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Posted

Hi, everyone

 

I just opened an auto repair shop about 4 months ago, but I'm still working my full time job as a tech therefore I open the shop from 4 pm until 9pm M-F and 8-5 on Saturday. I'm starting to build customers but most are from referrals and neighbors I don't get much traffic cars. I'm starting to think that the hours I'm open don't really work for the auto repair business seems like after 6 everything dies. Has anyone worked this kind of hours or what do you guys think about this odd hours.



Posted

Hi, everyone

 

I just opened an auto repair shop about 4 months ago, but I'm still working my full time job as a tech therefore I open the shop from 4 pm until 9pm M-F and 8-5 on Saturday. I'm starting to build customers but most are from referrals and neighbors I don't get much traffic cars. I'm starting to think that the hours I'm open don't really work for the auto repair business seems like after 6 everything dies. Has anyone worked this kind of hours or what do you guys think about this odd hours.

Maybe you start doing some face to face marketing in local businesses that close around 5 and pickup some work from the folks who cant make it in normal hours? I never tried odd hours but I can see how it would be a struggle. IMO this is a wors of mouth business and sometimes that just takes time!

 

Sent from my SCH-I605 using Tapatalk 2

 

 

Posted

Thanks for reply NC. I will look into talking to local shops that close earlier and just give it time until I feel I can do it full time.

If I can ever help let me know. Where are you located? I might have resources I can helo with, heck if nothing else I can refer customers that are up here on vacation to you.

 

Sent from my SCH-I605 using Tapatalk 2

 

 

Posted

I understand completely! I'm up in Boone. Ive got some customers that make it down that way. If we see anyone from down there I'll recommend you!

 

Sent from my SCH-I605 using Tapatalk 2

 

 

Posted

Just curious, why are you staying at your current job and only working your own shop on nights and weekends? What is keeping you from going full time?

Posted

Thanks NC. Well I'm the only one working the shop and I'm the only one supporting the family. My current job pays the bills and I don't think I can live of the shop yet. I'm just curious how did you guys do it when you first started in this 4 months I've barely made my over head.

Posted

Do you own the shop or are you renting? Seems to me you would make more money if your shop was open during regular business hours, so maybe leaving your current job and opening your personal shop would serve you better.

 

I almost did the exact same thing you're doing when I started my shop, but I decided to dive in head first and do my own thing full time. I'm so glad I did and never looked back.

Posted

Those hours would probably work better in a larger town. You might market to fleets that you can work on their vehicles when they are not in use because of your hours.

Posted

Just keep in mind, if you keep building these after hours clients. When you do go full time you will probably lose a lot of them if you don't stay open for them late. Double edged sword. Ill tell you that when I first started there is no way I could have made it if my fiancée hadn't of supported me personally. She kept me afloat while the business grew to a point where it could then cover me. That was just over 4 years ago. Now I have four full time employees, it was a scary ride but its been fun.

  • Like 1
Posted

Thanks Xrac. I'm going to look into that. See if there are large fleets around here.

 

Fleets are an excellent idea for how you are currently setup.

 

Be careful on how you structure your fleet invoicing. As a lean start-up, you probably are not going to have the cash reserves to float the net 30 to 90 days worth of invoices that many fleets will be expecting. Here's an article that will help you get started in it (link).

Posted

Keep in mind that 95% of small businesses fail within the first 5 years. Another thing is that wrenching is by far the easiest part of the business. You will also do 3 times the work for less money.

 

Not trying to deter you, but I'm sure you have a family that depends on you so you should know EXACTLY what your getting into.

Posted

When i started 5 years ago, I was the only income for my family, and it was really tough for the first 6 months. But 5 years later, I own 2 shops doing around 2 million in sales, and still growing. It was not easy, but we were determined. I would recommend that you give some serious thought to whether you want to be a business owner, and dont dabble in it. Either get determined that you will do what is needed to make it work and dive in with both feet, or decide to stay with the safety of a job. You can not continue with the schedule you have right now. It is not good for you or for your family, and will not last long term. You will get burnt out. If your overhead is only $1700/month, it will not take long to offset that and generate income for yourself. Assuming that you are working 40 hours at your other job, and 34 at this business, if you take and put 74 hours a week into your business, you should have no problem growing your clientele rapidly enough to support your family. You can always go back to a J-O-B if this doesnt work out, but just decide what direction you want to go, and then figure out a plan to get you there. Most everyone here has been in your shoes and had to face the same fear you are dealing with. It is scary, but once you get to the other side, you will be glad that you did. And like others have said, learn to be a business owner, because fixing the cars will be the easiest part of your job. Message me if you would like to talk about it more in detail. I would be happy to help.

  • 4 years later...
Posted

I did the same thing you are doing.  Kudos.  I also did Sundays too.  Three months of that and I finally just quit my job and went headfirst.  You can do it alone man!  Plan on spending any down time on getting business education.  Learn and implement marketing(not advetising) first then focus on learning reading financials next.  You will grow so fast  you will wonder why you ever worried.

Posted

You are getting some great information.

Start encouraging online reviews. Even referral customers check your online reviews.

In CA it's Yelp, which is free. I say, "Hey, if you liked my service, please go online and leave me a review."

I'd heard that the simply satisfied customer doesn't refer you. it's after you do something special for them.

Victor

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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