Quantcast
Jump to content









Prundo.com Launches Auto Repair Shop Portal to save money on reaching new customers


Recommended Posts










prundo.com launched their auto repair shop portal. According to the press release on Friday (http://www.prnewswire.com/news-releases/prundocom-launches-auto-repair-shop-portal-for-reaching-targeted-customers-easily-and-cost-effectively-63843247.html), this will provide auto shop owners another channel to reach their customers!

What to do you think?

 

 

I don't get the :

 

Coupons Available $114,636 | Members Saved $84,700

 

when there are only a few national chains listed.

Link to comment
Share on other sites

  • 2 weeks later...
I don't get the :

 

Coupons Available $114,636 | Members Saved $84,700

 

when there are only a few national chains listed.

THEY NEED TO GIVE SOME MONTHS FREE UP FRONT TILL THEY GET KNOWN NATIONALLY , WILL TAKE YEARS IF EVER THE WAY THEY ARE DOING THIS, MANY HAVE TRYED THIS AND STILL NO WHERE.

 

I SEE NO ADVANTAGE TILL THEY ARE A TRUE PLAYER?.

DAN R.

Link to comment
Share on other sites

THEY NEED TO GIVE SOME MONTHS FREE UP FRONT TILL THEY GET KNOWN NATIONALLY , WILL TAKE YEARS IF EVER THE WAY THEY ARE DOING THIS, MANY HAVE TRYED THIS AND STILL NO WHERE.

 

I SEE NO ADVANTAGE TILL THEY ARE A TRUE PLAYER?.

DAN R.

 

 

They are offering one month free with monthly subscription and two months free for annual subscriptions. Also, they have 30 days money back guarantee, which means you get an additional month free.

 

I think this will be a revolutionary option for all shop owners to reach their customers for less than $50/month and be able to share their coupons and offers 24 x7. They do not have to waste money on direct mails which every one simply tosses into the garbage!

Link to comment
Share on other sites

They are offering one month free with monthly subscription and two months free for annual subscriptions. Also, they have 30 days money back guarantee, which means you get an additional month free.

 

I think this will be a revolutionary option for all shop owners to reach their customers for less than $50/month and be able to share their coupons and offers 24 x7. They do not have to waste money on direct mails which every one simply tosses into the garbage!

Link to comment
Share on other sites

IF YOU NOTICED UP FRONT FREE NOT AFTER THE FACT BY PREPAYING A YEAR . THERE IS NO ONE ON THE SITE IN OHIO AND MOST STATES ONLY CALIFORNIA.

 

I AM NOT SURE WHAT YOU MEAN BY DIRECT MAIL, MY RETURN RATE HAS BEEN CLOSE TO 23 % USING MY EXSISTING DATA BASE .

 

DO YOU THINK THEY WILL PROVIDE 23% OR 1,400 CLIENTS COMING THRU THE DOOR .

 

I WOULD LIKE TO SEE THE STATS ANS RETURN ON INVESTMENT THEY HAVE STAT'S SO FAR. COUPONS REDEEEMED AVG RO OFF THE CLIENTS REDEEEMING.

 

NOT SAYING IT IS A BAD THING AND ONE MORE TOOL IN YOUR MARKETING . WHAT I DO NOT SEE IS STATS ON THIER WEB SITE AND I EMAILED THEM AND NO ONE CONTACTED ME WITH THIS INFO.

HOW ARE THEY PROMOTING THIER PROGRAM TO LET CLIENTS KNOW THEY ARE OUT THIER.

 

IN CLOSING THE INTERNET IS MORE COST EFFECTIVE IF USED RIGHT AND TO ITS FULLEST , BUT THAT TAKES TIME , MONIES , TALENTS TO BE EFFECTIVE TO EVER REPLACE MEDIA PRINT ALTOGETHER. LET'S FACE IT IF A PROGRAM COULD SUPPLY ME ALL THE RIGHT CLIENTS WITH A GAURENTEE OF SUPPORTING THE NUMBER'S WE WOULD BE IN HEAVEN.

