Did you see the latest Goodyear Tire & Rubber© announcement?

[Elon Block]

Hi everyone,

 

New blog post on this very important topic here:
http://www.autoshopowner.com/blog/16/entry-190-did-you-see-the-latest-goodyear-tire-rubber-announcement/

 

All major pricing changes like this one, affects everyone in the auto repair industry.

[phynny]

Okay man, I've held my tongue long enough. Not sure about everyone else but I don't care about your site so stop trying everything in the world to get us to click on it man. You haven't provided anything useful to the current or future shop owners that I have seen but you continue posting links and/or misleading us to end up at your site.

 

 

-Had Enough

[Elon Block]

phynny,

 

Thanks for the feedback. Since I joined here last year, it's been my intention

to provide useful information to shop owners. If you follow the links to my site,

you will see over 20 hours of free information which has helped shop owners

make more money, become more profitable and run their businesses more

efficiently and smoothly.

Maybe what I talk about doesn't apply to you or is of no interest to you. If that's

the case, that's okay. For those shop owners that are interested in how to

respond to the latest changes, like the Goodyear free flat program, it's my

intention they use it as an opportunity to make more money in their business.

[phynny]

You always post things that lead back to your site where you want to charge people for helping them make money. I could be wrong but this isn't the place for your sales pitch. This site is for shop owners, current or future to get real world advice from people that are currently in the trenches making a living. We are here to share stories, give advice and support one another in our real world struggles and/or success. You make these vague comments that seem to always lead to your site and it's annoying. You may have a good service but this isn't a place for it.

 

You have to understand that we get a dozen phone calls a day with everyone wanting to sell us something or some service and it gets sooooo tiresome. We want a place to kick back and just share things with others in our same field. I could be totally off base but this is how I feel.

Edited October 11, 2015 by phynny

[skm]

phynny, My best advise is to just ignore his posts, I understand exactly what you are talking about and if you google him you will see most of his posts are on this site. He may or may not have good advice, I for one do not know, but I do know his type. He means well but more so want to make money .

 

His type of advice is geared towards big shops like, dealers, sears, goodyear, etc.. the places were customers are not number one concern number one concern is money. Those type of businesses don't have to worry about the customer since they are so big. I have been to a couple of meetings with people like him , they want to nickle and dime the customer and push push push sales on everything. Look at factory recommendations if is says do a trans fluid change , all filters , change oil etc. he pushes for that to be done even if not needed, could of been done a week ago but his type of sales is to do it anyway ... If he was in the trenches and actually dealt with the general public and not just corporation owners he would really see what it is about , but that being said it is his job that is what he does for a living. So we have a choice of listening or not freedom of choice, but he also wins with negative comments since it brings attention to him. The best thing is if you decide he is not for you just ignore his posts..

 

have a good one and good luck with all your ventures phynny don't let that guy get to you .

[ncautoshop]

I can say that I've chatted back and fourth with Elon from time to time and he's offered great insight - just because you don't like his post isn't exactly reason to call him out. He works a different type of market than us smaller guys as mentioned above.

 

Sent from my SM-N910V using Tapatalk

[phynny]

I can say that I've chatted back and fourth with Elon from time to time and he's offered great insight - just because you don't like his post isn't exactly reason to call him out. He works a different type of market than us smaller guys as mentioned above.

 

Sent from my SM-N910V using Tapatalk

 

Nah, I believe I will call him out every time he links something to his site in which he wants to sell things to us. I get enough of this during the day and certainly do not want to have to deal with it on here. The old "bait title, to bait link, to his site" is ridiculous and I will say so every time.

[ncautoshop]

 

Nah, I believe I will call him out every time he links something to his site in which he wants to sell things to us. I get enough of this during the day and certainly do not want to have to deal with it on here. The old "bait title, to bait link, to his site" is ridiculous and I will say so every time.

I guess that's your right. Bet you won't stick around long lol.

I'm guessing your phone rings non-stop with courtesy calls all day? Mine does too!

 

Sent from my SM-N910V using Tapatalk

[UsedTireShop]

I have talked to Elon several times on the phone. He has always been insightful and truly seems to care about me and my shop.

 

Elon offers help for shop owners to maximize their time profits and sales skills. Where do you think he should look for new clients? McDonald's?

[GeeZ]

Much ado about nothing.

[Elon Block]

Just to answer a couple of questions that have surfaced in this thread.

First of all, thank you to ncautoshop and UsedTireShop for your kind
comments. It's my intention to help everyone I come in contact with,
in any way I can. And I always try to do that whether I'm being paid...
or not.

For the record...

1) The shop owners that are a match for my services are not big.

Instead, they are shop owners just like you who are wanting to be able to
take a vacation at least once a year without worrying about how the shop
is doing, in their absence. And to be able to be paid what you're worth,
without discounting, couponing or giving your profits away.

2) The shop owners I am able to help the most are the ones that have a couple
of hours per week to work ON their business, not just IN their business.

