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By Joe Marconi in Joe's BlogMy son is not in the automotive industry. He is in the commercial real estate business. However, the workplace problems are the same. Recently, his frustration with the heads of the company reached an all-time high. When I asked him why he doesn’t speak up and let the leadership know how he is feeling, he responded, “Anyone who has voiced concerns or issues has been viewed as weak and incapable of doing their job. I don’t want to be viewed like that.” This is an example of a toxic work environment.
If you are a shop owner, you are a leader. And leaders must be approachable. That means that you are willing to hear the concerns of others and have them express themselves. It also means that while you may not agree with someone’s perspective on an issue, it is their perspective, and that viewpoint needs to be recognized and respected.
Make it known that you want to hear the opinions of others. Literally, ask for input from others. And thank those that speak up. Now, I am not saying that you need to act on every concern or opinion. That would not be realistic. But just listening may be enough. And you never know, someone in your company may have an idea that you never thought about and even improve your business.
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By Joe Marconi
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By carmcapriotto
Ryan Baxter, the owner of Modern Auto Service in Fruitland, Idaho, shares his approach to training, including setting aside dedicated time every week and bringing in trainers for technical and personal development. Ryan emphasizes the positive impact training has had on his business and the value of continuous learning.
Ryan Baxter, Modern Auto Service, Fruitland, ID.
Show Notes:
Implementing Employee Training (00:04:13) Ryan Baxter discusses the importance of employee training and how he created dedicated time for it in his shop. The Size of the Shop and Training Room (00:06:31) Ryan Baxter provides details about the size of his shop and the training room, including plans for remodeling and improving the training space. Content and Format of Training Sessions (00:07:20) Ryan Baxter explains the different aspects of their training sessions, including sharing core values, discussing shop activities, and bringing in external trainers. Employee Training and Development (00:08:44) Discussion on the importance of coaching and accountability in employee training and development. Implementing Coaching (00:09:13) Ryan's experience with hiring a coach and the impact it had on his business. Retention and Benefits (00:10:15) The focus on employee retention and the importance of providing benefits, such as time off and a comfortable work environment. Ryan's approach to training and embracing technology (00:16:23) Ryan discusses how his shop embraces new technology and how it benefits their work. Implementing training and creating a career path (00:16:51) Ryan and Carm discuss the importance of training and creating a career path for entry-level employees. Switching to a four-day work week (00:19:13) Ryan explains why his shop switched to a four-day work week and the benefits it has brought to their employees and customers. The commitment to customer experience (00:24:09) Ryan Baxter discusses how his shop focuses on providing a good experience for customers, including a female-friendly waiting room and attention to small details. Thanks to our Partner, Dorman Products.
Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Connect with the Podcast:
-Join our Insider List: https://remarkableresults.biz/insider
-All books mentioned on our podcasts: https://remarkableresults.biz/books
-Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom
-Buy Me a Coffee: https://www.buymeacoffee.com/carm
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Click to go to the Podcast on Remarkable Results Radio
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By Joe Marconi
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By carmcapriotto
In 2023 content is still king, but it’s hard to create content that hasn’t already been done by someone else. This keeps a lot of people from creating content. But different people are attracted to different people, and they say the same things in different ways. Maybe you are the person who can get through to someone with your own way of saying something or doing show-and-tell. That’s what this episode of the ARM Podcast is all about. Making it your own!
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Show Notes with Timestamps
Content Creation and the Fear of Repetition (00:00:10) Brian discusses the common fear of creating content that has already been covered by someone else and emphasizes that in the age of the internet, it is unlikely to find a topic that hasn't been covered. The Success of Alex Hormozi's Book Launch (00:01:12) Brian mentions the successful book launch event of Alex Hormozi, where he had half a million people join the event on YouTube. The speaker highlights that the content discussed in the event has been previously covered by Russell Brunson. The Importance of Making Content Your Own (00:04:23) Brian encourages content creators to make the content their own by adding personal experiences, details, and stories. They emphasize the significance of geographic relevance in the world of auto repair and building trust with the audience.
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Aftermarket Radio Network
Lagniappe (Books, Links, Other Podcasts, etc)
Alex Hormozi’s Book Launch - https://www.youtube.com/live/k834E6OTGTM?si=Ma7i5V-CIS64gd92
Click to go to the Podcast on Remarkable Results Radio
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