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It's Not What They Say, It's What They Said - - diagnosing customer comments

Gonzo

By Gonzo
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Gonzo

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It’s not what they say, it’s what they said.

“Take your time, I’m in no hurry, I’ll be back tomorrow, I just want it to last until graduation, or, Let me get your number and I’ll call you back” are just a few of the common phrases you’ll hear at the repair shop. At first, you might be inclined to believe they’re expecting no less than what they actually said, but I’ve learned over the decades of being behind the service counter a lot of times the real meaning is far from what actually comes out of their mouths.

One of the most popular phrases I seem to run across is, “Take your time, I’m in no hurry at all.” Pretty straight forward request right? I distinctly heard them tell me that I don’t need to be in a hurry… at all, and that I can take my time getting it done. But, after the third of fourth phone call since they dropped off the car, or the second trip back to the shop to wander around their car while it’s in the service bay, you soon realize they didn’t mean for me to take my time … at all. I used to think it was me, and that I wasn’t hearing them clearly, but after a few years I figured it out. It’s all in the “phrase” and not the actual words. What they really meant to say is, “I don’t need it back right away, but I don’t want you to do some sort of sloppy repair either. So, I’ll be checking on ya with random spot checks just to keep you on your toes and to observe the progress.”

Then, there are the callers who ask numerous questions about their problem, and by the time we get down to the cost of the repair (based on the information provided) they can’t commit to an appointment. Instead, they give me this phrase, “It’s going to be a couple of weeks before I can get it to you.” Even though in the beginning of this whole conversation, they made it very clear they were in dire need of getting the car back on the road as fast as possible. I know, they were just trying to be polite and courteous, and they said it would be a couple of weeks before they could bring it in. But, in real time terms they rarely show up a few weeks later. What they really meant to say was, “I got all the info I needed from ya, so I can tell my “mechanic” what needs done, (or I can now fix it myself) … thanks.”

On the other hand you’ve got the guy who comes in and asks for a specific test, such as a pressure check on his radiator. “I just need a couple of things done first. Shouldn’t take you long, so I’m sure it won’t cost much.” The clincher was the phrase he used. “Just a few things done first.” By now the warning lights are flashing in my head, the sound of the “whoop-whoop” sirens are in full on mode, because more than likely there’s something he’s not telling me. Sure enough, there was.

Seems he’s been overheating for the past week or so, and he already had it checked at another shop. They diagnosed it as a bad headgasket that had also caused the radiator to rupture. A pressure check wasn’t going to do much good in this case, but… that “phrase”, that little bit of information made me suspicious something worse was lurking under the hood. So, what was he really looking for? He was looking for a second opinion to either confirm or denounce the first opinion. Now, why in the world didn’t he just tell me all that in the first place instead of asking for a specific test?

Maybe what I should do is have a psychologist on staff. You know, one who can evaluate the responses, maybe even offer a little sidebar counseling. I already have a hard time keeping up this trade, learning the new technologies, the tools, and the techniques, now I’ve got to decipher phrases too?! The hard part is dealing with the unknown factor of the repair process, and these catch phrases that have some sort of double meaning make it even more of a challenge. Believe me, I’ve looked long and hard through every repair manual and it never once found an answer for these double meaning phrases. Ya just have to learn how to decipher them as you go.

Another thing to consider is the completely naïve type of car owner who knows nothing except where the key goes and where “D” is. They’re usually the same type who assumes all mechanics are just alike. Some of them believe the guy who put air in their tire last week can also figure out a complex multitasking electrical system, too.

Say for instance, this type of person went back to the guy who put the air in the tires and asked him why their transmission seems to be acting up, and the guy starts talking about space aliens and sun spots as the cause. He might even insists you leave it with him so he can hook up his particle beam separator and realign the trunion springs to the galvanic isolator. Even though you might not know anything about today’s cars, you’re pretty sure the time vortex has nothing to do with your transmission. You might be inclined to use one of these phrases. “Can I get back to you on that? I can’t leave it with you right now.” Or, “Are you open tomorrow? I’ll bring it back tomorrow.” I know, you’re just being polite, but what you really were thinking is, “This guy sounds like a complete idiot. I need to find somebody else to work on my car.”

Sometimes, these phrases are used from the other direction too. Like the mechanic trying to be somewhat courteous and diplomatic. Such as when the mechanic says, “Why, yes I’ve seen this before.” If not handled correctly, this can open up a whole new set of phrases and problems, such as, “It sounds similar, but I’ll still need to check it out properly before giving any kind of estimate.” Or “I’ve seen lots of cars with this same kind of problem, but I’d rather check it out than take a wild guess at it.” What is the mechanic really saying? Probably something like this, “I know exactly what is wrong, or at least I have a pretty good idea, but if I say anything more about it you’ll then ask me the next preverbal question, “How much?”. Then, I’ve got to dig up the prices, find the cost of the parts, and tell you all the above… but, if I’m wrong and it’s something completely different than what you’ve described, you’re going to keep bringing up what I originally thought it was or find another mechanic. I’d rather be sure than to guess at it.

