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Article: If You Think Your Shop is a Business, This Article May Surprise You


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I feel the need to say thank you! After reviewing the financials for this past year I was quite depressed. I did $100,000 more business than the year before, but hardly any more profit to show for it. I had personally been stressed out, buisy beyond belief, and just plain beat up this past year, and for what... a small profit??? Yes I did profit more than the year before, but put it this way - not impressive. One night I tuned to Auto Shop Owners for a little help and guidence. Threre was a TON of helpfull posts, and some real eye openers. The one post that was burned into my brain was a post about running a business vs. running a repair shop. I told myself it was time to run a BUSINESS not just a AUTO REPAIR SHOP. I had a BIG meeting with my guys, telling them its time they stepped up there game and helped me "bear" some of weight I was carrying around with this business. I raised prices $5 per hour. I started charging for diagnosis. I started tracking the techs billed hours (I pay hourly) and created a bonus program for them. I actually started "watching and analyzing the numbers" rather just going off of feel.

The results.... Utterly amazing. This year (Jan and Feb) I have profited almost twice as much as last year. I know!!! that is crazy. Just goes to show what a little "thinking" can do. I remind myself everyday to treat my shop as a business, not a "repair shop". I hope this helps others, it sure helped me. Hopefully this trend continues for me, but again THANK YOU to my fellow shop owners for posting your knowlegde and advise!!!

 

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I've been listening to an interesting book that I think a lot of us can benefit from. "Profit First" by Mike Michalowicz. It takes the "pay yourself first" principles that a lot of personal finance gurus talk about, but few of us do, an applies it to doing business. We all need to understand that our businesses exist to produce a profit for the owner, not to fix cars. If we want to fix cars, we can fix cars working for someone else.

I'm fortunate enough to have my business to a place where I'm actually getting a decent profit, although it's not quite as much as I want. Probably a result of being lucky more than being good. I have never quite reached the elusive 20% net plus my W2 pay. I intend to change that this year by removing my profit first, then figuring out how to run the business on what remains. If we think about it, we figure out how to run our businesses on less money all the time. Every lean month we have, we figure out how to get the bills paid with what we have. What if "what we have" is simply what's left after we remove the profit? I bet we could all figure out how to make it work, and would finally realize the benefit of being business owners.

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Yup, that’s the one! Thank you for posting that. That post along with many others honestly transformed the way I view, and therefore run my businesses. I was basically making every decision for every repair in my shop. It’s been hard to let go, but also very freeing. I’m putting a whole lot more pressure on my techs to MAKE DECISIONS, but after all it is there job to make sure the vehicle they are working on is properly diagnosed and repaired. Not the owners! Let them do there job and hold them accountable.


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yes I also pay my guys hourly. The bonus program is pretty simple. I’ve been paying them $1 for every billed hour. After every month, we have a lunch meeting and go over numbers, I give them their folder with all the jobs they billed out that month. They can make around $150 (or more) if they have a decent month. I used to give them 100 bucks if we surpassed a certain gross sales per month. However this seems be working pretty well and the guys get a kick out of watching their numbers. It’s also help because I let them recommend their own labor times per job (so there extra mindful now if they think something is going to take longer)

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  • Have you checked out Joe's Latest Blog?

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      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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