Does anyone have the MaxiSys ADAS Calibration Tool? What did you pay?
I see it on Amazon being sold by autel
From he autel site: https://www.auteltech.com/autelcms/Automotive Diagnostic& Analysi/590.jhtml
MaxiSys ADAS Calibration Tool
Advanced Driver Assistance System (ADAS) is becoming standard equipment on today’s new vehicles. These systems are designed to assist drivers to prevent collisions by displaying alerts, providing camera images or by taking instantaneous control of the vehicle. The Autel MaxiSys ADAS provides the original complete diagnostic functionality, comprehensive and precise ADAS calibration. With MaxiSys calibration tools and accurate software, Autel MaxiSys ADAS is an ideal calibration tool for collision repair, glass replacement and repair shops.
Precise: crossbar's minor adjustment knob and laser positioning provide millimeter-level accuracy.
Flexible: lift can be adjusted by power; pattern cloth and pattern board are portable and easy for storage.
Integrated: modular frame assembled with accessory tools for calibration; pattern board holder, pattern cloth and pattern board are easy to move.
Smart: calibration procedure; compatible use with leveling lift adjustment
Accurate: regular updates of latest OE-level diagnostic and calibration software; correct calibration
Intuitive: tutorial graphics and step-by-step instructions; Pre-Scan & Post-Scan Reports (ADAD module identification, Calibration)
Complete: Wide vehicle coverage; Seven Calibration Functions; Fixed & Mobile Calibrations
Glass Replacement, Specialty Repair, Collision Repair, Wheel Alignment
Adjustable Calibration Frame and Tools
The large automatic screw mechanism provides compatible use with vehicle leveling lifts by offering a taller than average extended adjustable height.
Easily Interchangeable and flexible calibration components
Precise fine-tuning hand knob and laser positioning for millimeter ruler accuracy
Calibration Tooling Kit
Easily Interchangeable Calibration Components
Exceptional Vehicle Coverage
Made of durable stain resistant material and easily cleaned.
Easy to store and transport
Step-by-step instructions display exact OE-calibration specifications and videos
Pre-SCAN and Post-SCAN diagnostic report directly presents the existing problems, diagnostic results and repair suggestions
J2534 Maxiflash Elite for OE Level programming
Faster 1.3GHz + 1.7GHz hexa-core processor, double the speed with our revolutionary multitask-capable Android Operating System
AutoVIN / AutoSCAN all modules in all systems
The best possible OE-level diagnostic coverage to offer complete ADAS and diagnostic solutions for smarter repair and calibration.
By Joe Marconi
A few years back, my service advisor, Tony, was trying to sell a customer a new battery. Let’s call this customer Ed Jones. Here’s how the conversation unfolded; “Mr. Jones, my technician completed our 21-point inspection on your vehicle and everything checks out fine. However, I do want to discuss the battery. Your battery was tested with our Midtronics digital battery diagnostic tool, which is a very accurate piece of equipment. Your battery is rated at 575 cold cranking amps, and your battery tested at 300. Would you like me to replace the battery today?” Ed Jones looked at Tony, and three seconds later said, “Thank you for the information. Let me think about it.”
I know Ed very well. The car we were servicing that day was his daughter’s car, who was home from college for the Christmas holiday. Ed’s daughter is in her first year at Plattsburgh University in upstate New York, which is about a five hour drive and near the Canadian border.
I could see the frustration on Tony’s face, so I gave him a little advice; “Tony, ask Mr. Jones who drives the car. After he answers you, ask him what the car is used for. Listen to his answers and then use that information to sell safety and peace of mind, not a battery.”
Five minutes later, Tony reported back to me excited and amazed; “Joe, great advice! He authorized the battery! I guess you knew he would buy the battery with the right questions?” I replied, “You were trying to sell Ed Jones a battery by pointing out the technical process we use to determine the health of the battery. What you need to do is reach the customer on an emotional level. The questions I recommended you ask made him realize that it’s the welfare of his daughter he was really buying, not a battery.”
