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Posted

I did a free trial with them a year or two ago. I don't remember much about it honestly. So it must not have been something I saw as worthwhile. EDIT, I was thinking this was a labor guide and repair data thing like all data. I agree with Mspec, it's a terrible thing for the industry. They can sign up some lowball shops, then people can check those prices and tell you that your too high.

Posted (edited)

Whether it is the worst thing or the best thing for the industry it is here. We are going to have to deal with these type of sites. Find a way to make it work for you and your business.

Edited by Tires Too
  • Like 1
Posted

I use it periodically to make sure I'm charging enough. I find some times I'm under charging for some things, even though I might be hitting my margins. I never lower my prices to match it though. My warranty is better than what they call for

Posted

Whether it is the worst thing or the best thing for the industry it is here. We are going to have to deal with these type of sites. Find a way to make it work for you and your business.

 

 

I don't believe that is necessarily true. I have not seen these sites/service gain much traction. I have only heard RepairPal spouted once in 10 years of operation.

Posted

Work's great for me. Well worth the $200 a month I spend. I get 8-10 new customers a month. I don't know if any of my customers use the estimator. I use it a few times a week just to make sure I am charging properly or if someone questions the price.. They are a review site and they will get you some reviews to start out with. They will vet your shop. Verify training and equipment. They will also call your customers to verify you are on the up and up. They will ask those customers for reviews as well and then publish them for you. If you don't have a lot of reviews out there, this is a great place to start. They are partnered with AARP and now USAA. I never got an AARP member, but I have got a few from USAA. They record all of the customers calls they send you (which you can listen to) and send you an email as well. Very easy to track what they are doing for you.

It probably works better in metro areas where there is a lot of competition. Maybe not so well in small towns or rural areas.

Posted

we have it as well and have the estimator on our website as well. what yall afraid of? the way you talk would make me fear going to some of your shops.

Posted

we have it as well and have the estimator on our website as well. what yall afraid of? the way you talk would make me fear going to some of your shops.

 

Is price the only deciding factor in where you get your car serviced or does trust play into the decision? Repairpal trains customers to focus on the price and assumes that the car has already been PROPERLY diagnosed and that all repairs are the same.

 

I was a Master Lexus Technician, ASE Master Certified with my L1, and have over 9 years experience working exclusively on Lexus vehicles. I will tell you that the dumbest thing I can do is act cocky enough to give a price before properly inspecting the car. That's a sure fire way to piss off a customer. Quote them one price, then have them leave paying more, and that is exactly what repairpal does.

 

*Oh, wait, they will also charge you to do it if you're willing to sign up.

  • Like 3
Posted

so you deal with the customers too? Yall sound like you never talk with your customers, if you want clarity, discuss it. If you take a job in and they got a quote are you just gonna do it without discussing anything with them?? Plus, have you even seen what it says on their site? Here is what it says on a water pump.

 

Best Practices

When replacing the water pump, the drive belts and/or timing belt may need to be removed. The belts should be replaced if they show signs of wear or coolant damage.

The entire cooling system—including all the coolant hoses and fittings, radiator, coolant fan(s), and fan clutch (if equipped)—should be inspected when replacing the water pump.

To help prevent future issues, we recommend replacing the thermostat when the cooling system has been opened for repairs (e.g. water pump or radiator replacement) or during a system flush.

Common Symptoms

Water pumps require replacement if they begin to leak coolant or become noisy. Leaking water pumps can result in damage to the drive and timing belts.

A failed water pump can be caused by problems in the cooling system, such as a failing thermostat, radiator, or head gasket.

So, it seems to me you just need to talk with your customers, we do and dont have problems, we are also priced to be within their ranges, if you want to price your repairs out of their range then thats your business.

You want to make this confusing or so detailed people dont understand it or what? i dont understand the concept of what exactly are you going to do that makes this a really bad thing? i bet i know :)

Posted

Sorry, I just don't understand all of the angst going on in this thread. How they come up with estimates. They poll several shops in your zip code or immediate area (that's why they ask for the zip code). They find the lowest shop rate and the highest shop rate in that area. They take OEM list parts prices for the high end and available aftermarket parts list prices for the low end. Hens your high and low end. Theory is you should be in that price range cut and dry. If your too high on your quote there is not much to say, your going to have to sell the difference.. Too low, you may be leaving money on the table. It's no more perfect then the flat rate guides. It's just a tool for the customer to try and gauge if their getting a fair shake.

