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Joe Marconi

Exciting News From Ratchet+Wrench Magazine

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Jake Weyer, Editor of Ratchet+Wrench Magazine has offered me a position as a columnist, which I have accepted. For those who may not know the magazine, Ratchet+Wrench is an automotive trade publication that features the business side of the auto repair and service industry. So, this position is a perfect fit for me.

I will be writing a monthly column, which I am intensely looking forward to. It has long been my goal to enhance the auto industry, especially when with regard to shop owners. This will allow me to further my reach and my goal.

This will have no impact on my status with AutoShopOwner.com. I am committed to ASO and all our fine members. For more information on Ratchet+Wrench, heres the link: http://www.ratchetandwrench.com/

 

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If you are not receiving the publication, I urge you to do so.

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  • Similar Topics

    • By AutoShopOwner
      HYANNIS – Proponents of Question 1 on the November 3 ballot say that independent auto repair businesses need access to data collected by cars in order to fix vehicles, while opponents say that Question 1 could risk owner’s personal data as well as safety.
      If Question 1 is approved, cars 2022 model or newer must be equipped by manufacturers with a standardized, open access platform that would allow auto repair shops to wirelessly access mechanical data using a smartphone-based app with owner’s permission.
      Currently, telematics data generated by sensors in the cars is transmitted to servers only the automakers can access.
      Supporters of Question 1 say that the telematics data only being available to the manufacturer means car owners must take the car to its original automaker to receive service and make repairs, diminishing consumer choice in where they can take their cars.
      “If a person goes out and buys a car, they should own the data that enables that car to be fixed, and they should be able to choose where they want the car fixed. If shops like mine don’t have that information, then we can’t fix the car, which kind of forces someone to go to a place where they don’t want to go,” said Robert Wallace, President and Treasurer of Cape Tire and supporter of Question 1.
      Wallace said that the limits on customer choice on where they can receive service for their car will lead to a monopolization of the industry by car manufacturers, with a rise in prices and a drop in quality service.
      Wallace said that he and other supporters would be willing to purchase the data, similar to how the auto repair shops already purchase parts, and that they are not requesting that the data be made available for free.
      “We’re willing to pay for it, we just want the information to keep our customers rolling.”
      Conor Yunits, spokesperson for the Coalition for Safe and Secure Data which opposes Question 1, said that the issue of telematics is already covered under the right-to-repair-law that was introduced in 2013. 
      “It specifically says that any information necessary to diagnose and repair a vehicle that is provided to dealer repair shops and only available through telematics must be made available to local repair shops. This is already covered,” said Yunits.
      Yunits said that currently data is only sent to secure servers owned by manufacturers, then to repair shops or customers through secure systems developed with the automaker.
      According to Yunits, Question 1 would prevent manufacturers from being a part of the development process of security systems and apps that share the information in the future, sacrificing a layer of security for consumers.
      Yunits also said that Question 1 unnecessarily risks owners’ personal data by creating opportunities for bad actors outside as well as inside repair shops to access personal data wirelessly.
      While mechanics or others may be able to intercept and use the data for malicious purposes, Wallace said that is a risk that comes with a lot of modern technology, such as cellphones and other smart devices that collect data on their users, and that it is up to the customer to decide whether they want to take that risk.
      Yunits also said that Question 1 would also force car manufacturers to comply with an unrealistic timetable which would be impossible to do in a safe and effective manner, with new requirements that would be enforced as early as January 2021.
      Source: https://www.capecod.com/newscenter/cape-cod-auto-shops-pushing-for-question-1/
    • By Joe Marconi
      Most of you probably already know what I am about to say:  The Service Advisor position is the most crucial position in the shop.  I know, I know, what about the mechanical work done by the techs?  Well, that's important too, of course. 
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      Plus, great service advisors also motivate the technicians, because great advisors are also great leaders of people. 
      Think about this...Six months from now, your customer will not remember the fuel injection relay or the mass air sensor that was replaced....but she WILL remember how she was treated. 
      And trust me, that OE-quality fuel injection relay install by a certified A-level Master tech using Snap On tools and a Launch Scanner IS NOT the reason WHY your customers return to you....She returns because of the level of service your provide.
       
    • By Joe Marconi
      I can't speak about all businesses in my area, but the repair shops are doing ok. In fact, most had a normal or near normal summer.  A few weeks back we had a major storm that knocked out power for nearly the week. That killed the week. But aside from that, we had a very good June, July and August.   With a miserable March and April, this was a great morale lift and financial boost.
      The only  down side is the affect COVID is having on other businesses, like restaurants, deli's, sport businesses and other businesses. Will this have a trickle down effect on our industry.  No one can tell for sure.
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      Due to COVID-19, many repair shops experienced a severe economic downturn, some with a drop in sales over 50%.  Without a strong cash reserve and/or SBA funding help, many shops would have gone under. 
      My 40 years as a shop owner has taught me to always have a cash reserve.  However, never would I have ever imagined a downturn like the one with COVID-19.
      So, how do we plan for the next financial crisis.  And, it will happen. Perhaps not as bad as the the virus crisis, but it will happen.
      Here are a few things to consider: Have a separate, and hard to access, cash reserve bank account that has least two months of expenses. Also, secure a line of credit for at least one to two months of expenses.  Also, know your numbers, keep payroll in line, and make sure your prices are fair to you too, not just your customers.  Keep in good standing with all your vendors and keep your credit score high! 
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      What other strategies are you considering or implementing? 
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      As a result of COVID-19, we are seeing more and more businesses install plastic shields at their service and receptionist counters and desks.  What are your thoughts. Will you install the shield, have done it or is it a no?



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