Quantcast
Jump to content

Recommended Posts

Posted

What have you found to be the best way to sale these services? Do you just explain in some way why the car needs it. Do you have something in your waiting area for them to see and read? Do you have a video to show them that explains the reason why it's needed? Where could I get things to help me educate and sale these services. Remember I'm a one man shop so it's just me trying to do it all. Thanks for your input.

Posted

When a car comes in at 55,000 miles for an oil change suggest that next service is the 60k mile service and will take a few hours and consists of yada yada. This prepares the customer to schedule the appt. and doesn't tie you up doing a major uncheduled service. You could take their owners manual and show them what it says, and you have it open to sign off on the service they are in for. Customers usually really appreciate it. Dont skimp on the services, if the book time is 3 hours charge 3 hours.

  • Like 1
Posted

The way I sell them is to tell the customer at the service prior to the 30,60,90 that is coming up . I generally print out what the service is and those costs associated with service so they can plan for it. This has worked very well for me. Another thing that I do is to sell items as a menu, I will say for example the services due are plugs, brakes fluid etc. and sell them like that. That makes you sound like less of a dealer.

 

 

Sent from my iPhone using Tapatalk

Posted

I print out the maintenance table services due at the milestone intervals. With the inspection report I will go through with the customer the things discovered both good and bad. If there is maintenance due, say a coolant flush, and we know the coolant is old and there is no evidence of a coolant flush we make the recommendation. What has been well received is saying "Just like Ford wants you to change the oil every so many miles/months they also have a schedule on other fluids like your coolant. Ford recommends you flush your cooling system every X miles. You're overdue for this service today and having us do this flush will (list benefits). Can we offer you a ride somewhere or would you like to wait while we get this done for you? They'll then ask for price or say sure, go ahead...

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Available Subscriptions

  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
  • Similar Topics

    • By Joe Marconi
      Perhaps one of the most frustrating things in business is dealing with aftermarket warranty companies. Whenever a customer showed me their warranty papers, I could feel my blood pressure raise.
      Most of these companies want to dictate to us how much we can charge, sometimes the parts we can use, and want to be in control of the entire process.
      How do you deal with the aftermarket warranty companies?  Or should you??? 
    • By Changing The Industry
      Understanding Women's Perspectives In Your Communication #podcast #autorepairbusiness
    • By Changing The Industry
      Achieve Your Shop Goals With The Power of Intentional Planning #podcast #autorepairbusiness
    • By carmcapriotto
      Our world is rushing head first into an A.I. future and we want to encourage our listeners to remain vigilant in these exciting times, as there is some legitimate cause for concern with the changes brought by A.I. Technology.
      Joining us as our guest is Dan Vance from Shop Dog Marketing.
      Craig has known Dan for a few years now and it was at ASTA in 2023 that he first heard Dan Speak Up on the topic of AI to a group of shop-owners on the promise and peril of AI…and he saw Dan deliver a presentation on the topic again at the MARS marketing conference with the Institute for Business Excellence in (beautiful) Ogde, UT earlier this year.
      In this episode Dan acknowledges many of Craig's concerns regarding AI, while they both align on the actual benefits. 
      Craig states regularly that the last skill machines should ever be able to take from us is our ability to communicate interpersonally and … but in some areas - A.I. is far more capable of outperforming certain tasks.  While that is happening - there remains a disconnect between AI’s ability to generate data and present the data in a way that can produce more effective interactions with real people. 
      Our listeners who may share in Craig’s concerns will no doubt appreciate Dan’s calm and reassuring thoughts on the topic.  
      Watch the YouTube Video
      Topics include:  
      Early AI and Machine learning The concept of Human Capital. Authenticity as a new focus Communication tendency becoming less synchronous Efficiency vs. Authenticity and what we lose AI Strengths and practical uses Social Proof - and a word on Reviews and AI Google quality rater guidelines - EAT - Experience Authority and Trust
      Join Our Virtual Toastmasters: https://remarkableresults.biz/toastmasters
      Thank You To Our Partners:
      The Institute at WeAreTheInstitute.com.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.
      AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com
      AutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software!
      Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.
      In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound.
      Contact Information
      Email Craig O'Neill: [email protected] Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters
      The Aftermarket Radio Network: https://aftermarketradionetwork.com/
      Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/
      Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/
      Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/
      The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/
      The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/
      Click to go to the Podcast on Remarkable Results Radio
    • By JustTheBest
      You’re welcome to grab your own copy of this newest report, “The Ultimate BadAss Car Count Machine”! It’s like a car count cheat sheet! 
      It’s free! 
      You can grab it here!
      Questions? Let me know! 
      Happy Car Counting!
      Matthew 
      “The Car Count Fixer”
       


  • Our Sponsors

×
×
  • Create New...