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By Joe Marconi in Joe's Blog4 commentsA recent study, done by Harvard Business School, concluded that the real problem with attracting and retaining employees has more to do with the workplace environment, not pay or benefits. While the study did find that an adequate pay plan and offering an attractive benefits package did help with recruiting and retention, it’s not enough to satisfy the needs of employees, especially those of front-line workers.
The study also stated that in 2021, many companies were convinced that giving raises, sign-on bonuses, and other perks would solve the worker shortage problem and prevent people from quitting. However, this strategy did not work. So, what does work regarding attracting quality people and keeping them employed?
Essentially, it all comes down to the culture of your company. Management: do all it can to consider the individual needs of your employees. Your employees want to feel that they have a voice, that their opinion counts, and that their role in your company is both respected and recognized. Yes, pay and a great benefits package will go a long way toward making your employees feel secure, but that’s only financial security. People want more than money.
To attract and keep top talent requires creating a company that people feel proud to work for. You need to reach the hearts and minds of your employees. Become a leader that people are enthusiastic about working for. You want your employees bragging to their friends and family that your shop is a great place to work!
Step one to attracting and retaining quality employees: Create an amazing workplace environment for your employees! Trust me, happy employees make happy shop owners too!
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By carmcapriotto
The podcast episode features a Rad Air Complete Car Care facility tour in Strongsville, Ohio. Carm speaks with Mike Munger, the location's franchisee, and the franchisor Andy Fiffick. We discuss the design of the facility, the number of bays and technicians, and the types of services offered.
They also mention the company's reputation for being able to fix cars that other shops cannot. The conversation shifts to the importance of building a strong company culture, providing employees with a shower and a full kitchen. They also tour the service advisor area and office, discussing the shop's busy schedule and the various seasons that bring in different types of business. The episode highlights the importance of staying up-to-date and providing excellent customer service in the automotive industry.
Watch Full Video Episode HERE Designing the Facility (00:00:17) The design of the facility, including the number of bays and technicians, and how they designed the facility from the ground up. Fixing Cars that Other Shops Cannot (00:05:03) How their company has carved out a niche in the community by fixing cars that other shops cannot and how they have a reputation for being able to fix any car. Franchise history (00:06:47) The history of Rad Air Complete Car Care and how it became a franchisor. Employee culture (00:10:27) The importance of treating employees like family and providing them with amenities such as showers and a kitchen. Booking Schedule (00:12:59) Mike Munger mentions that they are generally booked a week out, but currently only a couple of days due to the slower season. Seasonal Business (00:13:20) The three busy cycles of the business: winter, driving season, and summer. They also mention that they have not had a winter or spring yet, which affects their business. Evolution of Business Model (00:17:07) How their business model evolved from being a radiator and air conditioning shop to a complete car care service, adding tires, hybrids, and EVs to their services. They also mention how they had to pivot to stay relevant in the market. Thanks to our Partner, Dorman Products. Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Connect with the Podcast:
-Join our Insider List: https://remarkableresults.biz/insider
-All books mentioned on our podcasts: https://remarkableresults.biz/books
-Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom
-Buy Me a Coffee: https://www.buymeacoffee.com/carm
-The Aftermarket Radio Network: https://aftermarketradionetwork.com
-Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Catching up with Greg Bunch, President of Transformers Institute, on his perspective on the pulse of our industry with car count, customer service, coaching, and what a top-tier CEO should be focusing on.
Greg Bunch, Aspen Auto Clinic, Transformers Institute. Listen to Greg’s previous episodes HERE.
Show Notes: The heartbeat of the automotive repair business- we love cars, we love people, and we love taking care of people. We love solving problems. Over the last two years- people stopped buying new cars and are keeping their cars longer Challenges- car count dropping post-COVID, you must continue to work hard on your customer service. The first part of the customer experience is the phone call FORD - Ford is family, occupation, recreation, and dreams What are people scared about with auto repair? People are saying they want someone to be nice to them Coaching- fine-tune your craft A good CEO is looking long into the future to find out what's going to happen in our industry By 2030 ICE cars will be down by 15% Build a sellable business
Thanks to our Partner, Dorman Products. Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Connect with the Podcast:
-Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Check out today's partner:
Click to go to the Podcast on Remarkable Results Radio
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