Shop Owners: Business success is not determined by your tools, equipment or your ability
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By Joe Marconi in Joe's BlogMost shop owners would agree that the independent auto repair industry has been too cheap for too long regarding its pricing and labor rates. However, can we keep raising our labor rates and prices until we achieve the profit we desire and need? Is it that simple?
The first step in achieving your required gross and net profit is understanding your numbers and establishing the correct labor and part margins. The next step is to find your business's inefficiencies that impact high production levels.
Here are a few things to consider. First, do you have the workflow processes in place that is conducive to high production? What about your shop layout? Do you have all the right tools and equipment? Do you have a continuous training program in place? Are technicians waiting to use a particular scanner or waiting to access information from the shop's workstation computer?
And lastly, are all the estimates written correctly? Is the labor correct for each job? Are you allowing extra time for rust, older vehicles, labor jobs with no parts included, and the fact that many published labor times are wrong? Let's not forget that perhaps the most significant labor loss is not charging enough labor time for testing, electrical work, and other complicated repairs.
Once you have determined the correct labor rate and pricing, review your entire operation. Then, tighten up on all those labor leaks and inefficiencies. Improving production and paying close attention to the labor on each job will add much-needed dollars to your bottom line.
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By carmcapriotto
Get a behind-the-scenes look at shop owner Tom Sciortino's new ADAS unit. Find out why he waited until now to purchase it, the learning curve with service information, why it is important to educate both the customers and local shops, and a step-by-step guide to how it works.
Tom Sciortino, Total Automotive, Buffalo, NY. Tom’s previous episodes HERE
Show Notes: Autel 900- ADAS unit plus it's an alignment machine We have to educate not only the consumers but the other shops, because any change in geometry, any change in the vehicle, you should at least confirm that it's in calibration. It may not always set a trouble code. Learning curve to find service information You have to be able to read service information and be able to follow procedures. Static and dynamic calibration Use the scan tool for the calibration process to access the computer system, scan the vehicle, and also communicate with the equipment to move the equipment up, down, and go ahead and do the adjustments There's also a screen up mounted high, so you can rotate that towards the car. It's a touchscreen so you don't have to keep coming behind the unit. The software walks you through the process step by step. It tells you what targets to set up, what steps to do on the equipment, what adjustments to make on the equipment, and walks you through it step by step. Documentation is huge because of the liability involved if someone gets into an accident. Digitally attach reports to work orders and take pictures with a tablet. Organize targets in cabinets with labels Lighting is crucial- changing the entire shop to LED and painting the ceiling
Thanks to our Partner, Dorman Products. Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Connect with the Podcast:
-Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Recorded Live at Vision 2023, the wives tell all! Find out what it's like being a wife, mom, and business partner with their husbands.
Shelly Fleischman, Automotive Alley, Arcade, NY. Listen to Jim’s previous episodes HERE.
Liz Perkins, L1 Automotive Diagnostics and Program, L1 Automotive Training.
Nicole Barrett, Barrett Automotive, Cornelia, Georgia.
Show Notes
How did you get involved in the business? What is your role? How do you re-energize? What is your awesome news? Are you a rule maker or rule breaker? Implementing EOS (Entrepreneurial Operating System) Implementing systems and procedures Work-life balance, how do you juggle the business and your family?
Additional links about EOS
Implementing EOS with Barry Barrett: Four Shop Owners Share Their Success [RR 686] The Power of EOS: 2 Day Leadership Meeting [RR 719] Barry Barrett's 7 Part Series on EOS
Thanks to our Partners, AAPEX and NAPA TRACS. Set your sights on Las Vegas in 2023. Mark your calendar now … October 31 - Nov 2, 2023, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at NAPATRACS.com Connect with the Podcast: -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
This week Hunt discusses the basics behind debt and how to pay your debt down in a safe manor.
• What factors go into evaluating whether debt is a good option or not?
• How does leverage work with debt and how do you analyze the situation to make sure it will be a profitable one?
• Do I actually want to be debt free or is this debt making me more money than it is costing me?
• How do I select what debt to start paying down first?
Thanks to our sponsor partner NAPA TRACS
NAPATRACS.com
Hunt Demarest, CPA
Paar Melis and Associates – Accountants Specializing in Automotive Repair
Visit us Online : www.paarmelis.com
Email Hunt: [email protected]
Get a copy of my Book : Download Here
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
This shop is too slow. This shop is too busy. This shop doesn’t know either way. It wasn’t long ago that we heard a good bit of chatter regarding shops who were experiencing slow days but most recently we have experienced shops on the other end of the spectrum. They’re too busy and have mentioned pausing their marketing. In this episode, we discuss what shops can do to shift their marketing instead of stopping all together.
Talking Points
The too-busy shop trend - sound crazy, but true. Mistake: stop marketing. Busy today does not mean busy tomorrow. Stopping all marketing creates a roller coaster effect Everything is great until one day it isn’t Do you own a business or do you own a job? It’s time to grow up. Never stop marketing; pivot instead. Change messaging to less sales/promotion and more culture Start hiring Focus on brand building Messaging Shift to: More company culture Brand awareness Great Place to work Customer Acquisition Ads Community Relations Social Media SEO Customer Retention Emails Texting Social Media
Thanks to our partner, RepairPal. Visit the Web HERE
How To Get In Touch
Website - https://independentautodieselrepair.com/
Facebook - https://www.facebook.com/IndependentAutoandDieselRepair
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
This week Hunt discusses the current banking crisis and the collapse of Silicon Valley Bank.
• What happened to Silicon Valley Bank, and are there other banks at risk of the same fate?
• What risk factors played a role in the eventual collapse of the bank?
• What role does the government play in these situations, and what are they doing to fix this?
• What are the after effects of something like this going to be?
Thanks to our sponsor partner NAPA TRACS
NAPATRACS.com
Hunt Demarest, CPA
Paar Melis and Associates – Accountants Specializing in Automotive Repair
Visit us Online : www.paarmelis.com
Email Hunt: [email protected]
Get a copy of my Book : Download Here
Click to go to the Podcast on Remarkable Results Radio
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