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Joe Marconi

Tough Winter Will Pay Off

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Tough Winter Will Pay Off


If you are a shop owner that has endured one of the toughest winters in history, don’t despair. The effects of winter are already taking its toll on the road ways and will no doubt have an effect on your customer’s cars. Get yourself and your team ready to inspect all cars for pothole damage and other damage as a result of the winter. Look for damaged tires, wheels, exhaust, steering, suspension, wheel alignment, splash shields, bumper covers and other areas.


Maybe create an “End of Winter Promotion Package”, to include a complete vehicle inspection with a tire balance, rotation (if needed), wheel alignment. Or create your own promotion. The point is you need to look out for what is best for your customer, which in turn will bring in much needed dollars after losing so many days from the winter storms.

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