR” customer. You don’t own the customer. In total, most of the car count issues I see would be solved if shop owners focus on RETAINING the customer’s they’ve got - and doing that generates more referrals, more car count and it just keeps snowballing. Hope this helps! Matthew "The Car Count FIxer" P.S.: Watch Marketing your shop in 2020 P.P.P.: You ONLY have a 27% chance of new customers returning P.P.P.S.: Don't ignore your customer - Start texting customers before this time tomorrow - and it's FREE!
  4. Hi! Thanks for stopping by. I wrote this letter to help auto repair shop owners. There's nothing to buy Hope this helps! Matthew "The Car Count Fixer"
  5. Thank you for your kind comments. I have to confess here... things have been moving so fast that it's difficult to keep up, but know this. We have some awesome video and help being worked on now so we can explain everything! I promise, you'll love it. Just let me know if you have any questions! Thanks again!, ~Matthew
  6. Texting has never been easier. Instead of telling you about it… will you let me prove it? What if it’s free? Give me 3 minutes and I’ll explain it all. No tricks. No gimmicks. No kidding. Hope this helps! Matthew "The Car Count FIxer" P.S.: Start texting tomorrow - for FREE! No Kidding! P.P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.P..S.: Like and Follow Car Count Hackers on Facebook
  7. You could just say that this is tried, tested & proven. 19 simple words that virtually guarantee car count… in hours! Hope this helps! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"
  8. I just released this video about how to get more customers for your shop in 2020. Let’s face it - the market is changing. On this video, I reveal the 3 Most Important Strategies we’re focusing on for 2020. You can watch it here. But wait... there's more! 😉 But here’s what happened. I had conversations with shop owners after releasing that video. After talking to them, they told that what I didn’t say was really more important than what I did say! So I decided I would reveal that - but only to serious shop owners. All you need to do is text the work “hello” to 716-402-5998. That will get you an invitation to Car Count Hackers Elite - I share shot bits of information with serious shop owners who want to earn the money you know you deserve. Hope this helps! Matthew "The Car Count FIxer" P.S.: How to Get More Customers for Your Repair Shop - 2020 P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days" Could you use an extra $9,780.39 in Bottom Line Profits!
  9. Hello and Welcome! Thanks for taking the time to check this out. Obviously the auto service market is changing. More competition; Price shoppers; Worse than that, where do you start promoting if you want to grow your car count? Good news! There’s really only 3 areas  you need to focus on. Instead of writing it all out and asking you to read it - I created this video - it’s a little over 5 minutes, but it’ll be 5 minutes well worth it. Let me know if you have any questions. I’d be pleased to respond! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"
  10. Hi CAR_AutoReports! Exactly! But it doesn't stop with just getting them in the door. I can't believe how many shops I see drop the ball on this. On average, a shop has LESS THAN a 27% chance of that new customer returning for another visit - and nobody does anything to inspire that to happen! But when it comes to price matching... or customers calling to "ask how much something is"... aka Price Shoppers... you said.... Bingo! Auto repair is a COMMODITY and nothing more! At least, the way the consumer sees it - and that's because shops don't take the time to invest in their brand and "STAND OUT". Typically, shop owners hind behind their website! They use a bunch of stock images that are "stolen" from sites online - but people want to do business with PEOPLE - not names and businesses! What about a simple stupid thank you card! No, not one that looks like a billboard - I'm talking about a cheap thank you cand that's mailed to the customer! (Can't tell you how many shop owners have told me about the surprise their customers got - from a stupid, simple thank you card! I know a shop owner who basically locks himself in his office and let's the service advisor handle customers - even when they ASK ABOUT HIM! Auto service is considered a commodity because of how shop owners refuse to invest in their own brand - don't entice customers to come back - and then just call them cheap, price shoppers. Ha! Hope this helps! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days" Find out How one shop owner banked $9,780.39 in Bottom Line Profits!
