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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By JustTheBest
Do you find your shop doesn’t even come up on Google search like the big shops or chains and delivering great customer service is hard, especially when you’re busy or short staffed?
Do you find it hard to keep customers coming back? Is retaining customers a real struggle, never mind getting them to leave you a review on Google or begging them for new customer referrals.
If you’re tired of the car count rollercoaster, I’ve got a short (5 minute) loom video that shows you exactly how I can help you in less than 15 days… and it’s FREE! No, really!
Check it out here!
Matthew
"The Car Count Fixer"
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By Changing The Industry
Understanding Women's Perspectives In Your Communication #podcast #autorepairbusiness
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By carmcapriotto
In this introductory episode of the "Speak Up: Effective Communication" podcast, host Craig O'Neill emphasizes the importance of effective communication in both personal and professional contexts. Craig shares his journey of improving his communication skills, highlighting active listening and genuine interest in others. Craig and Carm Capriotto discuss their experiences with Toastmasters and the significance of overcoming the fear of public speaking. The episode sets the stage for future discussions aimed at fostering better communication skills among listeners.
Show Notes
Discussion on Toastmasters (00:01:30) Craig and Carm Capriotto share their experiences with Toastmasters and its impact on communication. The Importance of Communication Skills (00:02:46) The necessity of effective communication in personal and professional settings. Fear of Public Speaking (00:03:31) Discussion about glossophobia and its prevalence among individuals regarding communication anxiety. Communication Beyond Public Speaking (00:04:24) Craig highlights that communication is relevant in everyday interactions, not just public speaking. Stigma in the Automotive Industry (00:05:29) The negative perceptions of the automotive industry and the need for professionalism. The Journey of Becoming a Better Communicator (00:06:03) Craig shares his personal journey towards improving his communication skills and learning from failures. Universal Communication Skills (00:07:05) The conversation shifts to how communication skills apply beyond the automotive industry. The Impact of Communication (00:11:14) Craig discusses the responsibility of leaving a positive impact in every interaction. Active Listening (00:11:59) The importance of active listening as a fundamental aspect of effective communication is highlighted. Learning from Toastmasters (00:12:19) How joining Toastmasters improves listening skills. The Role of an Interviewer (00:14:10) Discussion on the learning curve of being a good interviewer and the importance of listening. Genuine Interest in Others (00:15:42) The necessity of being genuinely interested in others for effective communication. Introduction to Craig O'Neill (00:16:13) Craig's passion for communication and his background in the automotive industry are introduced. Influences on Craig's Communication Skills (00:16:32) Craig shares the impact of mentors and trainers on his journey to becoming a better communicator. Aims of the Podcast (00:17:11) Craig expresses his goal for the podcast to share strategies and stories that inspire others. Conclusion and Future Collaboration (00:19:08) Craig looks forward to collaborating with colleagues in the Aftermarket Radio Network and advancing communication in the automotive industry.
Email Craig O'Neill HERE.
Thank You To Our Partners:
The Institute at We Are The Institute. "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.
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Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Nichole Bennecoff and Tenise Chapman are steering the automotive conversation toward new horizons. We're shifting gears to talk about the power of female presence in the industry, from technicians to service advisors, and the impact it has on businesses and customers alike. Nichole shares her success in creating a team dynamic that's as inclusive as it is efficient. She's proving that leadership knows no gender, and her approach is magnetizing more women to the field. Tenise drives home the importance of visibility. She's out there in a rural setting, changing the landscape and inspiring the youth to dream of a career in automotive with Camp Drive, a two-day camp for kids ages 12-15. We also touch on the art of customer service, crafting spaces that make everyone feel welcome, and the quest to bring more female technicians into the fold. Nichole Bennecoff, Subie Guys, Traverse City, MI. Nichole’s previous episodes HERE Tenise Chapman, Black Hills Tire, Rapid City, SD
Show Notes: Recruiting Women Employees (00:01:04) Discussion on the importance of recruiting women employees, including female technicians and service advisors, and the need to promote careers in the automotive industry. Building a Female Team (00:02:18) Nichole shares her experience in building a female team at her shop and the reasons why women were attracted to her business. Women in the Automotive Industry (00:03:46) Tenise reflects on her experience as a woman owner in a male-dominated industry and the lack of female representation in her local area. Creating a Welcoming Environment (00:06:25) The importance of creating a welcoming and professional environment for customers, including the design and atmosphere of the waiting room. Customer Experience and Image (00:08:28) Discussion on the customer experience, including the quality of coffee, and the impact of small details on the overall image of the shop. Maintaining High Standards (00:11:53) The importance of maintaining high standards and the pride that staff takes in upholding the cleanliness and professionalism of the shop. Recruiting Female Technicians (00:12:55) Efforts to promote the recruitment of female technicians, including outreach to younger girls and the challenges faced in a traditional rural area. Work-Life Balance (00:14:19) Considerations for implementing a four-day work week to accommodate employees, especially women with families, and attract more people to the industry. Promoting Careers in the Automotive Industry (00:17:40) Efforts to promote careers in the automotive industry, including speaking engagements at career fairs and middle schools to change perceptions about the industry. Educational outreach (00:18:14) Discussion about the need for more technicians and efforts to promote automotive education in high schools. Maternity leave policy (00:20:59) Challenges and insights into creating a maternity leave policy for female employees in the automotive industry. Uniform policy (00:22:42) Discussion on the uniform policy for female employees and the need for a more inclusive approach. Workplace culture and retention (00:25:26) The importance of creating an inclusive and supportive workplace culture, especially for female employees, to promote retention. Family-friendly workplace (00:27:01) Emphasizing the importance of supporting employees' personal and family needs in the workplace. Thanks to our Partners Shop-Ware and Delphi Technologies Shop-Ware: More Time. More Profit. Shop-Ware Shop Management https://getshopware.com/ Delphi Technologies: Keeping current on the latest vehicle systems and how to repair them is a must for today’s technicians. https://www.delphiautoparts.com/ Connect with the Podcast -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter (X): https://twitter.com/RResultsBiz -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By Joe Marconi
Women in Auto Care awarded more than $410,000 in cash and tool kit scholarships this year to deserving high school and post-secondary female students.
For more information and to help promote the auto industry, go to:
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