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Greeting & Listening to Women


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  • 4 months later...
  • 5 weeks later...

 

We all need to realize the impact women make in our business. We are not in a male dominated industry anymore. Women are the prime decisions makers and want to be treated as equals...and they should. Women actually make better customers, once they gain trust in you.

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Great articles. I can tell you from personal experience that taking the time to talk to women and explain the repair goes a long way, especially as strange as it sounds, with the older (50+) group. They are the ones that will be the quickest to refer and also return for repairs.

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