  11. Hi newport5! I understand your position. In all honesty, I typically didn’t have to do a “line-by-line” comparison because most of the time, I initiated it with the customer. I know, sounds crazy - but like I said, I was real heavy in A/C service. Most shops would ONLY quote on the compressor - so my offer was that I would NOT be undersold - for the same job. In addition to that, if there was a question, the customer would end up back at MY SHOP. Again, it was a little different than what you’re explaining. But with all due respect, I’m going to tell you that YOU probably price shop - and you may not even realize it. Do you shop at Walmart? Target? Costco? Well, I am willing to bet that you could get most of your purchases from ANY ONE OF THOSE - instead of going shopping to each one. It’s pretty much the same thing! And besides, if the car owner didn’t consider auto repair as a COMMODITY, then they wouldn’t do it. So when they price shop - they’re really telling you that your shop offers the same service as any other one. Hope this helps! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: How one shop owner BANKED $9,780.39 in Bottom Line Profits! Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"
  12. Good info on that checklist. The only things I found missing is information about the shop and owner. I often speak to making your waiting room a "shrine" to the owner and employees. Besides, no matter how good the customer is - and especially for new customers - you can't know if these people saw your most recent reviews. For that reason, I would add.... 1) Customer reviews - printed and inserted in simple frames 2) Pictures of the owner with smiling customers (along with their reviews!) 3) Short Bio's of techs with pictures - because people want to know who's working on the car. 4) Any other pictures of the owner with other business owners, local celebrities like the mayor, etc. Familiarity breeds trust and we all know according to the most recent AAA report, 2 out of 3 repair shop customers don't trust you! I even did a video about this with even more painful details! Hope this helps! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"
  13. HI Joe! Thanks for the response and point. I think the most important matter you brought up was .... You're 100% bang on. I never sold tires because there wasn't any money in them, so I can't speak to those matters but you're right. Tires aren't the complete job. Mount, balance, alignment, etc. is what the customer isn't thinking about. The most "mysterious" a system is... like A/C or Check Engine diagnosis - the more complicated it gets the more "ABC Auto Shops" mess with the price to get the job, regardless if they fix it or not! But with all that said, I think you said it best when you said "I sell relationships and trust". If all the other shops did that - I'd be out of work, so let's just keep this between us, okay! Thanks again! Matthew
  14. Hi Joe! I understand what you're saying - but I respectfully disagree in one way. First of all, I know tires are NOT a profit center. Additionally, you're correct about the discount tire suppliers online. Nobody in a repair shop with real world overhead could compete. But the issues I ran into with my shop was that I often offered a 100% price match guarantee - for the same job. Let me explain. I did a lot (and I mean a lot) of A/C repairs. I even had local retailers that would just send the car to us because "adding a little refrigerant" didn't work. When doing a quote for a repair - typically a large repair like compressor replacement - ($6-7-$800 or more!) I would always tell my customer that I wouldn't just MATCH a competitive price - but I would BEAT IT TOO! - But only on the identical job. Here's the rub. When doing compressor replacement, most shops don't (and won't) bother to do all the steps. No high side flush - no expansion valve or orifice tube replacement - no drier replacement - or any of the other supporting services. They would slam a compressor on the car and then hope for the best. In other words, if you want the job done right, there wasn't anyone who would beat me for the SAME JOB. After all, we did 8-10 big a/c repair jobs a day! We had a system that worked. So with respect to tires, I get it. You can't compete with the online retailers - and I wouldn't ever suggest that a shop does. But when it comes to other work, you have to be able to communicate to your customer that you WILL match the price - FOR THE SAME JOB! When you dig into it, you can quickly see where other shops cut corners. In fact, a shop could even make this part of their USP (Unique Selling Proposition) where they "Won't be beat!". That's beyond the scope of what we're talking about here - but it can work. Hope this helps! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! How to get $9,780.39 in Bottom Line Profits! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"
  15. Hi! This week, I had a chance to review recent results with a private client (aka Car Count Hacker . You may find this surprising, specially when you find out the size of the shop. I detail it all in this video. You can see the entire video here. I welcome your comments or questions. I welcome your comments or questions. Hope this helps! Matthew "The Car Count FIxer" P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.S.: Like and Follow Car Count Hackers on Facebook P.P.P.S.: Have you registered in my FREE Training? "How to Double Your Car Count in 89 Days"


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