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Great Tire Deal

It is indeed a racket. Unfortunately, many customers look to see if a business is BBB accredited before making a decision on where to have their car repaired. We look on the annual $650 expense as a necessary evil. 

Edited by FNGJWS
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In today's world we have reviews in multiple places. People search reviews on all sorts of products and services. It's a different world now. Before internet reviews were so readily available then AAA and BBB were more important. Today I think nobody cares, since good info about a business is so easy to get. I've refused to pay a subscription to BBB and AAA just so I could get recommended. Don't need it.

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I was a member in the early 70’s for about 5 or 6 years. Never saw the benefit and the cost failed to justify the expense so it was terminated. I doubt if today’s generation is even aware of the BBB which really makes it pointless.

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  • 2 weeks later...
  • 5 months later...

I agree 100% with all the comments. As a business owner, you CLEARLY see that it's... well, for the lack of a better word... "a racket". Problem is - what do your customers say? It's a difficult decision, but still expensive. 

Hope this helps!

Matthew Lee
"The Car Count Fixer"
PS: Hey, just opened registration to my new FREE training course - How to Double Your Car Count in 89 Days 

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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