Quantcast
Jump to content

It's Not What They Say, It's What They Said - - diagnosing customer comments


Recommended Posts

Posted

It’s not what they say, it’s what they said.

“Take your time, I’m in no hurry, I’ll be back tomorrow, I just want it to last until graduation, or, Let me get your number and I’ll call you back” are just a few of the common phrases you’ll hear at the repair shop. At first, you might be inclined to believe they’re expecting no less than what they actually said, but I’ve learned over the decades of being behind the service counter a lot of times the real meaning is far from what actually comes out of their mouths.

One of the most popular phrases I seem to run across is, “Take your time, I’m in no hurry at all.” Pretty straight forward request right? I distinctly heard them tell me that I don’t need to be in a hurry… at all, and that I can take my time getting it done. But, after the third of fourth phone call since they dropped off the car, or the second trip back to the shop to wander around their car while it’s in the service bay, you soon realize they didn’t mean for me to take my time … at all. I used to think it was me, and that I wasn’t hearing them clearly, but after a few years I figured it out. It’s all in the “phrase” and not the actual words. What they really meant to say is, “I don’t need it back right away, but I don’t want you to do some sort of sloppy repair either. So, I’ll be checking on ya with random spot checks just to keep you on your toes and to observe the progress.”

Then, there are the callers who ask numerous questions about their problem, and by the time we get down to the cost of the repair (based on the information provided) they can’t commit to an appointment. Instead, they give me this phrase, “It’s going to be a couple of weeks before I can get it to you.” Even though in the beginning of this whole conversation, they made it very clear they were in dire need of getting the car back on the road as fast as possible. I know, they were just trying to be polite and courteous, and they said it would be a couple of weeks before they could bring it in. But, in real time terms they rarely show up a few weeks later. What they really meant to say was, “I got all the info I needed from ya, so I can tell my “mechanic” what needs done, (or I can now fix it myself) … thanks.”

On the other hand you’ve got the guy who comes in and asks for a specific test, such as a pressure check on his radiator. “I just need a couple of things done first. Shouldn’t take you long, so I’m sure it won’t cost much.” The clincher was the phrase he used. “Just a few things done first.” By now the warning lights are flashing in my head, the sound of the “whoop-whoop” sirens are in full on mode, because more than likely there’s something he’s not telling me. Sure enough, there was.

Seems he’s been overheating for the past week or so, and he already had it checked at another shop. They diagnosed it as a bad headgasket that had also caused the radiator to rupture. A pressure check wasn’t going to do much good in this case, but… that “phrase”, that little bit of information made me suspicious something worse was lurking under the hood. So, what was he really looking for? He was looking for a second opinion to either confirm or denounce the first opinion. Now, why in the world didn’t he just tell me all that in the first place instead of asking for a specific test?

Maybe what I should do is have a psychologist on staff. You know, one who can evaluate the responses, maybe even offer a little sidebar counseling. I already have a hard time keeping up this trade, learning the new technologies, the tools, and the techniques, now I’ve got to decipher phrases too?! The hard part is dealing with the unknown factor of the repair process, and these catch phrases that have some sort of double meaning make it even more of a challenge. Believe me, I’ve looked long and hard through every repair manual and it never once found an answer for these double meaning phrases. Ya just have to learn how to decipher them as you go.

Another thing to consider is the completely naïve type of car owner who knows nothing except where the key goes and where “D” is. They’re usually the same type who assumes all mechanics are just alike. Some of them believe the guy who put air in their tire last week can also figure out a complex multitasking electrical system, too.

Say for instance, this type of person went back to the guy who put the air in the tires and asked him why their transmission seems to be acting up, and the guy starts talking about space aliens and sun spots as the cause. He might even insists you leave it with him so he can hook up his particle beam separator and realign the trunion springs to the galvanic isolator. Even though you might not know anything about today’s cars, you’re pretty sure the time vortex has nothing to do with your transmission. You might be inclined to use one of these phrases. “Can I get back to you on that? I can’t leave it with you right now.” Or, “Are you open tomorrow? I’ll bring it back tomorrow.” I know, you’re just being polite, but what you really were thinking is, “This guy sounds like a complete idiot. I need to find somebody else to work on my car.”

