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By Joe Marconi in Joe's Blog4 commentsA recent study, done by Harvard Business School, concluded that the real problem with attracting and retaining employees has more to do with the workplace environment, not pay or benefits. While the study did find that an adequate pay plan and offering an attractive benefits package did help with recruiting and retention, it’s not enough to satisfy the needs of employees, especially those of front-line workers.
The study also stated that in 2021, many companies were convinced that giving raises, sign-on bonuses, and other perks would solve the worker shortage problem and prevent people from quitting. However, this strategy did not work. So, what does work regarding attracting quality people and keeping them employed?
Essentially, it all comes down to the culture of your company. Management: do all it can to consider the individual needs of your employees. Your employees want to feel that they have a voice, that their opinion counts, and that their role in your company is both respected and recognized. Yes, pay and a great benefits package will go a long way toward making your employees feel secure, but that’s only financial security. People want more than money.
To attract and keep top talent requires creating a company that people feel proud to work for. You need to reach the hearts and minds of your employees. Become a leader that people are enthusiastic about working for. You want your employees bragging to their friends and family that your shop is a great place to work!
Step one to attracting and retaining quality employees: Create an amazing workplace environment for your employees! Trust me, happy employees make happy shop owners too!
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By Joe Marconi
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By carmcapriotto
Recorded Live at the TST Big Event 2023 with Andrew and Knudsen, father and son duo of Coventry Motors in Huntington Station, Long Island. They discuss their background in the car industry, their decision to start their own business, the types of cars they work on, and their succession plan. They also discuss the challenges of running a small business, including labor rates and finding new talent. The conversation provides insights into the rewards and challenges of running a successful auto repair business and the importance of continuous learning and adapting to changes in the industry.
Andrew and Peter Knudsen, Coventry Motors, Huntington Station, NY
Show Notes
(00:00:39) The high cost of living and labor rates in Long Island, with diagnostic labor rates starting at $225. (00:02:00) Peter started Coventry Motors after leaving his job at a Jaguar dealership. (00:06:41) Andrew will eventually buy the company's shares (00:07:07) Peter and Andrew discuss Andrew's interest in the car industry from a young age and how he came to work at Coventry Motors. (00:09:21) Hiring and training employees, including using training videos and on-the-job learning. (00:10:16) Peter discusses his management style and how he improved productivity and morale at a Jaguar shop he had managed in the past. (00:14:39) Peter talks about how he is one of the few people in the business who can fix cars and deal with customers, unlike most mechanics who only fix cars. (00:19:57) Getting involved in coaching and how it helped them implement changes in their business. (00:21:06) The importance of regularly reviewing and adjusting the parts matrix to account for inflation and maintain profitability. (00:24:43) Peter and Andrew's biggest influencers in the car industry, (00:26:30) The challenge of hiring young people who are distracted by their phones and lack basic skills. (00:30:06) Peter's approach to failure helped Andrew become a problem solver and independent thinker. (00:31:45) Peter talks about his son Andrew taking over the business and how he is better at selling and dealing with customers. (00:32:35) The challenge of finding successors in the auto repair industry and the importance of having a passion for the work. (00:33:57) Andrew talks about his unique relationship with his father and the importance of not fighting change in a family business.
Thanks to our Partner, NAPA AUTO CARE
Learn more about NAPA AUTO CARE and the benefits of being part of the NAPA family by visiting www.NAPAAutoCare.com
Connect with the Podcast:
-Join our Insider List: https://remarkableresults.biz/insider
-All books mentioned on our podcasts: https://remarkableresults.biz/books
-Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom
-Buy Me a Coffee: https://www.buymeacoffee.com/carm
-The Aftermarket Radio Network: https://aftermarketradionetwork.com
-Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
This week Hunt talks about the recent Fed meeting, the impacts, and other factors affecting the current market.
• How much impact is the recent Fed rate increase going to have on me?
• What can we learn from the federal reserve that will shape how the rest of the year is going to unfold?
• Is there a real possibility that the US could default on some of its debt and what would be the impacts of this?
• Is a market correction inevitable and is that truly as bad as it sounds?
Link for Chart: https://data.bls.gov/timeseries/JTS000000000000000JOL
Thanks to our sponsor partner NAPA TRACS
NAPATRACS.com
Paar Melis and Associates – Accountants Specializing in Automotive Repair
Visit us Online : www.paarmelis.com
Email Hunt: [email protected]
Get a copy of my Book : Download Here
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
One of the biggest complaints we hear from shop owners is they don’t trust the numbers from their CRM. They have good reason for this. In the world of marketing, we refer to the connection of dollars earned to the marketing channels that produced those dollars as “attribution”. This week we talk to Justin Rae, founder of Cinch CRM. Justin talks with us about attribution and his passion for creating accurate numbers that the shop owner can trust.
Talking Points
Attribution defined, and Justin’s history with creating trustworthy attribution How long revenue be attributed to a single marketing action Multi-channel attribution The types of marketing actions can you give attribution to with a CRM
How To Get In Touch with Cinch CRM
Website - https://cinch.io/
LinkedIn - https://www.linkedin.com/company/cinchplatform/
Facebook - https://www.facebook.com/CinchPlatform/
YouTube - https://www.youtube.com/@CinchPlatform
How To Get In Touch with Shop Marketing Pros
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Thanks to our partner, RepairPal. Visit the Web HERE
Click to go to the Podcast on Remarkable Results Radio
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By Joe Marconi
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