3)) That's the only requirement, along with having the same philosophy as mine,
which is in treating the customer right. In fact, I am deadset AGAINST anything
that looks or sounds salesy or pushy when it comes to selling.

Today's customers no longer tolerate that behavior and most of what I
write about proves that. So that is a breath of fresh air for the shop
owners that want to be successful without being the typical hard-sell,
smooth-talking sales person.

4) The promotional posts I have made have been primarily on the blog
provided to me as a benefit of being a paid member that supports this site.
Without paid members, it probably wouldn't be here at all.

Here is what they have put together in an effort to raise money to pay the bills here:
http://www.autoshopowner.com/membership_packages.html

What that means is: I have invested in this site so that I can help this site
stay online. I'm not going to pretend to know Alex or Joe's financial situation.
I do know forums cost money for hosting, security, etc. Without paid members,
many forums go out of business and offline.

This is the blog page AutoShopOwner gave me as a benefit for my investment.
That is where I post my updates to my own website, which is what blogging
is all about:
http://www.autoshopowner.com/blog/16-elon-block-sellmoreautoservicecom/

I am also allowed to have a sig file, as a paid member, which is what you see
below my posts. These are benefits I paid for and therefore, I am using.

So, if I have done something to offend someone here, it certainly was
not my intention. And as skm suggested, you can ignore my posts.

[phynny]

I guess that's your right. Bet you won't stick around long lol.

I'm guessing your phone rings non-stop with courtesy calls all day? Mine does too!

 

Sent from my SM-N910V using Tapatalk

 

I've been around a bit longer than yourself and have no intention of leaving so I do not get your point. Yeah, we all deal with the non stop "courtesy" calls all day long :/.

 

I have talked to Elon several times on the phone. He has always been insightful and truly seems to care about me and my shop.

 

Elon offers help for shop owners to maximize their time profits and sales skills. Where do you think he should look for new clients? McDonald's?

 

McDonalds sounds good smart guy... How about you read about this site and what its for before you make ignorant comments, here, I'll link you since you obviously haven't read it. http://www.autoshopowner.com/about_us.html

Just to answer a couple of questions that have surfaced in this thread.

 

First of all, thank you to ncautoshop and UsedTireShop for your kind

comments. It's my intention to help everyone I come in contact with,

in any way I can. And I always try to do that whether I'm being paid...

or not.

 

For the record...

 

1) The shop owners that are a match for my services are not big.

 

Instead, they are shop owners just like you who are wanting to be able to

take a vacation at least once a year without worrying about how the shop

is doing, in their absence. And to be able to be paid what you're worth,

without discounting, couponing or giving your profits away.

 

2) The shop owners I am able to help the most are the ones that have a couple

of hours per week to work ON their business, not just IN their business.

 

3)) That's the only requirement, along with having the same philosophy as mine,

which is in treating the customer right. In fact, I am deadset AGAINST anything

that looks or sounds salesy or pushy when it comes to selling.

 

Today's customers no longer tolerate that behavior and most of what I

write about proves that. So that is a breath of fresh air for the shop

owners that want to be successful without being the typical hard-sell,

smooth-talking sales person.

 

4) The promotional posts I have made have been primarily on the blog

provided to me as a benefit of being a paid member that supports this site.

Without paid members, it probably wouldn't be here at all.

 

Here is what they have put together in an effort to raise money to pay the bills here:

http://www.autoshopowner.com/membership_packages.html

 

What that means is: I have invested in this site so that I can help this site

stay online. I'm not going to pretend to know Alex or Joe's financial situation.

I do know forums cost money for hosting, security, etc. Without paid members,

many forums go out of business and offline.

 

This is the blog page AutoShopOwner gave me as a benefit for my investment.

That is where I post my updates to my own website, which is what blogging

is all about:

http://www.autoshopowner.com/blog/16-elon-block-sellmoreautoservicecom/

 

I am also allowed to have a sig file, as a paid member, which is what you see

below my posts. These are benefits I paid for and therefore, I am using.

 

So, if I have done something to offend someone here, it certainly was

not my intention. And as skm suggested, you can ignore my posts.

 

 

I did not bother to read your whole post but I did catch something about paying... IMHO you should go peddle your "product" elsewhere as this isn't the place for it.

 

If I am incorrect in my assessment of the site and it's goals I'm sure Joe will step in and clear it up.

 

Either way I'm done with this conversation, I'll leave you to your shamwow type tactics(I say this jokingly-ish, as I literally got stopped by a shamwow salesman today). .

Edited October 12, 2015 by phynny

[ncautoshop]

 

I've been around a bit longer than yourself and have no intention of leaving so I do not get your point. Yeah, we all deal with the non stop "courtesy" calls all day long :/.

 

 

McDonalds sounds good smart guy... How about you read about this site and what its for before you make ignorant comments, here, I'll link you since you obviously haven't read it. http://www.autoshopowner.com/about_us.html

 

I did not bother to read your whole post but I did catch something about paying... IMHO you should go peddle your "product" elsewhere as this isn't the place for it.

 

If I am incorrect in my assessment of the site and it's goals I'm sure Joe will step in and clear it up.