Sometimes, these phrases are used from the other direction too. Like the mechanic trying to be somewhat courteous and diplomatic. Such as when the mechanic says, “Why, yes I’ve seen this before.” If not handled correctly, this can open up a whole new set of phrases and problems, such as, “It sounds similar, but I’ll still need to check it out properly before giving any kind of estimate.” Or “I’ve seen lots of cars with this same kind of problem, but I’d rather check it out than take a wild guess at it.” What is the mechanic really saying? Probably something like this, “I know exactly what is wrong, or at least I have a pretty good idea, but if I say anything more about it you’ll then ask me the next preverbal question, “How much?”. Then, I’ve got to dig up the prices, find the cost of the parts, and tell you all the above… but, if I’m wrong and it’s something completely different than what you’ve described, you’re going to keep bringing up what I originally thought it was or find another mechanic. I’d rather be sure than to guess at it.

So, my hearing isn’t the problem; it was my understanding of these “phrases” that have double meanings. I’m sure, somewhere there is this highfalutin psychologist who probably has an answer for all these quirky phrases, and there’s probably some scientific name for the condition or situation. I’m no psychologist, in fact I’m more likely to be a patient of an Ivy League graduate with one of those fancy lettered pieces of sheep skin hanging on the wall. I’m just a mechanic, nothing more. All I’m trying to do is comprehend what my customers are telling me without having to go through years of psychoanalysis. Because the one thing I’ve learned, it’s not what they say, it’s what they said.

 


View full article

  • Like 3
Posted

I love it Gonzo as I think we have all experienced every thing you described. This week we did an alignment on an older Lexus an older gentleman had just acquired. He immediately came back with a "light that wasn't on" when he brought the vehicle in. Now I suspect one of two things were going on. Either they were on and he was trying to hang it on us or they were on and he had never noticed it until then. Either way this was the idiot light that Toyotas and Lexus have that tell you a light bulb is out. We pulled it in to check it and lo and behold there was a license plate light bulb out and a rear running light. However, these were both located within the rear hatch where you have to remove the rear hatch interior cover to access the bulbs. Obviously, we had nothing to do with the bulbs and where they were at he couldn't blame it on us. End of story.

 

Nice one.

 

We topped of a lady's brake fluid a couple months ago (while she watched). Called back that afternoon asking us what we did to make her A/C stop working...

  • Like 2
Posted

Gonzo: Some customers will for what ever reason, feel they are entitled to get a free repair and will keep trying to achieve this, whatever it takes!