 

THANKS DAN R.

Link to comment
Share on other sites

IF YOU NOTICED UP FRONT FREE NOT AFTER THE FACT BY PREPAYING A YEAR . THERE IS NO ONE ON THE SITE IN OHIO AND MOST STATES ONLY CALIFORNIA.

 

I AM NOT SURE WHAT YOU MEAN BY DIRECT MAIL, MY RETURN RATE HAS BEEN CLOSE TO 23 % USING MY EXSISTING DATA BASE .

 

DO YOU THINK THEY WILL PROVIDE 23% OR 1,400 CLIENTS COMING THRU THE DOOR .

 

I WOULD LIKE TO SEE THE STATS ANS RETURN ON INVESTMENT THEY HAVE STAT'S SO FAR. COUPONS REDEEEMED AVG RO OFF THE CLIENTS REDEEEMING.

 

NOT SAYING IT IS A BAD THING AND ONE MORE TOOL IN YOUR MARKETING . WHAT I DO NOT SEE IS STATS ON THIER WEB SITE AND I EMAILED THEM AND NO ONE CONTACTED ME WITH THIS INFO.

HOW ARE THEY PROMOTING THIER PROGRAM TO LET CLIENTS KNOW THEY ARE OUT THIER.

 

IN CLOSING THE INTERNET IS MORE COST EFFECTIVE IF USED RIGHT AND TO ITS FULLEST , BUT THAT TAKES TIME , MONIES , TALENTS TO BE EFFECTIVE TO EVER REPLACE MEDIA PRINT ALTOGETHER. LET'S FACE IT IF A PROGRAM COULD SUPPLY ME ALL THE RIGHT CLIENTS WITH A GAURENTEE OF SUPPORTING THE NUMBER'S WE WOULD BE IN HEAVEN.

 

THANKS DAN R.

 

 

Excellent comments! I agree that they need to demonstrate the effectiveness of this channel. However, this could be a catch 22 situation where they will need (I guess) auto shops to sign up so that they can demonstrate value. I have signed up with them yesterday. It was very easy to add prices and create coupons. Let us see the response in next few weeks!

Link to comment
Share on other sites

Let us know if you get any response!

 

KEEP US INFORMED - ALWAYS LOOKING FOR NEW WAYS , WE SIGNED UP FOR REPAIR PAL WHEN IT WAS FREE NEVER RECIEVED ANYTHING NOW ASA IS PROMOTING , NOT SURE PAYING FOR IT WOULD HAVE BETTER RESULTS , THEN THIER IS ANOTHER NEW ONE YOU PAY A FLAT $17.95 AND THEY SEND THE EMAIL THRU NO PROMISE OF WINNING THE CLIENT.

THIER ARE SEVERAL MORE OUT THIER IF YOU SEEK IT .

 

I DO THINK PRUNDO HAS A BETTER PROGRAM TO START WITH THEN THE OTHERS . JUST WITH ALL THE SEARCH ENGINES WHERE DO YOU PUT YOUR MONIES.

 

I TRULY AT THIS POINT HAVE BEEN PUTTING MONIES INTO EXSISTING SITE AND CREATING TO SUB SITES TO TRACK DIFFERENT OFFERS AND CLIENTS. I WANT TO REVIEW CLIENT HABITS FROM MY THREE SITES.

I MAY BE WAY OFF , BUT NO DIFFERENT THEN TRYING AN AD IN SOME PUBLICATION THAT DID NOT WORK.

 

THANKS DAN R

Link to comment
Share on other sites

I am seeing more and more of this type of online advertising. Is this the up and comimg new standard?

 

We all need to be on the web, it is the future. Let's hope this doesn't cause confusion for both the shops and the public.

 

Feedback will be greatly apprciated!

 

Our society is now moving towards web 2.0 which basically means that people wants to take charge and like to use the tools which can help them in comparing various product and services so that they can make the right choices. This does no mean that by creating comparison engines like expedia for travel sites and prundo for auto shops, the auto shop will lose. It only means that the shops need to ensure that they provide the right service at the best possible price. I would imagine that people will be ready to pay few bucks more if the rating or user feedback for a particular shop is higher than the shop which is charging less.

