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Transferring Technical Knowledge – Isaac Rodell and Keith Perkins [RR 802]


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Keith Perkins, L1 Automotive Diagnostics and Program, L1 Automotive Training, Listen to Keith’s previous episode HERE. This is Isaac Rodell's first appearance on Remarkable Results Radio. Find Isaac on Facebook "Isaac Rodiesel" Talking Points:

  • The struggle to improve the transfer of technical knowledge is the same people show up to training every seminar. Yet there are a few new faces but not enough to make a larger impact on the need and value of training.
  • How do we connect with people who do not seek out training on their own
  • Paying for training, room, board, and time off needs to be the standard in the industry  
  • When Issac owned his shop, he made the same mistake that so many shop owners today are making and not supporting 100% of his technician's training requirements (registration, room, board, and making their pay whole)
  • Only shop owners who attend training can see the value. Once they attend, they are all over it and turn their training commitment into a pillar of their company
  • Training pays it does not cost
  • There are many deals available for equipment for pennies on the dollar from shops that are liquidating. This a sign of the times when shop owners hesitate to become a business person
  • The first hybrid in the US was Honda Insight in 1999
  • Many of our young trainers have never set a carburetor  
  • Job security to work on ICE (Internal Combustion Engines) for many, many years to come as the age of the car grows by about 6 months per year and we currently are at 12.9 yrs
  • Buy a used 2005-2009 Toyota Prius to work on, to use as a training vehicle, and to wrap with the wording ‘We Service Hybrids.’
  • There is a worst-case scenario from Toyota about placing the keys about 20’ from the car when doing an oil change.
  • Verify the car is off when doing an oil change on the IC Engine
  • Issac and Keith are in the Mobile Diag. The dynamic of the job is changing because many shops are tooling up, and there is more competition than ever
  • Big pivot to remote programming
  • Issac encourages the young generation to go to training and will sponsor someone each year to go to ASTE
  • If senior members of a shop avoid going to training, invest in your young people.
  • 20% of technicians are 55 -64 average age from a survey. Astonishing number
  • In high school, 90% of men worked on their cars back in the day when there was shop class
  • Today very few high schools have shop classes and must send their students to a co-op center
  • Reference Bob Cooper Episodes with consumer panel  HERE
  • Kieth and Issac are not fans of Flat Rate.
  • When a technician returns from training within 2 weeks, be sure he/she teaches a short class of the training they had.
  • Practice what you learn and teach what you learn
  • When you teach, you learn
  • Fight the 30-day forgetting curve
  • Crispy Cream Waffle Video HERE
  • Issac has been making laptops for OE programming since 2014


Connect with the Podcast: Aftermarket Radio Network Subscribe on YouTube Visit us on the Web Follow on Facebook Become an Insider Buy me a coffee Important Books Check out today's partners: Set your sights on Las Vegas in 2023. Mark your calendar now … October 31 - Nov 2, 2023, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM Shop-Ware-Call-To-Action-Graphic-v3.png Shop-Ware: More Time. More Profit. Shop-Ware Shop Management getshopware.com ARN-Website-Banner-July-2022-1200x400-1.png Screenshot_340.png

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  • Have you checked out Joe's Latest Blog?

         13 comments
      Most shop owners would agree that the independent auto repair industry has been too cheap for too long regarding its pricing and labor rates. However, can we keep raising our labor rates and prices until we achieve the profit we desire and need? Is it that simple?
      The first step in achieving your required gross and net profit is understanding your numbers and establishing the correct labor and part margins. The next step is to find your business's inefficiencies that impact high production levels.
      Here are a few things to consider. First, do you have the workflow processes in place that is conducive to high production? What about your shop layout? Do you have all the right tools and equipment? Do you have a continuous training program in place? Are technicians waiting to use a particular scanner or waiting to access information from the shop's workstation computer?
      And lastly, are all the estimates written correctly? Is the labor correct for each job? Are you allowing extra time for rust, older vehicles, labor jobs with no parts included, and the fact that many published labor times are wrong? Let's not forget that perhaps the most significant labor loss is not charging enough labor time for testing, electrical work, and other complicated repairs.  
      Once you have determined the correct labor rate and pricing, review your entire operation. Then, tighten up on all those labor leaks and inefficiencies. Improving production and paying close attention to the labor on each job will add much-needed dollars to your bottom line.
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