Now, let’s clarify something. Tony didn’t say anything wrong with his sales presentation. But he got the process backwards. He was leading with logic. If you’re trying to sell something by using logic alone, you are going to struggle. People make buying decisions based on emotions. To make a sale, you need to connect with the part of the brain where emotions reside, and then back it up with logic.
Bombarding the customer first with facts and features tends to confuse the brain as it tries to make sense out what you are saying. That can be difficult because the technical information is usually not fully understood by the customer and the confusion usually results in the customer saying, “No.”
Let’s review the conversation when Tony asked the right questions; “Mr. Jones, who drives this car?” Ed replied, “My Daughter.” Tony continued, “And what does she use the car for?” Ed replied, “She uses it to go college at Plattsburgh. She’s home for the holidays and goes back to school on Monday.” At that point, Tony realized why I urged him to ask those questions, and continued with, “So, your daughter drives this car back to college, and leaves on Monday. She goes to Plattsburgh, which is near the Canadian border. Mr. Jones, it’s wintertime and that’s a long, lonely drive. Her battery tested weak and may fail without warning. For peace of mind and your daughter’s safety, wouldn’t it be in her best interest to replace the battery before she leaves?” Ed now makes the emotional decision, “Yes.”
Here’s the bottom line. First, know your customer. Build rapport during the write up process and find out all the details of why the car was brought in for service. Second, tone down the technical side of what you do. That’s not to say it’s not important. But, before you give the technical facts, reach your client on an emotional level. Ask questions to find out as much as you can about the customer, and then direct the conversation to the reasons why what you are trying to sell will benefit the well-being of the customer and/or the customer’s family.
Remember, decisions are easier to make when it has meaning to them or a family member. In Ed’s case, not replacing the battery would have been unsettling to him. Tony’s recommendation to replace the battery is perceived as the right decision because it promotes the safety and well-being of his daughter.
Humans are driven by feelings and make emotional decisions, then justify it with logic. Next time you are trying to sell anything to a customer, ask yourself, “Why should the customer buy what I am trying to sell?” The answer may surprise you.
This story was originally published by Joe Marconi in Ratchet+Wrench on November 1st, 2019
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By Mail Shark
In today’s hustle and bustle world, consumers want to work with companies that make doing business easy & convenient.
If your auto repair shop offers online appointment scheduling, you most certainly want to include content that conveys that message on your direct mail and other marketing. It can help position you as the local repair shop that makes doing business easy by giving customers another convenient way to schedule their repair or maintenance services.
As a standard, I suggest my clients add the following verbiage or a variation of, positioned above their phone number and website
“Call Today or Conveniently Schedule Online”
In addition, I recommend utilizing a QR code, that when scanned takes your customers directly to your online appointment scheduling web page. Customers that are apt to schedule their appointments online will no doubt appreciate the convenience, making it even easier for them to book their appointment from their smart phones or tablet by simply scanning your QR code as opposed to having to type out a long URL such as:
Attached is an example showing one side of a 5.5x10.5 Direct Mail Postcard:
Now, I know what many of you may be thinking, “Do people still use QR Codes?” I’m not using my psychic abilities; I’ve simply been asked countless times by auto repair shop owners. Many shop owners seem to think QR codes are a thing of the past, however, this couldn’t be further from the truth.
The QR code market is on a steep rise. According to Juniper Research, by 2022, 5.3 billion QR code coupons will be redeemed by smartphones and 1 billion smartphones will access QR codes.
In my opinion there is no reason you should not be using this technology. Utilizing a QR code can’t have any negative affect on your business and there is only upside potential to add more convenience and make your shop easier to schedule an appointment with.
A few final thoughts:
It’s important to note, after creating countless QR codes for auto repair shops, I have noticed that when clicking on the online appointment scheduling link on many shop websites, it does not take you to a different URL when accessing the online appointment page. Instead, it keeps you on the same page you are on with an online appointment scheduling pop up. If this is the case on your shop’s website, you will not be able to link a QR code direct to your specific online appointment scheduling page. You can still utilize it to drive your prospects to your website and then from there they will have to navigate to this page as compared to them scanning the QR code and landing directly on your online scheduling page.
If your shop doesn’t offer online appointment scheduling, you can still utilize QR Codes for many different things. Below is a short list to give you some ideas of what QR codes can easily link your customers to.