Posted

Sorry, I just don't understand all of the angst going on in this thread. How they come up with estimates. They poll several shops in your zip code or immediate area (that's why they ask for the zip code). They find the lowest shop rate and the highest shop rate in that area. They take OEM list parts prices for the high end and available aftermarket parts list prices for the low end. Hens your high and low end. Theory is you should be in that price range cut and dry. If your too high on your quote there is not much to say, your going to have to sell the difference.. Too low, you may be leaving money on the table. It's no more perfect then the flat rate guides. It's just a tool for the customer to try and gauge if their getting a fair shake.

 

There is a huge fallacy in polling shops in your area. For example my area is some of the highest cost of living in the country however we have some of the lowest labor rates for independents. We also have some of the lowest competencies when it comes to technicians. The dealerships do charge appropriately for the cost of living as well as the training and competency their techs have. With that being said if we are to be "within range" of the shops around us we would have to lower our labor rate and pricing on parts which would not allow us to provide the level of service and afford to have my techs well trained. There is just such a huge variance in many factors such as cost of living, state of aftermarket industry per area, competency of shop owner/business/technicians.

 

RepairPal estimator tool creates a price focusing and makes our services commodities. No matter how you look at it our services will always be different and our methods and cost of doing business will be different. My techs and service advisors are highly trained and my facility is better equipped than all the independents in my immediate area and I know this for a fact. We also provide more value, more benefits and treat our customers completely different than other shops. For all those reasons I will not be racing to the bottom with inferior outfits.

  • Like 2
Posted

Websites like repairpal, automd and others are not going away.

Customers are using these sites to protect themselves and to
make sure they're not being taken advantage of.

So, those websites didn't create the problem. They're filling a
need the public has.

In regards to using those sites for marketing purposes...

Those sites can send traffic to shops that feel they need more
traffic.

The problem with any form of marketing is:

Unless you know how to convert that phone call or walk-in,
into an appointment...

You've wasted your money (and your time).

Let's face it. Every caller has a pen and paper in front of
them with a list of shops they're calling.

Your service advisors need to be effective at communicating
what sets you apart from all of the other shops that customer
is calling.


Otherwise, you will be competing on price.

So, in most cases, you're better off investing your money
in service advisor training rather than on more marketing.

By the way, any form of marketing based on discounts or promotions...
whether it be a coupon on your website, direct mail, PPC
or any other price-driven promotions means...

You are reinforcing the commodity mindset.

In other words, you're actually training your customers to be on
the lookout for more discounts from you - or to check with your
competition - to see if their discounts are better than yours.

I was doing an onsite training, in a shop recently. The service
advisor said to a long-time customer, in the checkout process...

"Just so you know, if you provide us with your email address,
we'll send you coupons and promotions."

The customer replied, "Wow! I never thought of looking for
coupons for auto repair services! Thanks for the idea!"

When I pointed this out to the shop owner, he realized all of
his marketing methods were teaching his customers to become
coupon clippers and unless his coupons were better than his
competitors' coupons, he was fighting a losing battle.

He was also surprised to discover that even though his traffic
was up, his sales were down, because most of the customers
weren't buying anything other than the promotion.

Since then, he's been able to cut out almost all of his marketing.

Because now, his service advisors are selling almost every
single job because they know how to communicate to the customers
what sets that shop apart from all of the competition, in his area.

Here's a video I did on one of the biggest misunderstandings about
auto repair shop marketing:

  • Like 2
Posted

So Imcca you are willing to go to the low end of the quote if that is what the customer wants? As I said it wasn,t the estimate guide that drove me away from Repair Pal. And going off half cocked at the others in here dont warrant much respect. We all have our business models. If you want to cater to bottomers be my guest! Repair Pal DID NOT fulfill all they advertised!

 

You mad bro?

we actually are closer to the high end and have NO problem with discussing it with the customer. We show them why we are there and why we provide better service. Come out of the woods and read Elons post, especially the part in bold, just because you don't like it doesn't mean it wont work.

