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By Joe Marconi in Joe's Blog4 commentsA recent study, done by Harvard Business School, concluded that the real problem with attracting and retaining employees has more to do with the workplace environment, not pay or benefits. While the study did find that an adequate pay plan and offering an attractive benefits package did help with recruiting and retention, it’s not enough to satisfy the needs of employees, especially those of front-line workers.
The study also stated that in 2021, many companies were convinced that giving raises, sign-on bonuses, and other perks would solve the worker shortage problem and prevent people from quitting. However, this strategy did not work. So, what does work regarding attracting quality people and keeping them employed?
Essentially, it all comes down to the culture of your company. Management: do all it can to consider the individual needs of your employees. Your employees want to feel that they have a voice, that their opinion counts, and that their role in your company is both respected and recognized. Yes, pay and a great benefits package will go a long way toward making your employees feel secure, but that’s only financial security. People want more than money.
To attract and keep top talent requires creating a company that people feel proud to work for. You need to reach the hearts and minds of your employees. Become a leader that people are enthusiastic about working for. You want your employees bragging to their friends and family that your shop is a great place to work!
Step one to attracting and retaining quality employees: Create an amazing workplace environment for your employees! Trust me, happy employees make happy shop owners too!
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By Joe Marconi
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By carmcapriotto
The automotive industry constantly evolves, with new technology and safety features being added to vehicles each year. Are you investing in technology and education to stay competitive and provide quality service to customers? In this episode, we discuss the importance of charging enough for alignments and educating customers on the need for calibration and maintenance to ensure their safety on the road. Bill Nalu, Interstate Auto Care, Madison Heights, MI. Listen to Bill’s previous episodes HERE.
Joe Hanson, Gordie’s Garage, Roseville, MI. Listen to Joe’s previous episodes HERE.
Justin Allen, Manufacture’s Rep, Hunter Engineering Company
Show Notes:
Watch Video Episode HERE Alignments! Rates, Numbers and ROI [THA 303] Selling alignments as maintenance [00:05:57] Discussion on the importance of selling alignments as maintenance service The use of Hunter Lane Check [00:06:23] The importance of printouts and pictures [00:07:28] Discussion on whether consumers need printouts or pictures of alignment results to believe they need an alignment. Alignment as an Opportunity [00:08:31] Discussion on the high demand for alignment services and the opportunity it presents for business owners and customers. Educating Customers and Shop Owners [00:09:32] Alignment Inspection and Safety [00:10:20] Proper Alignment Techniques and Training [00:10:59] Charging for Alignments [00:12:23] Educating Service Advisors [00:13:58] The importance of having talented service advisors who have been trained properly to work through different levels and tiers of alignment. Teaching the Next Generation [00:15:23] The opportunity to bring in the next generation and teach them about alignment technology and how to properly service ADAS and calibrate targets. Hunter Net System [00:16:24] Hunter Engineering's online system for accessing visual aids and data on car safety system alignment. Importance of Proper Alignment [00:18:56] Proper alignment is crucial for safety and avoiding costly mistakes. Alignment as a Profitable Service [00:20:17] Alignments should be profitable on their own, not just as a supplementary service. Recalibrating Steering Angle Sensor [00:24:01] ADAS Calibration [00:25:32] Preparing for Newer Vehicles [00:27:15] Importance of understanding the complexity of newer vehicles and the potential cost of alignments, especially with ADAS technology. High-Tech Industry [00:33:21] Discussion on the high-tech nature of the automotive industry and the responsibility of repair shops to educate customers on the importance of calibration and maintenance. Moving away from two-wheel alignment [00:37:42] Discussion on the need to move away from two-wheel alignment and the importance of educating clients on the purpose of alignment. Alignment equipment frustration [00:38:40] Customer experience and professionalism [00:39:37] Challenges of technician training [00:40:50] Shift towards multi-shop ownership [00:42:17] ROI of Alignment Machine [00:44:19] Discussion on the ROI of the Hunter Lane Check alignment machine. Embracing Technology [00:46:23] The importance of embracing technology and investing in the future of the automotive industry Thanks to our Partners Shop-Ware and Delphi Technologies Shop-Ware: More Time. More Profit. Shop-Ware Shop Management getshopware.com Delphi Technologies: Keeping current on the latest vehicle systems and how to repair them is a must for today’s technicians. DelphiAftermarket.com
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-Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
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By carmcapriotto
Recorded Live at Vision 2023, Dave Hobbs, Scot Manna, and Eric Ziegler have an open discussion on the importance of training, leading to the question, "Does the public really know what we do?" Dave Hobbs, senior technical trainer and curriculum developer for Delphi Technologies. Dave’s previous episodes HERE. Scot Manna, Trainer, ACDelco Technician of the Millennium. Scot’s previous episodes HERE. Eric Ziegler, EZ Diagnostic Solutions. Eric’s previous episodes HERE. Show Notes
“What scan tool should you buy?” Class at Vision 2023 with 6 trainers They don't care how much you know until they know how much you care The outside of class experience is just as important or maybe more important. You're going to create connections that are going to serve you for almost your entire career As long as you continue learning, your mind stays young You must read the service information! The people that need the training, aren't in the training classes. Some people don't go to updated training, struggle to get out of their shop, and don’t network with other shops. How many vehicles are on the road that needs ADAS calibration? 70%? Critical thinking is root problem solving. The public does not know what it takes and the tireless amount of dedication to do this career. We're all in this industry together. If you raise the lake, everybody's boat floats higher. Do the job. Do the job right. Everything else will take care of itself.
Thanks to our Partners, AAPEX and NAPA TRACS. Set your sights on Las Vegas in 2023. Mark your calendar now … October 31 - Nov 2, 2023, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at NAPATRACS.com Connect with the Podcast: -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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