 

Either way I'm done with this conversation, I'll leave you to your shamwow type tactics(I say this jokingly-ish, as I literally got stopped by a shamwow salesman today). .

I was just saying if you were to badger a paying sponsor, they will likely be chosen over one upset member. You'd likely get the boot. At least my experiences in other forums has shown this. If every member was upset or a large portion of the membership was upset that might hold some water lol

 

Sent from my SM-N910V using Tapatalk

[phynny]

I was just saying if you were to badger a paying sponsor, they will likely be chosen over one upset member. You'd likely get the boot. At least my experiences in other forums has shown this. If every member was upset or a large portion of the membership was upset that might hold some water lol

 

Sent from my SM-N910V using Tapatalk

Ah, gotcha man. I didn't think that would have any bearing on things but you never really know I suppose. There are a lot of people bothered by it and have contacted me after my original post. Most are either too nice or have said that I've already shed light on the issue so the don't have to keep pushing. Like I said though, I'm done with this thread and guy honestly.

[mspecperformance]

I think Elon does provide value to our site. He has a lot of worthwhile things to say as well as a different strategy outlook which I can appreciate. Do I agree with everything he posts? No. I agree far less with many other members on here. I think it is obtuse and small minded to not accept different views. For instance, Elon posts a lot from the perspective from a tire dealer. It may not apply directly to a lot of what we do since we may not sell a lot of tires or operate our businesses differently but it doesn't mean its not worth reading.

 

Elon is also a paying advertising member which I am guessing gives him the right to promote his business. You don't have to click on it. If Elon was selling snake oil and venom I would certainly jump on this band wagon. I don't believe this to be the case.

[andresauto]

Marketing Success

 

Capture Attention

Create Interest

Propose Value

Sell, Sell, Sell

Value Delivered and Paid for

Repeat Cycle

 

Elon is following the formula to success. And that is exactly what we all should be doing as past, present, future business owners and even employees.

 

Step 1: Find a platform for communication.

He did that by signing up and setting himself up as an advertising member.

 

Step 2: Making himself known by creating a profile and posting on here. Getting attention and creating interest.

 

Step 3: Trying to fulfill the wants and needs of the automotive repair shop market place with relevant automotive repair shop information. Watching his free videos on youtube, Elon delivers relevant information for automotive repair facilities.

 

Not everyone wants and needs the same thing here. Some members are browsers, some are advertisers, some are critics, some are looking for a million dollar idea. Some are transmission shops, some are specialty shops, some are primarily tire shops. All are automotive related. We have shop owners, we have technicians, and we have prospective shop owners. Information is relative to needs and wants.

 

 

It's ok to not be interested or just not see the value. But any

individual or business must continue marketing themselves or their business regardless of any upsets, blowups or criticism for the sake of their own survival and that of the business and it's employees.

 

Elon is trying to prosper, and rightfully so, by marketing himself and proposing the value of his insight and business on this platform for Automotive Shops. So he is doing what all of us need to do. Market! Some will be interested and listen. Some will sign up, and some will disregard or ignore his insight.

 

The truth is all of us must do it and make it a non-stop action. When I go to my neighborhood movie theater and they are marketing the local body shop or curtain store I know that I have absolutely no interest in those things especially while sitting and waiting to watch a movie. I just want to relax and be entertained and the movie theater is marketing body work and curtains to me. What's the relevance? Outflow of communication from a business through that platform. That's it whether I like it or not.

 

Protesting marketing is understandable since there is a constant bombardment of it, but the purpose of it is to create awareness and interest that a person, place or thing exist in the world and how and where you can find more information or get serviced. It's typically not meant to be offensive, but if it is, it still grabbed enough attention and captured your interest enough to talk about it. So it worked either way in making someone or something known, interesting and talked about.

 

Pure Genius!

 

Market anywhere, market everywhere! Make yourself known everywhere! Thats branding through marketing! If Coca Cola and Geico have not overwhelmed the public with their marketing campaigns I don't think Elon has exhausted the automotive marketplace with his posts. We are all looking for more clients, we all need to make ourselves known. Anywhere and everywhere with intention and attention on client gain. Success through communication is the only way I know success occurs. Elon's a communicator.

[Elon Block]

andresauto, you bring up some interesting points about the role of marketing and communication,
in everyone's business.

It reminds me of a quote from one of my mentors, Michael Gerber, author of the best-selling business
book, The E-myth. He says:

"Marketing is everyone's job. The owner of the business must start out by asking marketing questions."

"In fact, there isn't a function or position within the company that is free of asking marketing questions,
if by marketing we mean, 'What must our business be in the mind of our customers in order for them
to choose us over everyone else?'"

"And so, seen from the appropriate perspective, the entire business process by which your company
does what it does, is a marketing process."

Being able to communicate clearly and effectively when talking with customers is required in order to
thrive - not just survive - in today's very competitive environment.

It's been my experience, when you're able to do that, you'll get a 'yes' (almost) every time.

[Jeff]

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