Posted

I tried Repairpal and decided to not keep paying for the service. On their end, they do a great job. They researched my shop, came up with honest reviews, and put my shop out there in my zip code area. Unfortunately 99.9% of the calls i got from repairpal referrals were " when can I get my head gasket done?" They got themselves a low estimate on replacing just the gasket, ignored all the other advice, and dialed me. We don't do slip and slide head gaskets so it was a lot of rejecting future customers. Ultimately I spent over $1000 in 6 months and got back exactly $83.00 on a diagnosis we did. Your results may vary.

Posted

We usually come on the high side of repairpal.

 

Objectively, maintenance is a commodity service. Intermittent failures and diagnostic work are not well paid if you don't have highly trained techs to bill by the job instead of by the hour. One of the priciest investments has been the four channel PicoScopes for each shop, plus master tech training to catch intermittent and difficult to diagnose problems.

 

Good trusted customer service will keep you in business, but pricing will continue to be very tough with customers expecting commodity pricing.

 

Don't give your work away for free, stay strong, many people will go out of business in this upcoming round. Downsize if you can, cut all needless expenses, layoff the people that you don't need, and take care of the ones that are going to be with you for the long haul.

  • 4 weeks later...
Posted

We have used Repair pal for approx a year and it does bring in calls , You do have to be good on the phone as always to bring clients in off this line - It does attract some bottom feeders which is upsetting due to most of are marketing does not bring the bottom feededer client. The phone recordings our very nice to see how your staff is treating clients and following protocal.

 

Towing side of it we see some , no Arrp which is ok that would cost 10 % any way's . What I have seen we are very competitive when using Repair pal price guides.

We have many features and benifits so if it is a low priced shopper they are short lived.

 

Thanks DanR

Posted

@ Immca..mad...nuttin to be mad about. And I do read/follow Elon. Have spoken to him personally as a matter of fact. Like I said I tried RP w/o success. Overpriced with no guarentees. I tend to be on the high side also. I feel tho that these type of sites "degrade" the proffessionalism (?) of our trade. Oh and I checked out your web site...couldn't find the estimator anywhere?

 

lol, its on the home page

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  • Have you checked out Joe's Latest Blog?

