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      What's your houlr labor rate and where are you located? We're currently at $95 in Texas
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      Show Notes:
      Maryann Croce's "Life Happens" Download HERE Connect with the show:
      Aftermarket Radio Network
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      Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. By always innovating, Dorman has led the way in growing the aftermarket. Here you will see a few examples of a Dorman OE Fix. An OE FIX is a Dorman repair solution you can’t get from the original equipment manufacturer. It means they found a situation where they believe the OEM wasn’t giving repair professionals what they wanted, so we fixed it. Everything Dorman does is centered around providing customer value, both in the quality of products, and the creativity of solutions. Our engineers and designers go out of their way to save repair technicians time and save vehicle owners money. Want to really go under the hood? Take the Dorman Virtual Tour at www.DormanProducts.com/Tour

      Click to go to the Podcast on Remarkable Results Radio
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      Jimmy Lea, KuKui Evangelist with more than 15 years experience in sales and business development for software-as-a-service, financial services as well as hardware products, Jimmy embodies the fabric of the independent automotive industry.
      Key Talking Points
      You must exist digitally, google is the godfather of the internet   70% of all searches are done from google, 90% are done from a smartphone  Currency/trust- when google has “trust” in you, you will be in front of the pack  Organic- the amount of content and keywords on your website Website- pay attention to the homepage, the header, “above the fold at the top,” logo is top left (brand recognition), your reviews next to logo (credibility), phone number (call to action), schedule an appointment button (generational button) Reviews- set it up right, let customers know what they can expect, give a description of the vehicle Postcards- it will never go away, design it big and bold to get the recipient’s attention. Retention (thank you, service/repair reminders) and acquisition postcards.  Where is your market? Instagram? Facebook?  Social media- engaging every single day, there is no perfect time to post on social media. Build a habit first.  Technician testimonials- appeals to customers and future technicians  Don’t stop marketing- especially when you’re busy. 80% building relationship 20% selling. Texting- text marketing, one to one texting reminders/thank you/ask for reviews, webchat texting Connect with the show:
      Aftermarket Radio Network
      Subscribe on YouTube
      Visit us on the Web
      Follow on Facebook
      Become an Insider
      Buy me a coffee
      Important Books
      Check out today's partner:
      NAPA Autotech Training helps your technicians keep their skills sharp and their NAPA Know How up to date. It’s the highest quality technical training that covers almost every vehicle system and every make and model. NAPA Autotech is presented by experienced instructors who are ASE master certified technicians. Even after a class is over, techs can access course information online with ClassPass. So when questions come up later they can get the answers. AutoCare Center owners who have taken advantage of Autotech Training say that well-trained technicians are helping to increase their shop’s repair capability and raise bay productivity. That results in fewer comebacks, more satisfied shop customers, and reduced technician turnover.
      Learn more about NAPA AutoCare and the benefits of being part of the NAPA family by visiting www.NAPAAutoCare.com.

      Click to go to the Podcast on Remarkable Results Radio
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      Find Barry’s other episodes HERE.
      Barry Barrett Contact info HERE 
      Key Talking Points
      EOS Life- Getting time back and living the life you want to live. Do what you love, with the people you love, make an impact on the world, be appropriately compensated, and have time for other passions. “Get stuff done system with a cohesive leadership team that executes.” Being involved in every aspect of the business to getting systems in place and building a team- what are your strengths to move your business forward?  Having an Integrator to help free the Visionary to cast the vision and grow the business- unload some of  the duties and questions that filter to you as an owner, the Integrator holds the other employees accountable Your leadership team trumps your ideas as an owner- they often have a bigger vision than you  Expanding seats- growing to a second location     The leadership team solves its own issues without input from owners  Building a cohesive leadership team changes the game for scalability  Self-implementing at first- start with traction first instead of vision, have buy-in with your leadership team at the beginning. Then bring in a certified implementer     Do your employees know where they stand in the business and how their actions affect the big picture. Being more efficient, not adding more cars- a small investment for a huge internal return   20 Groups is an industry-specific software, EOS runs that software. You should have 20 groups/coaches for a long time and be able to graduate from the EOS process within 2 years.  Favorite EOS tools- structured format of L10 Meeting, right people right seat, VTO (vision, traction, organizer), to-do lists Connect with the show:
      Subscribe on YouTube
      Visit us on the Web
      Follow on Facebook
      Become an Insider
      Buy me a coffee
      Important Books
      Aftermarket Radio Network
      Check out today's partners:
      This episode is brought to you by AAPEX, the Automotive Aftermarket Products Expo. AAPEX represents the $740 billion global automotive aftermarket industry and has everything you need to stay ahead of the curve.  The Virtual AAPEX Experience 2020 is in the record books. Virtual AAPEX lived up to presenting leading-technical and business management training from some of the industry’s best and brightest. Now set your sights on the homecoming in Las Vegas in 2021. Mark your calendar now … November 2-4, 2021, AAPEX // Now more than ever.

      This episode is brought to you by Shop-Ware Shop Management. It’s time to run your business at its fullest potential with the industry’s leading technology. Shop-Ware Shop Management will increase your efficiency with lightning-fast workflows, help your staff capture more sales every day, and create very happy customers who promote your business. Shops running Shop-Ware have More Time and generate More Profit—join them! Schedule a free live demonstration and find out how 30 minutes can transform your shop at getshopware.com/carm

      Click to go to the Podcast on Remarkable Results Radio


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