  • Like 1
  • Available Subscriptions

  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
  • Similar Topics

    • By carmcapriotto
      In this episode, we’re diving into the powerful concept of creating a shared vision and how a lack of clarity could be holding your shop back from real growth.
      I’ll walk you through what I learned in a deep dive after my own leadership team challenged me to cast a vision that reaches every level of our company. We’ll talk about how to get out of the “small thinking” trap, how to define your goals with laser precision, and why your employees need to see, feel, and believe in the same future you do.
      Plus, I’ll share real tools, like how to craft your vision statement, how to communicate it across your team, and how to create a business where everyone’s pulling in the same direction.
      If you want to stop playing small and start building something truly great, this episode is for you.
      Thank you to our friends at RepairPal for providing you this episode. RepairPal will help you grow your auto business and you can learn more at RepairPal.com/shops.
      Declined repairs don’t have to be lost revenue. AppFueled’s call center schedules follow-up calls and equips your team with everything they need to close the deal. Get started now at appfueled.com 
      Lagniappe (Books, Links, Other Podcasts, etc)
      EOS One
      Vivid Vision: A Remarkable Tool For Aligning Your Business Around a Shared Vision of the Future - Cameron Herold 
      The Vision Driven Leader - Michael Hyatt
      Stop Delaying Your Dreams: Time to Take Action
      Show Notes with Timestamps
      Introduction and Sponsors (00:00:01) Overview of the podcast and thanks to sponsors RepairPal and App Fuel. Creating a Shared Vision (00:00:10) Brian discusses the importance of establishing a shared vision for the company. Leadership Team Meetings (00:01:13) Details about offsite leadership meetings and the exercise called "the one thing." Feedback and Growth (00:02:08) Brian reflects on receiving feedback from his leadership team and its impact on personal growth. Shifting Mindset on Growth (00:03:07) Brian shares his fears about growth and how he overcame them to embrace larger ambitions. Disney's Service Model (00:04:17) Comparison of Disney's customer service model to his company's approach to client service. Processes and Procedures (00:05:26) Discussion on the importance of processes in maintaining service quality while growing. Inbound Marketing Strategy (00:07:25) Brian explains the effectiveness of inbound marketing in attracting clients. Outbound Sales Shift (00:09:26) Introduction of outbound sales strategies and the team's initial reactions to the change. Creating a Shared Vision Deep Dive (00:10:34) Brian's focus on developing a shared vision after receiving feedback from his leadership team. Researching Shared Vision (00:11:42) Challenges in finding resources on creating a shared vision and discovering related literature. Book Recommendations (00:12:42) Brian reviews two books on vision creation and his thoughts on their content. Simplicity of Creating Vision (00:13:34) Brian concludes that creating a shared vision is simpler than expected, emphasizing clarity. Vision, Mission, and Values Explained (00:14:45) Brian differentiates between vision, mission, and values with a practical example. Big Dreams and Ambitions (00:15:45)  Brian discusses the importance of dreaming big and outlines a fictional company's ambitious goals. Vision, Mission, and Values (00:16:48)  He explains the significance of having a clear vision, mission, and values for a successful organization. Sponsor Message: RepairPal (00:17:48)  Introduction to RepairPal and its services that help auto repair shops attract tech-savvy customers. Sponsor Message: App Fuel (00:18:48)  Overview of App Fuel's customer loyalty app designed for auto service shops to enhance customer retention. Core Values and Their Importance (00:19:57)  Brian shares his realization of the value of core values in decision-making and company culture. Litmus Testing New Hires (00:20:59)  He describes how to evaluate potential hires against the company's vision, mission, and values. Understanding What You Want (00:21:55)  Brian emphasizes the importance of defining personal and business desires beyond just financial goals. Creating a Clear Vision (00:23:51)  Discussion on the necessity of a detailed, clear vision for a business to guide its direction. Proximity to Your Dreams (00:26:56)  Encouragement to immerse oneself in environments that inspire and reflect personal dreams and aspirations. Crafting Your Vision (00:28:50)  Brian advises on the process of creating a vision, emphasizing the need for time and space away from routine.  The Importance of a Clear Direction (00:29:46)  He compares running a business without a clear vision to aimlessly shooting an arrow, highlighting the risks involved. Creating a Target (00:30:41)  Discusses the importance of having a detailed vision as a target for business goals. Vision Details (00:31:37)  Explains the components of a business vision, including specifics about services and operational metrics. Dream Big (00:34:25)  Encourages thinking big without worrying about how to achieve those goals initially. Historical Example: JFK (00:35:32)  Uses JFK's moon landing vision as an example of effective goal-setting and inspiring leadership. Sharing the Vision (00:37:33)  Stresses the need to communicate the vision clearly to the entire team for buy-in. Selling Down the Ladder (00:38:27)  Describes the process of sharing the vision, starting with leadership and moving downwards. Feedback and Buy-In (00:39:19)  Highlights the importance of receiving feedback and fostering genuine buy-in from team members. Repetition of Vision (00:40:12)  Discusses the necessity of repeatedly communicating the vision to ensure team alignment. Crafting the Vision (00:42:20)  Brian reflects on his personal goal to create a detailed vision for his organization. Importance of Shared Vision (00:43:34)  Concludes with the significance of a shared vision for team alignment and achieving business goals.
      How To Get In Touch
      Join The Auto Repair Marketing Mastermind Group on Facebook
      Meet The Pros
      Follow SMP on Facebook
      Follow SMP on Instagram
      Get The Ultimate Guide to Auto Repair Shop Marketing Book
      Email Us Podcast Questions or Topics 
      Thanks to our Partners,
      RepairPal at https://repairpal.com/shops. Quality Car Repair. Fair Price Guarantee.
      App Fueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”
      Aftermarket Radio Network
      Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion
      Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.
      The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.
      Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.
      Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.
      The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      Thanks to our Partners, NAPA Auto Care, NAPA TRACS and Automotive Management Network Recorded at the Institute Summit, Mike Simard dives into the challenges of recruiting and developing talent, especially in a unique setting like Alaska. He shares his innovative strategy of acquiring lube centers as entry points for new team members and highlights the critical role of strong company culture and leadership. Mike also emphasizes the importance of building the right team, balancing the visionary and integrator roles, and the need to continuously adapt in the ever-evolving automotive industry.
      Mike Simard, Simard Automotive, Alaska
      Show Notes Watch Full Video Episode The Institute of Automotive Business Excellence: https://www.wearetheinstitute.com/ Mike Simard's Background (00:00:00) Acquisition of Lube Centers (00:02:10) Energy and Problem-Solving (00:02:43) Vision for Training Talent (00:03:41) Geographic Logistics (00:05:12) Talent Development and Apprenticeship (00:05:41) Industry Comparison (00:06:32) Recruitment Challenges (00:09:04) Relocation and Recruitment Process (00:12:31) Motivation for Policy Writing (00:16:03) Understanding Unique Selling Points (00:18:05) Building a Strong Team (00:19:20) Learning from Coaches (00:21:52) Delegating Responsibilities (00:22:30) Building Company Culture (00:25:47) Understanding the 'Why' (00:27:09) Finding the Right People (00:28:34) Balancing Inner Voices (00:30:04) Breaking Barriers in the Industry (00:30:35)
      Thanks to our Partners, NAPA Auto Care, NAPA TRACS and Automotive Management Network Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the free and informative http://LaborRateTracker.com Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/         Click to go to the Podcast on Remarkable Results Radio
    • By Joe Marconi

