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flacvabeach Community Regular

flacvabeach

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Being a geek, I did my own for years, but gave it up when we saw the Kukui product. I had some initial withdrawal pains, but soon realized I wasn't even concerned about it any more. They are that good. I can still get in and manage my pages if I want to, but who has time? Strongly recommended.

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SMMotors Enthusiast

SMMotors

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I've been usin kukui. Pretty happy I guess. Really pricey. The biggest thing I hate is the website design is very very cookie cutter. The copied our old design and posted it, however we thought this was just until they would come up with something new.

 

It's on us to provide photos, taken by a professional ( additional expense). It's on us to update it. It is on us to change the content. It's on us to come up with the wording on the site. It is on us to tell them what wording we want on our follow up/ lost customer.

 

We had to register new emails ( more $) then purchase the domain from go daddy ($$$).

 

The biggest downside is that if we quit kukui, we lose our web design. You don't own the pages, just the domain name.

 

Don't get me wrong, I do get a good amount of business from them, our SEO rankings are high, ( but my site isn't mobil optimized, they say that isn't important wtf) and they have a good looking stat page. However for $11k/ year, I'd expect a little more than cookie cutter.

 

JMHO

 

DON

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mspecperformance Mentor

mspecperformance

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What I have learned is vanity is not what makes money. We all want nice looking websites and to be honest the website they create for you most likely will be a lot nicer than what 95% of the other shops have out there. The key thing though is that the website works in terms of high ranking SEO and boosting your exposure and online reputation. The name of the game is get more customers = make more money. They do that for you.

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mspecperformance Mentor

mspecperformance

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The CRM portion is set to ask for any closed RO for a review. The reviews are sorted differently than other CRM programs. They are used exclusively for the website. Unlike DemandForce or Social CRM the reviews are 100% controllable. If you want only 5 star reviews to show on your website then that is what will show up. The downside is that it is not on a separate review site which does not necessarily aid SEO. Where it does help is many customers have complimented our great reviews on our website and have said that was a major contributing factor into walking through our door.

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  • 1 month later...
flacvabeach Community Regular

flacvabeach

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At the Virginia Automotive Association convention last weekend, Todd Westerlund, the owner of Kukui was kind enough to take us out to a great restaurant in Williamsburg. I can't tell you how impressed I was with this guy. Former wrench turner, studied marketing, went to work for Demandforce and then set out on his own. I consider myself to be pretty knowledgeable about Internet presence and SEO, but he was blowing my mind when he started talking about attracting searchers to our website and converting them to appointments. Gave me a great deal of confidence in our business relationship.

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  • Have you checked out Joe's Latest Blog?

    • Joe Marconi
      The Toolbox is Last to Leave, First is the Heart
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      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.

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