 

I agree that web is the next destination for all of us and we need to be ready for it!

Link to comment
Share on other sites

I agree. Do you think that the web will somehow dictate or set standards with respect to pricing and servicing?

 

Absolutely! With internet the world is shrinking and people have better tools to compare the services and products. With both these factors playing a critical role in decision making, the web will start dictating the price. However, there may be still some differences based on the size of the shop, its location and the extent of competition.

 

With websites like prundo.com for auto repairs, the consumers can find the best option for car repairs by a click of a mouse!

Link to comment
Share on other sites

I agree. Do you think that the web will somehow dictate or set standards with respect to pricing and servicing?

 

 

It has to some degree already for years - When clients know labor times and parts pricing ahead of time , not that it matter's due to we adhere to standards of the upper end of the industry .

It actually helps if clients have knowledge if correct information ? , Tells them we are being truthfull what we tell them. I think it reinforces thier trust at times.

Link to comment
Share on other sites

  • 2 weeks later...
This is a path fraught with peril. The consumer will not know why you use a more expensive direct fit oxygen sensor verus a cheaper universal. He has not saw a wiring splice fail, ground out the ECM causing a new running problem and necessitate the replacing of a computer but I have. He will not understand the difference in the cheap chinese bearings and the Nationals, BCA, or Timkens. The reman water pump looks as good to him as a new one. After all they are all "warrantied". Even the repairs the consumer thinks he needs are the majority of the time not the problem. The shop who low balls a repair on line that the customer doesn't need is then free to charge what they like on the repair that actually gets completed when they get the car into the shop. The dishonest shop can get people to give them positive reviews, etc. etc.

 

I agree 100%. This site and others would just make you drop your pants to compete.

Link to comment
Share on other sites

  • 2 weeks later...
I am also curious.

 

Latest update:

 

I got one more customer over the weekend for an oil change! The customer also required brake replacement. Overall it was good for my business.

 

I have sent an email to prundo to improve the coupon creation and uploading process. Otherwise the website was easy to configure and easy to upload the prices.

Link to comment
Share on other sites

  • 1 month later...

Can you go into a little detail on how the program works?

 

The program is quite simple. I registered my shop through their auto shop registration protal and selected the subscription option I lied. I subscribed to their premium option which give more flexibility and visibility. As they are offering free one month along with 30 days money back warranty, basically you can try their website for 2 months!

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Have you checked out Joe's Latest Blog?

         3 comments
      Got your attention? Good. The truth is, there is no such thing as the perfect technician pay plan. There are countless ways to create any pay plan. I’ve heard all the claims and opinions, and to be honest, it’s getting a little frustrating. Claims that an hourly paid pay plan cannot motivate. That flat rate is the only way to truly get the most production from your technicians. And then there’s the hybrid performance-based pay plan that many claim is the best.
      At a recent industry event, a shop owner from the Midwest boasted about his flat-rate techs and insisted that this pay plan should be adopted by all shops across the country. When I informed him that in states like New York, you cannot pay flat-rate, he was shocked. “Then how do you motivate your techs” he asked me.
      I remember the day in 1986 when I hired the best technician who ever worked for me in my 41 years as an automotive shop owner. We’ll call him Hal. When Hal reviewed my pay plan for him, and the incentive bonus document, he stared at it for a minute, looked up, and said, “Joe, this looks good, but here’s what I want.” He then wrote on top of the document the weekly salary he wanted. It was a BIG number. He went on to say, “Joe, I need to take home a certain amount of money. I have a home, a wife, two kids, and my Harly Davidson. I will work hard and produce for you. I don’t need an incentive bonus to do my work.” And he did, for the next 30 years, until the day he retired.
      Everyone is entitled to their opinion. So, here’s mine. Money is a motivator, but not the only motivator, and not the best motivator either. We have all heard this scenario, “She quit ABC Auto Center, to get a job at XYZ Auto Repair, and she’s making less money now at XYZ!” We all know that people don’t leave companies, they leave the people they work for or work with.
      With all this said, I do believe that an incentive-based pay plan can work. However, I also believe that a technician must be paid a very good base wage that is commensurate with their ability, experience, and certifications. I also believe that in addition to money, there needs to be a great benefits package. But the icing on the cake in any pay plan is the culture, mission, and vision of the company, which takes strong leadership. And let’s not forget that motivation also comes from praise, recognition, respect, and when technicians know that their work matters.
      Rather than looking for that elusive perfect pay plan, sit down with your technician. Find out what motivates them. What their goals are. Why do they get out of bed in the morning? When you tie their goals with your goals, you will have one powerful pay plan.
  • Similar Topics

