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I have had mixed results from any new resident program I used in the past. Years back when the economy was booming and my area (Putnam County New York), was one on the fasting growing areas in the northeast, I was fairly successful with a new resident program. The last time I tried a few years back, it was a bust. But, the housing market in my area tanked.

 

What are other shops doing to attract new residents? This appears to be a potential source of new customers.

 

I don't want to sound like I am endorsing anyone, but I have heard Jay Siff from Moving Targets give presentations on new resident marketing, and he sounds like he really knows his stuff.

 

Has anyone used a new resident program lately, and what is your opinion on the results?

 

Moving Targets link:

 

http://movingtargets.com/

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