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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By Joe Marconi
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By carmcapriotto
Thanks to our Partner, NAPA Autotech
Matt Fanslow emphasizes the importance of taking control of one’s life and career, especially during challenging times. Using the analogy of flying a plane, he stresses the need for focus and decisive action. Drawing from his mentor Robert "Dutch" Silverstein's advice to "fly the darn plane," Matt discusses personal and professional development in the automotive industry. He highlights the value of self-assessment, hard work, and continuous learning, and underscores the significance of training and mentorship.
Flying the Plane Analogy (00:01:34) Facing Life's Challenges (00:02:47) Making Intentional Decisions (00:04:01) Learning from Tough Situations (00:05:21) The Sully Incident (00:06:30) Gathering Information (00:09:01) Career Planning and Self-Assessment (00:10:25) The Role of Mentorship (00:11:35) Honesty in Self-Assessment (00:12:41) Value of Continuous Learning (00:15:01) Reality of Career Aspirations (00:16:07) Finding Your Niche (00:19:36) Mastering Skills (00:20:55) Misunderstanding Career Potential (00:22:07) Value as a Worker vs. Human (00:23:24) Understanding Skills and Passion (00:24:53) Flying the Plane Analogy (00:26:09) Encouragement and Gratitude (00:27:14)
Thanks to our Partner, NAPA Autotech napaautotech.com
Email Matt: [email protected]
Diagnosing the Aftermarket A - Z YouTube Channel HERE
Aftermarket Radio Network: https://aftermarketradionetwork.com/
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Welcome to the Auto Repair Marketing Podcast with Brian Walker. In this solo episode, Brian discusses the importance of taking massive action during slow business periods.
Drawing from a recent conversation with a shop owner, he shares strategies to combat slow times, including leveraging networking groups like BNI, using your CRM effectively, creating engaging video content, and offering incentives.
Brian also highlights the importance of personal health and well-being, emphasizing that a healthy business owner is crucial for a thriving business.
Tune in for practical tips to help fill your bays and keep your business thriving.
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Lagniappe (Books, Links, Other Podcasts, etc)
Greg Buckley at Buckley's Auto Center : https://www.youtube.com/@BuckleysAutoCare/featured
Charlie's Foreign Car
https://www.youtube.com/@fixingcars
Royalty Auto Service
https://www.youtube.com/@theroyaltyautoservice
Dave’s Auto Center
https://www.youtube.com/@DavesAutoCenterCenterville
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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By Changing The Industry
The Influence of Social Media on the Next Generation #podcast #automotiverepair
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By Changing The Industry
Episode 174 - Balancing Business and Family In A Small Town with Josiah Martin
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