    • By Changing The Industry
      Episode 152 - A Blueprint for Financial Independence in Auto Repair Shops with Rick White of 180Biz
    • By Changing The Industry
      The Basics of Owning An Auto Repair Shop - Part 3
    • By carmcapriotto
      Get to know Darrin Barney, the family man, Jeep Enthusiast, multi-business owner, and friend to many. Take away some helpful tips, but a ton of inspiration from the owner of Barney Brothers Off Road and Repair and Elite Worldwide.
      Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
      How To Get In Touch
      Group - Auto Repair Marketing Mastermind
      Website - shopmarketingpros.com 
      Facebook - facebook.com/shopmarketingpros 
      Get the Book - shopmarketingpros.com/book
      Instagram - @shopmarketingpros 
      Questions/Ideas - [email protected] 
      Lagniappe (Books, Links, Other Podcasts, etc)
      Barney Brothers Off Road and Repair
      Elite Worldwide
      [email protected]
      Click to go to the Podcast on Remarkable Results Radio
    • By Changing The Industry
      Episode 151 - A Shop Owner's Guide to Consolidation and Exit Strategies
    • By carmcapriotto
      The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
      Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/
      Check out their podcast here: https://autorepairmarketing.captivate.fm/
      If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
       
      In this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching addresses the critical issue of technician shortages in the auto repair industry. He discusses how this shortage affects shop productivity and revenue, with shops struggling to keep up with the demand due to a lack of skilled technicians. Cotton cites a Tech Force Foundation report predicting a significant need for technicians by 2024. He explores reasons behind the shortage, such as retirements, low female representation, high turnover among young workers, and fewer automotive program graduates. Cotton concludes with strategies for attracting and retaining talent, including better work schedules, compensation, career development, and educaTechnician Productivity (00:01:11) Discussion on the impact of technician shortage on shop productivity and revenue.
       
      Vehicles per Bay (00:02:33) Explanation of the increase in vehicles per bay and its impact on repair orders. Attracting Technicians (00:03:52) Importance of attracting and retaining technicians to maximize shop capacity and revenue. Technician Supply and Demand (00:05:52) Insights from the 2022 Tech Force Foundation report on the shortage of technicians and its impact on the industry. Impact of Technician Shortage (00:08:15) Calculation of revenue loss due to technician shortage and its impact on service capacity. Challenges in Attracting Technicians (00:11:43) Discussion on the reasons for the shortage of technicians and the challenges in attracting new talent to the industry. Remedies for Technician Shortage (00:16:34) Suggestions for addressing the barriers in attracting and retaining technicians, including training and career development. Technicians' Work Schedule (00:20:59) Discussion about adjusting technicians' work schedules to attract and retain them. Outdated Mindset (00:21:30) Encouragement to adapt to the changing times and make necessary adjustments in the auto repair industry. Acknowledgment of Listeners and Sponsor (00:22:20) Expressing gratitude to the listeners and acknowledging the sponsor, Shop Marketing Pros, for their support.  
       
       
      Connect with Chris:
      [email protected]
      Phone: 940.400.1008
      www.autoshopcoaching.com
      Facebook: https://www.facebook.com/
      AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae
       
      #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros
      Click to go to the Podcast on Remarkable Results Radio


  • Our Sponsors

×
×
  • Create New...