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Today is the first day of summer, and we are still dealing with the dreaded COVID-19.  However, there are positive indicators that business will be better than expected this summer.  People will be taking more road trips, will avoid airplanes, trains and Ubers and will take to the roads in record numbers.

Gear up for a great summer and look for opportunity with each vehicle visit.  Perform those multipoints as if your business depends on it….why?....Because it does!

We have a lot to be thankful for. Keep positive, be a leader and thrive!

 

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  • Similar Topics

    • By nptrb
      Hi, Natalie here. You have a great selection of tools on hand that will cover every job a customer will bring into your shop. Whether it’s Mac Tools, Snap-on, OTC, or Wright, the right tool for the job is priceless.
      The tools we’re talking about in this post are for finances, but the same strategy holds true. If you’re planning to do your own bookkeeping, the right tool for your financial job is also priceless. They can take what may appear to be a daunting challenge and save you a ton of time. You’ll be back to running your shop before you know it.
      Stick around until the end and I’ll outline what’s in my bookkeeping toolbox. Here is an overview with some suggestions on how to choose great financial tools
      Here are the top 10 categories:
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      QuickBooks has been the go-to software for accounting for decades. There are online tools that may be a better option for you. The most popular choice is Xero and the numbers of small business owners that are using Xero is increasing. Compare several and pick the one that is both robust and flexible.
      According to the 2015 edition of the Business News Daily’s Buyer’s Guide here are the features you should look for:
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       Multiple-User Access
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    • By Joe Marconi
      I can't speak about all businesses in my area, but the repair shops are doing ok. In fact, most had a normal or near normal summer.  A few weeks back we had a major storm that knocked out power for nearly the week. That killed the week. But aside from that, we had a very good June, July and August.   With a miserable March and April, this was a great morale lift and financial boost.
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      Has the Coronavirus (COVID-19) impacted your auto shop business? If it hasn't yet, it has the potential to do so soon. Please share what you are currently doing, how your business is impacted, what plans you have in place, etc.
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      By Bob Cooper
       
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    • By Joe Marconi
      Most of you probably already know what I am about to say:  The Service Advisor position is the most crucial position in the shop.  I know, I know, what about the mechanical work done by the techs?  Well, that's important too, of course. 
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      What the customer does see (or experience) is how she was treated.  And that makes all the difference in the world.
      Plus, great service advisors also motivate the technicians, because great advisors are also great leaders of people. 
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    • By Joe Marconi
      I remember being at a meeting with my staff where I voiced my opinion on an important issue. When I was finished, I asked if everyone was in agreement. Everyone nodded their heads yes. 

      After the meeting, one of my service advisors told me that half of the employees did not agree with me.  When I asked why did they agree, he replied. “You’re the boss, you intimidate others.”

      This made me think about my leadership style.  Being unapproachable will prevent you from hearing other opinions; which is important to the success of the company.

      When speaking with your employees, ask a lot of questions. Avoid giving your opinion until you have heard from others.  Praise suggestions and the opinions of others, and thank others for speaking up.

      The most successful teams are those that build strategies through a collective effort.


       
    • By Joe Marconi
      If there is one thing that doctors and dentists do very well, it's that they book the next appointment for their clientele. I have heard every excuse possible why many auto repair shops don’t do this.  But the fact remains that everyone in your shop today will need future service and repairs. And the question is, “Are they coming back to you.”

      Another reason for booking the next appointment is that there are times when not all the recommended services were done today. Some were postponed due to budget and prioritizing what’s most important.  So, before that customer leaves, make sure the customer commits to a future date to have the work done. After all, why did you recommend it in the first place?

      Car delivery is the time to review all the work done today, continue to build the relationship and to inform your customers of upcoming work and services. But don’t leave it to chance that the customer will remember. Be proactive, discuss future dates and put those dates in your calendar.  

      Lastly, call customers a few days before the appointment as a reminder. If the appointment has to be moved, then move it.

    • By Joe Marconi
      In my opinion, competition is actually good for the industry, and good for your repair shop too.  It keeps us focused and forces us to maintain pace with other repair shops.  It drives us to take a look at our own business to see where and how we can make improvements.
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      Your thoughts?
       
    • By Joe Marconi
      We sell service, not products. Yes, we sell water pumps, brake pads and air filters. And yes, those are products. But it’s the service we sell, the customer experience, which lives on well beyond the customer leaves your shop.

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      But, what does live on is the customer experience. The better the experience, the more likely the customer will return to you.  So focus on the customer experience, not the products you install.

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