· Any Website URL
· Google Maps Location
· YouTube Video
· Contact Details
· Image File
· Etc. etc.
Finally, we have some PRO Tips to help you get the most out of the use of your QR code.
PRO Tip #1: Basic QR codes should be FREE from your direct mail partner and many QR code services give you the ability to create a special QR codes that allow you to track the number of times your QR code is scanned. You can then test the use of your QR code and have transparency as to whether your QR code is being scanned by consumers.
PRO Tip #2: Never Use a QR Code without labeling it with what its purpose is. You will most likely get zero scans or far less using a QR code without a label.
PRO Tip #3: I don’t recommend using more than one QR code on your direct mail marketing piece. Use the link you feel customers will find the most convenience in and stick with a that one.
PRO Tip #4: You can also create custom QR code images to further enhance the appeal of your QR code. This is typically with paid QR code services. Attached is an example of how Mail Shark created a custom QR code to make it seamless for our prospective auto repair shop clients to get a quote and samples.
Executive Vice President of Sales
Email: [email protected]
By Elite Worldwide Inc.
Elite's AMI accredited Online High Impact Course, sponsored by Jasper Engines & Transmissions, starts October 16th!
This industry acclaimed online service advisor training course is delivered by 2019 Ratchet & Wrench All-Star Award winner Jen Monclus, and has been proven to generate both happier customers and higher sales.
Here are a few of the topics that will be covered:
- Selling multiple repairs & big ticket items
- Selling diagnostic testing & maintenance
- Building powerful relationships in 60 seconds
- Overcoming the most challenging sales objections
- Generating more repeat and referral business
- Presenting service recommendations in a way that makes customers want to buy
- Note: Course will come with a workbook, homework assignments and testing to ensure accountability and lasting results
It's only $179 to enroll, and seating is limited, so call 800-204-3548 or visit our Online High Impact page to secure your advisor's spot today!
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By Mark Johnson
According to The NY Times, you should have a well-padded cushion of savings by age 50 if you want to retire comfortably.
This is how it should look:
By age 50, have five times your annual salary saved. ( ie. $100K income = $500K savings)
By age 55, have six times your annual salary saved. ( ie. $100K income = $600K savings)
By age 60, have seven times your annual salary saved. ( ie. $100K income = $700K savings)
The Times also reports that less than 13% of Americans have a pension or a solid retirement plan.
How does your situation looks? Are you on track to retire comfortably?
If not, no need to panic.
We can guide you in getting there.
If a shop owner who is currently 50 years old starts putting away $2,700 every month until he retires at 67. He would have amassed $1,245,344 by the time he retires.
Now you might be asking where will I get the money from to save? Well, most of the shop owners that I encounter are overpaying an average of $22,679 in taxes yearly.
This amount alone could easily be used to fund your retirement plan.
When we met Henry he was 62 and his shop was netting a little over $283K per year. We were able to find tax savings which allowed him to save $84K per year and in 8 years he had over $1.1M in retirement savings.
To learn how to use your tax savings to build your retirement portfolio message me directly or book a free consultation via my website.
By Mark Johnson
He had been working with his accountant for 6 years. That’s over $134k in over-payments.
The reality is most CPAs only do tax preparation not tax planning, there is a HUGE difference!
I am offering free tax planning assessments to all group members.
Where we will look at:
Deductions review & Strategy planning Legal Entity Optimization Retirement Option & Plan to Hit Extra 1M by Retirement Insurance Review & Assets Protection TCJA (Trump Tax) Review Message me direct or book your slot on my website.
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I'd like to thank everyone who has helped answer so many questions recently.
I'm in the process of finalizing the opening of our Auto Repair shop and I got a call from a CPA offering their services. Basically their offering is a subsription type service that allows me to contact them with any questions etc and they help file taxes each year etc etc.
However being new to this I would appreciate any input on how you all manage the finances of your business.
I was hoping quickbooks would be sufficient for me but apparently they recomend proffesional help.
Our shop consists of 2 full time mechanics and myself to manage and run the whole thing as well as the initial service advisor.