      Premium Member Content 

      This content is hidden to guests, one of the benefits of a paid membership. Please login or register to view this content.

    • By carmcapriotto
      Want to create marketing that actually excites your customers and keeps them coming back for more? In this episode, host Brian Walker and co-host Kim Walker sit down with Robert Morton from Panhandle Eurotech to uncover how a simple treasure hunt turned into a marketing powerhouse, boosting website traffic, improving SEO rankings, and creating a stronger connection with their community.
      Robert shares how his shop designed a treasure hunt that got people actively searching for clues, engaging with their website, and following their business more closely than ever before. From increasing customer interaction to enhancing their shop’s online visibility, this strategy has proven to be a game-changer.
      You'll hear wild stories from past treasure hunts, how people got hooked, and why this strategy keeps working time and time again. Plus, we dive into the impact of gamification, creative ways to engage your audience, and how to build a marketing strategy that actually works for your shop.
      Don't miss this episode, tune in now and start thinking outside the box with your marketing! 🚀
      Thank you to our friends at RepairPal for providing you this episode. RepairPal’s Certified
      Network of shops are trusted by millions of customers each month. Learn more at
      RepairPal.com/shops.
      Are you ready to convert clients to members? App Fueled specializes in creating custom apps tailored specifically for professional auto repair businesses. Visit Appfueled.com to get started today. Keep your shop top of mind on the mobile device they love.
      Lagniappe (Books, Links, Other Podcasts, etc)
      Panhandle Eurotech
      Show Notes with Timestamps
      How To Get In Touch
      Join The Auto Repair Marketing Mastermind Group on Facebook
      Meet The Pros
      Follow SMP on Facebook
      Follow SMP on Instagram
      Get The Ultimate Guide to Auto Repair Shop Marketing Book
      Email Us Podcast Questions or Topics 


      The Aftermarket Radio Network: https://aftermarketradionetwork.com/
      Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/
      Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/
      Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/
      The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/
      The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/
      Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/
      Click to go to the Podcast on Remarkable Results Radio
    • By carmcapriotto
      The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
      Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/
      Check out their podcast here: https://autorepairmarketing.captivate.fm/
      If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
      SHOW NOTES
      Connect with Chris: chris autofixsos.com
       Phone: 940.400.1008
       www.autoshopcoaching.com
       Facebook: https://www.facebook.com/ 
      AutoFixAutoShopCo
       Connect with Chris: chris autofixsos.com Phone: 940.400.1008 www.autoshopcoaching.com Facebook: https://www.facebook.com/ AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae 
      www.autoshopcoaching.com 
      Facebook: https://www.facebook.com/ AutoFixAutoShopCoaching
      Youtube: https://bit.ly/3ClX0ae
      The Aftermarket Radio Network
      Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion
      Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.
      The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.
      The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.
      Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.
      Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.
      To listen to more episodes, make sure and go over to iTunes and or Spotify.
      Don't forget to rate and review us!
      Connect with Chris:
      AutoFix-Auto Shop Coaching
      www.autoshopcoaching.com
      www.aftermarketradionetwork.com
      #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook
      Click to go to the Podcast on Remarkable Results Radio


  • Our Sponsors



×
×
  • Create New...