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Over the years we have developed some generic maintenance intervals to use on most vehicles. We have revised them as time goes by to reflect changes such as extending oil changes or extended coolant. Here's what we are presently recommending. Our POS system, Winworks Autoshop allows us to set up these intervals so that as a vehicle hits these mileages it automatically recommends them and when we do the service it automatically resets the recommendation in the future. Thoughts?
Oil changes: semi syn 4K, full syn 8K
Tire rotations 5K
Brake flush 30K
Auto trans svce 60K
Man trans svce 60K
Coolant flush 60K [older type coolant] 30K
Cabin air filters 30K
Fuel filter 30K
Fuel injection cleaning 30K
Spark plugs copper 30K, plat, irid 60K
Drive belts 80K
Coolant hoses 90K
Timing belts 90K
By Dan Reichow
Looking to see if any one uses a program for bad credit clients for automotive repairs if so and who.
We have used a program thru a company but they have been to difficult to use any longer - No credit check had a $35.00 fee-- client had to pre date three checks up to 90 day's out. They charged 7 percent of bill.
Was based off if they had a job and income verification. we passed cost to client.
I was recently having a conversation over lunch with a college buddy of mine who has a PhD in computer science and owns a web development company we were casually talking about business etc and started discussing websites and ROI. This got me thinking about my shops site and how efficient we are in tracking the ROI. We currently use Autoshop solutions (were with them before he started the web company but plan on switching) and pay about $190 a month in web maintenance fees with includes updates, hosting and a portal to login to track views etc but it made me start wondering if I really knew the true ROI of my website. Every month I look at the numbers and the reports and see bounce rate, time per page etc but never really have sat to think what that really means and if my website is serving its purpose (to capture the attention of and bring in new customers). On top of that we have our adwords budget and all in all I feel like we are just throwing money out there hoping it will stick and assuming that the site is making us money.
So my question is how is everyone else tracking the ROI of their website?
Also, if you don't mind my asking, what is the typical amount (or rough estimate) you pay monthly for web maintenance (if you have it) and do you feel like you are getting your money's worth from your hosting company? My buddy has offered me an opportunity to come into his business (I have a background in IT as well) and to offer some insight in capturing some business from the automotive industry but I just wanted to get a feel for the problems which you guys are facing today to see if I am the only one with these questions and issues or if this could be an industry issue worth pursuing.
By Elon Block
In case you hadn't heard, here's something you need to be aware of...
AAA is making some changes, in the way they are doing business.
Within the last few years, AAA has decided to build their own company-owned facilities.
Here is a link, with an example of search results, drivers will see when they type in a zip code:
Pay special attention to the search results marked (AAA Owned Facility).
The facilities are impressive and are gaining traction:
As you can see, their slogan is, "Auto Repair From A Name You Trust".
This is genius marketing, on their part...
Because customers equate the AAA logo, as a shop they can trust.
The other major change they've made is...
The new requirements for the AAA certification renewal.
Many shop owners did not read the fine print or notice the changes to the agreement.
In other words, the fine print requires certified shops to give AAA access to the shop's customer database.
The biggest concern is if you give them access to your customer database and then, they open a AAA Owned Facility, in your backyard...
They now have a built-in customer base they can market to.
What that means to you is...
This a major conflict of interest because now, they have all of your customers' information, which they can use to actively market and essentially steal your customers.
So, this is something to be considered, in deciding to continue to be affiliated, as a AAA certified shop.