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Great Tire Deal

What books have helped you the most with your business?

Simple numbers. Straight talk. Big profits! By Greg Crabtree

It is an honest and simple book by an ethical accountant.

 

The Thinking Book By L.Ron Hubbard.

This book is the best bang for the buck to raise awareness for employees and entrepreneurs alike. It is so simple and enlightening.

 

Good to Great By Jim Collins

Raise the bar!

 

There are many great books out there. But these immediately came to mind and for the sake of not being overwhelming I would start by purchasing and reading/studying these three.

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Six Tires No Plan is pretty good. The founder of Discount Tire is now a billionaire by treating people right. I also recommend Les Schwab's book. Both are tire business related but the concepts carry over.

 

Waterhouse publishes some basic business skill books for Napa Autocare centers, see if you can hook up with some of the material. Its like business 101 for auto shops.

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Some other ones are Guerilla marketing (there's a few, all are good), zig ziglar's "see you at the top", Carl Sewell's book is a quick read although I disagree with his slave labor tactics.

 

Non sales related books can definitely help you as well. I just finished "Zlata's Diary" about growing up in warzone Sarajevo in the 90's. It keeps things in perspective. No matter how stressful work is we still have electricity and running water and can walk down the street in relative safety.

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  • 3 weeks later...

The customer rules. By Lee Cockerell. He ran Walt Disney World for 10 years, managed several Marriott hotels and more. A great read about building and maintaining a profitable business by providing exceptional customer service.

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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