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Joe Marconi

Management
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Everything posted by Joe Marconi

  1. My Shop is a TECH-NET Facility (Organized By CARQUEST Auto Parts). To compete today, independents need a competitive advantage. Many of us are not franchises, nor do we have the luxury of having a nationally recognized brand. With conglomerates like Pep Boys gobbling up market share, it becomes vital to the success of the independent repair shops to create brand awareness. I joined TECH-NET to have access to the marketing plans and be also to take advantage of partnering with CARQUEST Auto Parts. Obviously, the success of my company rests mostly on what I do, but help is always welcome and in numbers there is strength. Agree? Disagree? Thoughts and comments…
  2. What a wonderful, perfect message! Thank you for those kinds words! You have my promise that AutoShopOwner.com is committed to the success of the shop owners around the globe. Networking for a stronger tomorrow is what we are all about. The true strength of AutoShopOwner is its members. I extend my sincere best wishes to all members and a successful New Year. Merry Christmas to all, Joe Marconi
  3. I have been battling the New York State Insurance fund for years to properly classify my service advisors. Their determination is that there is no such thing as a service advisor. They lump service advisor (service writers) into the same class as technicians. This increases my premium significantly. After a lengthy in-house audit the State Insurance Fund finally conceded and we received a refund check for 2008 in the amount of $6980.00! That’s the good news…the bad news….I was overpaying for years. We are located in New York. I don’t know how other states are, but this an issue that needs to be addressed.
  4. This man has got my vote! What a powerful speaker!!! We need to get this message to everyone. This country is headed in the wrong direction. However, with people like this, I still have hope.
  5. Jerry and I go way back to the early 90's. We were both CARQUEST Excellence Award Winners and members of the CARQUEST National Technicians Advisory councils for years. He is a good person. I have also attended George Witt’s seminars and home study courses. Can you send me details of the EXPO? I want to post it on AutoShopOwner.
  6. This great nation was founded on strong beliefs and principles that are still held sacred today. The citizens of the United Sates treasure the opportunities that have been instrumental in making this country the world power that it is. One of the reasons why Democracy works is because of free enterprise. People in this country can aspire and fulfill their dreams through the spirit of entrepreneurship. Among many rights, the people in the country have the right to choose where they want to live, where they want to work, where they shop and whom they buy from. When these rights are compromised, Democracy is in jeopardy. We have now come to a crossroad. The Right to Repair Act is more than a disagreement between the car manufacturers and the aftermarket auto repair industry. It is about the basic right of the people to choose where they want their car serviced. It is about preserving free enterprise. We cannot let an industry, such as the car manufacturers, hold hostage the citizens of this country. We cannot let any industry create products and systems that destroy the basic principles of free enterprise. There must be a level playing field. Competition brings out greatness. Without it, brings demise. Letting car makers hold back certain information and build complicated systems that force people back to the new-car dealerships will destroy the right to choose. It takes away the rights of the people and the spirit of business. And let’s not make a mistake in believing that if we let the new car manufactures enter into an honor system to provide information, that all will be ok. That’s like letting the opposing team set the rules for the game. It will not work. I am not for big government, but this is not about big government. This is about preserving an industry that the people in this country have chosen to patronize for more than 100 years: the automotive aftermarket industry. The automotive aftermarket greatly contributes to the economy of this country. The aftermarket independent repair facilities are the preferred choice of the motoring public. The aftermarket auto industry keeps this country rolling. Independent shops have never interfered with the process of manufacturing or engineering new cars. Independent shops across the country continually learn new technology, invest in tools and purchase new equipment: all for the purpose to serve the motoring public. All the aftermarket asks is the right to compete fairly. I urge everyone to support the Right to Repair Act. Let the people of this great land decide where they want to take their cars for service and repair, not the car manufacturers. Below is a link for more information on the Right to Repair Act and information on how to contact your public officials: http://www.aftermarket.org/Government/RighttoRepair.aspx
  7. The storm killed business for one day. But, for some odd reason we had booked so many quality "gravy jobs" that we actually had one of our best weeks of the year. Just think what we could have done without the storm?
  8. When is this country going to learn that the US cannot be the world's savior. We give and we give and do not get the same respect or consideration from other countries. The world uses us, at the tax payer expense. This deal stinks!
  9. It appears we have been to many of the same seminars, but in different parts of the country. I know Terry Greenhut very well. He is from my area. He has also written articles for AutoShopOwner. I also did the Horizon Training with my service advisors. I found it very benificial. Do you know Jerry Holcom from S&S Service? He is also from Kansas City. I will try to arrange to get out their for the Expo in March. It sounds like a wise investment.
  10. Consider yourself very fortunate. I pray for snow storms to happen on the weekend. A Wed or Thurs snow storm will kill sales for the week. We still come to work. We work the day cleaning up the lot, but everyone cancels their appointment. If we are lucky enough to have a few big jobs, like an engine or transmission, we work on those jobs.
  11. We are closing Sat too. Christmas is a big holiday. That one day off does will pay off down the road.
  12. We had our annual Holiday Dinner last weekend. I invited all my employees along with their wives/husbands and girlfriends. It was a huge hit! We rented a room in a local restaurant and were treated like royalty. My staff thanked me over and over and talked about the party all week long. Sometimes a job is more than just a job. People want to be appreciated for what they do, and it’s not always about money.
  13. With the winter approaching, we need to carefully plan our marketing. We are located about 40 miles north of NYC and the winters can be tough. Major storms can cause hurt business. It may be good for body shops, but we often have to close for the day. Also, people in Jan and Feb are too concerned about paying their credit cards bills from Christmas, heating their home and paying taxes. Each year we come up with innovative ways to maintain sales and do ok. How are sales in other parts of the country during the winter? Are shops in the south less impacted during the winter?
  14. Most shops understand the importance of technical training, but what about management training? I would like to know what shops do as far as business management training.
  15. It is worth the effort (most of the time). Just make sure you get paid what you are worth. You need to negotiate pricing that you can live with and watch for the discounts they may take off the top. We do a lot of fleet service work. I don't look for it, it's just there.
  16. I really hate that. I want to be honest. I have always run an honest business. They make me do something that goes against my character!
  17. We do work for fleets. It's been just ok. The issues I have are calling for approvals on some jobs (it takes too long), the negotiations can be a bit tough and many fleet service companies take a percentage off the top. You need to factor that in your price. We can't afford to give them a 10-12% discount
  18. Thanks, a laugh to start the day...you are the best!
  19. I think there are many shop owners today that are at that age where they realize that they need to plan for the future. Too many shop owners years ago walked away after a lifetime in business, only to lock their doors with very little to show for their years of hard work. We are of a different breed. We work hard, but want more than just memories.
  20. I agree with Curt. You need to maintain and manage your customer base through a business management software program. To grow a business, you will to advertise and market your business. You can start by marketing to your current customers and eventually advertise to get new customers. Focus on customer service. People today are very busy. If you make the process of getting their car serviced and repair and easy one, you will win over a lot of people.
  21. Nice site. Do you see the off road business expanding in that part of the country?
  22. I think your most important move right now is to get those other bays in operation. Maybe another helper in you shop might help productivity. This will increase car counts. You can't turn away work. With the added 4 bays, you will have the ability to do more service work.
  23. So, you have a total of 6 bays? How many repair/service techs?
  24. Let's start with a few questions. How many bays to you have and how many techs?
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