By Joe Marconi
At this very special time of the year, I would like to wish all the very best life has to offer. My gift from all of you are the amazing posts and contributions each of you have made to help each other and help the industry. It makes me proud to be among such an elite group of shop owners!
Thank you all! Merry Christmas! Happy Holidays!
By Joe Marconi
On July 4, 1776, the thirteen colonies claimed their independence from England, an event which eventually led to the formation of the United States. Each year on July 4th, also known as Independence Day, Americans celebrate this historic event.
Let's all celebrate this day and remeber that we live in the great nation on the planet!
Let me share a great story.
The year was 1820 and Peter Richley was a grateful man. He had survived one of the strangest and most harrowing events known to mankind. The ship which he had been traveling on sank. He was rescued. By some strange twist of circumstance, however, this ship sank.
He was rescued again. But, this third ship sank likewise. He was rescued for a third time. Yet, his fourth ship of passage soon sank. And unbelievably, he was rescued for a fourth time, but this fifth ship sank as well.
It would have been laughable had it not been so serious. On the high seas, however, he floated with the serene confidence that somehow God did not want him to die. And sure enough, as if on cue, another ship came by and answered his call for help.
This ocean liner, The City of Leeds, was named after it’s British city of orgin. It was bound from England to Australia and traveled the same sea lane as Peter Richley’s downed ships. The crew of The City of Leeds hoisted Peter aboard. Dry clothing was provided to Peter. The ship’s doctor gave him a cursory exam, pronounced him fit, and then asked an unusual favor.
“There’s a lady on board who booked passage to Australia,” the doctor explained. “She’s looking for her son who disappeared years ago. She’s dying and she’s asking to see her son. She knows everybody on board and since you’re the only newcomer, would you pretend to be her son?”
Peter agreed. After all, his life had now been saved for the fifth time. He followed the doctor below deck and entered into a cabin. There on a small bed lay a frail woman with silvered-hair. She was obviously suffering from a very high fever. Deliriously, she was crying out. “Please God. Let me see my son before I die. I must see my son!”
The ship’s doctor gently pushed the young man toward the bed. Soon, however, Peter Richley began sobbing. For lying there on that bed was the reason that he couldn’t seem to die. Here was the lifeline that had kept him from drowning five times. For lying on that bed was none other than Sarah Richley—who had prayed for ten years to reconciled to her son, Peter.
The ship’s doctor stood in amazement as the young man fell down by the bed and embraced the sick woman. “I’m here mom! I’m here. It’s me!” Within days the fever had subsided and his mother awakened to find an answered prayer seated on the edge of her bed.
(This story was told by western writer Louis L’Amour in an interview he gave. This story bears out the saying, “truth is stranger than fiction.” In researching the Louis L’Amour website there were additional references that bear out this story to be a true story.)
Ladies and gentlemen,
Another year comes to a close, I hope 2017 has been generous to you as it has been to my team and I. We started the year with a simple premise of making 5 calls to customers everyday, and that snowballed into a sales breaking record for us.
These are very simple things we learned and helped us prosper:
1. Learn to communicate with your team, set the expectations and hold them accountable.
2. Always, always, always be respectful, courteous, attentive, and mindful of your customers, you don't know what they have been through, yes, some have deep financial issues but the majority are looking for honest, knowledgeable, and professional people, earn their trust and give them great value, they will reward you with their continued business.
3. Treat your employees well, charge what they are worth and reward them accordingly, if you skimp on fair wages they will know and look for greener pastures. Many joined us while their competing shops closed, we have pick of the litter.
4. Be honest, do the right thing and get rid of toxic, unreliable, and unethical people. If you have a bad apple in your team, deal with it quickly, else they will poison your team and create systemic problems that will be even harder to deal with later.
5. Always use the best tools you can afford, if you have to redo work for lack proper tools and equipment it will cost you 3x as much, and the customer aggravation and inconvenience will be reflected on your bottom line.
Well, that's it for me. I wish you a Merry Christmas and a Happy And Prosperous New Year 2018!
All is possible by the Grace of God, and according to His will!
By Joe Marconi
I want to take this time at Thanksgiving to say thank you to all AutoShopOwner members. We have a lot to be thankful for and ASO would not be the great sucess if it were not for all the amazing members and the contributions you make to the forums.
From the very start of the ASO, the goal was to raise the level of the auto repair industry and to help each other through the day today operations of running a repair shop. We have done that a more! And there is more to come in the future!
From my family to yours, Happy Thanksgiving!