         0 comments
      The Technician Shortage Is Our Fault, And It's Time We Own It
      Nearly every day, I hear shop owners complain: "There's a technician shortage. We can't find qualified people. There's no one out there." If that's true, then who's to blame?
      The industry? The schools? The government? I don't know how you feel, but who promised us an endless supply of qualified technicians?
      Another common complaint is that young people do not want to work in the trades. Well, if that were true, then why are other trades such as HVAC, electrical, and plumbing growing? What are they doing that the automotive industry is not? 
      Here's the reality we need to face: We do have a problem, but we shouldn't look for someone or any entity to rescue us. Not the government. Not the trade schools. Not the recruiting companies. No one owes us a workforce. If we want great people in our industry, it's up to us. At some point, we need to own up to the truth: Building a pipeline of qualified technicians is our responsibility.
      In this blog article, I will break down the key reasons we are in this situation today and what we, as an industry, can do to solve the technician shortage. Are you ready to look in the mirror?
      Have We Pushed Technicians Away?
      Let's take a look at flat-rate pay. True flat rate, which pays a technician only for the hours they produce, is a controversial pay plan that emphasizes high production levels and creates a competitive work environment that, if not properly controlled, can lead to increased mistakes and a decline in morale and team spirit. Additionally, the stress and physical demands placed on technicians as they age are not favorable to long-term employee retention. What do we do with technicians as they grow older into their fifties and begin to slow down? 
      I have heard all the arguments and pros and cons of flat-rate pay, and I am not going to judge any pay plan. Let the facts speak for themselves. True flat rate has changed in most areas around the country and has evolved into a pay plan that gives technicians some pay guarantee.
      Many shop owners have learned that team morale, along with the opportunity to earn income, is important to technicians and to the company's long-term success. But let me ask you: how many technicians have left or been pushed out over the years because of the old flat-rate pay system?
      Another issue is the workplace environment. I remember being grateful to be hired as a young technician at a local repair shop. While very thankful, the work environment was not ideal. The shop owner kept the bay doors open year-round (I am from New York) unless it rained or snowed. He felt that if the bay doors were closed, customers might think we were closed for business. We had no heat and no hot water. Many of the jobs were done outside, year-round,  in all types of weather. The starting pay was minimum wage, with no benefits, sick days, or vacation pay. 
      Now, again, I need to point out that I was truly grateful for the opportunity this shop owner gave me. I learned a lot working there, and the experience was pivotal in my career. But looking back, I wonder how many people were discouraged by these working conditions?
      While the physical demands of the repair workplace are daunting, perhaps even more critical is the culture. Too many of my generation shop owners preached the mindset of "my way or the highway." We were the business owners, after all. We started our companies, took all the risks, and provided jobs. Why shouldn't we be the ones to set the ground rules our way?   
      Many of us found over the years that the "my way or the highway" mentality was a sure way to isolate employees and make them more likely to look over the fence for greener grass. In other words, it led many technicians to seek employment elsewhere, where they felt they could be appreciated and recognized for their hard work. The issue, however, was that there wasn't much green grass around. Disappointment after disappointment, bouncing from repair to repair shop, eventually led to despair. So, I ask you: were workplace conditions a contributing factor in today's technician shortage?
      Another factor that we are all well aware of is the complexity of the modern automobile. When I started, the work was mostly physical, and you were required to master essentially three vehicle models: General Motors, Ford, and Chrysler. Let's fast-forward to today. The evolution of automotive technology, along with the extensive training and tools required, has outpaced the typical technician's pay compensation, with no clear career path. Again, leading to frustration and insecurity about the future.
      Here is the bottom line: people don't leave their job; they leave their experience. We must do a better job. 
      The News Isn't all Bad; Your Next Steps to Fix the Technician Shortage
      To fix the technician shortage, it will take a combined effort from everyone in the automotive industry, particularly automotive shop owners. Shop owners are in the perfect position to make the greatest impact, not only on their businesses but also on the future automotive workforce.
      First, shop owners must become better leaders and understand that their ultimate success is directly dependent on the people they assemble around them. Any shop owner who mistakenly believes they can build an empire solely on their abilities is destined for serious disappointment. Business owners who think like this will eventually plateau. Without the collective contributions from a team of qualified people, your business will stall; it will not continue to grow.
      Create a workplace that attracts top talent: a clean, professional, well-equipped facility designed to support productivity, teamwork, and a career, not just a job. Build a great reputation in your community by getting involved locally. Become the auto repair shop that people take notice of as "the" place to work.
      Next, shop owners must become more financially knowledgeable. Knowing your numbers and what you need to achieve for a strong bottom-line profit is essential to paying technicians the money they need and deserve. Profit will also allow you to compete with other trade industries by providing a benefits package that has real take-home value and security.
      When it comes to culture, this is where the rubber hits the road. People crave recognition, praise, and a sense of purpose. Despite what you hear, people are not just money-motivated. Once people feel secure in their financial situation, retaining and motivating technicians can only be achieved by connecting with them on an emotional level. You cannot show enough appreciation. Give out praise for a job well done as if your business depended on it, because it does.
      As technicians age, we need to have a place for them. Expecting a 58-year-old to perform like a 35-year-old is unrealistic. We need to be more focused on career pathing. Provide training, skill development, and coaching to develop leaders and mentors within our older workforce. While their bodies may have slowed, the knowledge they have gained is priceless. 
      Our future is dependent on young people entering our industry. We need to give more young people opportunities. Every shop owner across the country should consider hiring an apprentice, then build an apprentice training plan and career path for them. If every shop did this, we could solve the technician shortage within five years. Get involved with the trade schools and high schools in your area. Look into the NAPA Apprenticeship Program. Don't sit on your hands with this one. Do it today.
      Lastly, don't get left behind. Commit to ongoing training for all your employees. Keep up to date with tools and equipment tailored to your business model. Don't try to be all things to all people and all vehicles. Identify your core profile customer and the vehicles they drive, and become an expert on those vehicles and the services you offer.
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