Quantcast
Jump to content

Recommended Posts

  • 1 month later...

I love incsetual labor rates. Kind of like... What are you doing? I donno know what are you doing? Same as incestual advertizing (I usually do the opposite of what others are doing). Charge what you need to charge to pay people good money and yourself... I charge $181.09 and thinking of going to $200 an hour haven't had any issues. Maybe I'm pushing the envelope but it is what it is.

Edited by John Shanderuk
Link to comment
Share on other sites

23 minutes ago, John Shanderuk said:

I love incsetual labor rates. Kind of like... What are you doing? I donno know what are you doing? Same as incestual advertizing (I usually do the opposite of what others are doing). Charge what you need to charge to pay people good money and yourself... I charge $181.09 and thinking of going to $200 an hour haven't had any issues. Maybe I'm pushing the envelope but it is what it is.

I don't know the finances of your business, but from what I see around the country, quality repair shops are in the $175.00 range, with EURO, Diesel, and Specialty shops above $200.  So I don't think you are pushing the envelope. In my opinion. 

I have been saying this for years: "As an industry, we have been too cheap for too long." 

Link to comment
Share on other sites

  • 1 month later...

I raised my rates gradually over the year.I’m up to $140 hour on my retail customers, and $175 on National accounts as they all want a 10% kickback to be considered a preferred provider. 
No one usually check labor rates. If they actually ask what the labor rate is it’s $75.00 per half hour, so at least they know there is a charge to look at it  

 

jmho

 

  • Like 1
Link to comment
Share on other sites

12 hours ago, TonyGatto said:

I raised my rates gradually over the year.I’m up to $140 hour on my retail customers, and $175 on National accounts as they all want a 10% kickback to be considered a preferred provider. 
No one usually check labor rates. If they actually ask what the labor rate is it’s $75.00 per half hour, so at least they know there is a charge to look at it  

 

jmho

 

Good for you!  I also agree with multi-tier labor rates. And I also agree that in spite of what shop owners think, most people do not question labor rates. Parts are a different story, thanks to the internet and part companies marketing to consumers. 

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Have you checked out Joe's Latest Blog?

         13 comments
      Most shop owners would agree that the independent auto repair industry has been too cheap for too long regarding its pricing and labor rates. However, can we keep raising our labor rates and prices until we achieve the profit we desire and need? Is it that simple?
      The first step in achieving your required gross and net profit is understanding your numbers and establishing the correct labor and part margins. The next step is to find your business's inefficiencies that impact high production levels.
      Here are a few things to consider. First, do you have the workflow processes in place that is conducive to high production? What about your shop layout? Do you have all the right tools and equipment? Do you have a continuous training program in place? Are technicians waiting to use a particular scanner or waiting to access information from the shop's workstation computer?
      And lastly, are all the estimates written correctly? Is the labor correct for each job? Are you allowing extra time for rust, older vehicles, labor jobs with no parts included, and the fact that many published labor times are wrong? Let's not forget that perhaps the most significant labor loss is not charging enough labor time for testing, electrical work, and other complicated repairs.  
      Once you have determined the correct labor rate and pricing, review your entire operation. Then, tighten up on all those labor leaks and inefficiencies. Improving production and paying close attention to the labor on each job will add much-needed dollars to your bottom line.
  • Similar Topics

    • By Joe Marconi
      Many auto repair shops are still busy, and many are booked out from a few days to weeks.  After the initial shock of Covid, the recovery for our independent auto repair industry has been quite good, with many positive indicators for the future.
      However, how many of the auto repair shops that did suffer a great loss in business during the lockdown phase of Covid would have survived if not for the SBA loans, the Pay Protection Program and the Employee Retention Credit?  
      Building a cash reserve is crucial to prepare yourself for the next economic downturn.  How much should you set aside?  That depends on your business model, how much debt you have and other financial conditions.  Speak to your accountant, financial advisor and business coach, if you have one. 
      Rule of thumb, you should have at least three months of operating expenses set aside in a dedicated bank account.  Some accountants and financial advisors may suggest up to six months. 
    • By carmcapriotto
      This week Hunt discusses the differences in taxation of common expenses that you might not be aware of.
      • What kind of meals am I allowed to deduct and how are in house meals different than meals offsite?
      • How much of a deduction do I get if I donate my services to a charity or donate a piece of business equipment?
      • Should I write off my life insurance premiums?
      What other classifications should I be aware of on my P&L that could effect my end of year taxes?  
      Thanks to our sponsor partner NAPA TRACS
       
      NAPATRACS.com
      Paar Melis and Associates – Accountants Specializing in Automotive Repair
      Visit us Online : www.paarmelis.com
      Email Hunt: [email protected]
      Get a copy of my Book : Download Here
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      Recorded Live at the 2023 Institute Summit, shop owner turned coach Jennifer Hulbert discusses the value of joining a coaching group. Find out what it's like to be in a coaching group with the Institute, and why she is passionate about celebrating other people's accomplishments.
      Jennifer Hulbert, Service Plus Automotive, Calcium, NY. Facilitator for the Institute for Automotive Business Excellence.
      Show Notes
      Has 3 coaching clients- discovering finances, gross profit, structuring segments of business, increasing billable hours, and implementing a parts matrix. Facilitating- a group usually consists of 18 to 20 shop owners. They are assigned a partner, they have an individual accountability partner along with access to their facilitator coach. Have three in-person meetings a year. Part of those in-person meetings is to evaluate the whole shop. Go in,  do a full evaluation of the shop, and give the owner feedback on areas for improvement. The other time is spent with training, and reviewing financial numbers, because if you don't know your numbers, you're never going to grow your business. In between, they have a couple of Zoom meetings as an entire group, and then the facilitator does reach out individually once a month.  Never be the smartest person in the room If you’re not learning, you’re not growing Celebrate other people's accomplishments Joining a coaching company- understand profits, understand the structure of a business, understand your numbers, and structure your finances to make a profit.  “Mama Bear of the Team”- Jennifer wants to see individual employees and their families succeed. Ensuring whatever decision you are making about the company is going to benefit your employees Women can do anything that a man can do Read the book “Traction: Get a Grip on Your Business”- communicate clear goals, build a leadership team, and hold each other accountable. Increased sales by 38% 
      Thanks to our Partner, NAPA AUTO CARE Learn more about NAPA AUTO CARE and the benefits of being part of the NAPA family by visiting www.NAPAAutoCare.com Connect with the Podcast: -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
         
      Click to go to the Podcast on Remarkable Results Radio
    • By ASOG Podcast
      Free Diagnostic Time: Is It Worth It for Auto Repair Shops?
    • By carmcapriotto
      This week Hunt discusses the basics behind debt and how to pay your debt down in a safe manor.
      • What factors go into evaluating whether debt is a good option or not?
      • How does leverage work with debt and how do you analyze the situation to make sure it will be a profitable one?
      • Do I actually want to be debt free or is this debt making me more money than it is costing me?
      • How do I select what debt to start paying down first?
      Thanks to our sponsor partner NAPA TRACS
      NAPATRACS.com
       
      Hunt Demarest, CPA
      Paar Melis and Associates – Accountants Specializing in Automotive Repair
      Visit us Online : www.paarmelis.com
      Email Hunt: [email protected]
      Get a copy of my Book : Download Here
      Click to go to the Podcast on Remarkable Results Radio


  • Similar Tagged Content

  • By nptrb, in Automotive Industry,

    By nptrb, in Automotive Industry,

    By nptrb, in Automotive Industry,

  • Our Sponsors



×
×
  • Create New...