So, my hearing isn’t the problem; it was my understanding of these “phrases” that have double meanings. I’m sure, somewhere there is this highfalutin psychologist who probably has an answer for all these quirky phrases, and there’s probably some scientific name for the condition or situation. I’m no psychologist, in fact I’m more likely to be a patient of an Ivy League graduate with one of those fancy lettered pieces of sheep skin hanging on the wall. I’m just a mechanic, nothing more. All I’m trying to do is comprehend what my customers are telling me without having to go through years of psychoanalysis. Because the one thing I’ve learned, it’s not what they say, it’s what they said.

 


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ATLAuto Rising Star

ATLAuto

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I love it Gonzo as I think we have all experienced every thing you described. This week we did an alignment on an older Lexus an older gentleman had just acquired. He immediately came back with a "light that wasn't on" when he brought the vehicle in. Now I suspect one of two things were going on. Either they were on and he was trying to hang it on us or they were on and he had never noticed it until then. Either way this was the idiot light that Toyotas and Lexus have that tell you a light bulb is out. We pulled it in to check it and lo and behold there was a license plate light bulb out and a rear running light. However, these were both located within the rear hatch where you have to remove the rear hatch interior cover to access the bulbs. Obviously, we had nothing to do with the bulbs and where they were at he couldn't blame it on us. End of story.

 

Nice one.

 

We topped of a lady's brake fluid a couple months ago (while she watched). Called back that afternoon asking us what we did to make her A/C stop working...

  • Like 2
kenk Collaborator

kenk

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Gonzo: Some customers will for what ever reason, feel they are entitled to get a free repair and will keep trying to achieve this, whatever it takes!

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      Many shop owners have learned that team morale, along with the opportunity to earn income, is important to technicians and to the company's long-term success. But let me ask you: how many technicians have left or been pushed out over the years because of the old flat-rate pay system?
      Another issue is the workplace environment. I remember being grateful to be hired as a young technician at a local repair shop. While very thankful, the work environment was not ideal. The shop owner kept the bay doors open year-round (I am from New York) unless it rained or snowed. He felt that if the bay doors were closed, customers might think we were closed for business. We had no heat and no hot water. Many of the jobs were done outside, year-round,  in all types of weather. The starting pay was minimum wage, with no benefits, sick days, or vacation pay. 
      Now, again, I need to point out that I was truly grateful for the opportunity this shop owner gave me. I learned a lot working there, and the experience was pivotal in my career. But looking back, I wonder how many people were discouraged by these working conditions?
      While the physical demands of the repair workplace are daunting, perhaps even more critical is the culture. Too many of my generation shop owners preached the mindset of "my way or the highway." We were the business owners, after all. We started our companies, took all the risks, and provided jobs. Why shouldn't we be the ones to set the ground rules our way?   
      Many of us found over the years that the "my way or the highway" mentality was a sure way to isolate employees and make them more likely to look over the fence for greener grass. In other words, it led many technicians to seek employment elsewhere, where they felt they could be appreciated and recognized for their hard work. The issue, however, was that there wasn't much green grass around. Disappointment after disappointment, bouncing from repair to repair shop, eventually led to despair. So, I ask you: were workplace conditions a contributing factor in today's technician shortage?
      Another factor that we are all well aware of is the complexity of the modern automobile. When I started, the work was mostly physical, and you were required to master essentially three vehicle models: General Motors, Ford, and Chrysler. Let's fast-forward to today. The evolution of automotive technology, along with the extensive training and tools required, has outpaced the typical technician's pay compensation, with no clear career path. Again, leading to frustration and insecurity about the future.
      Here is the bottom line: people don't leave their job; they leave their experience. We must do a better job. 
      The News Isn't all Bad; Your Next Steps to Fix the Technician Shortage
      To fix the technician shortage, it will take a combined effort from everyone in the automotive industry, particularly automotive shop owners. Shop owners are in the perfect position to make the greatest impact, not only on their businesses but also on the future automotive workforce.
      First, shop owners must become better leaders and understand that their ultimate success is directly dependent on the people they assemble around them. Any shop owner who mistakenly believes they can build an empire solely on their abilities is destined for serious disappointment. Business owners who think like this will eventually plateau. Without the collective contributions from a team of qualified people, your business will stall; it will not continue to grow.
      Create a workplace that attracts top talent: a clean, professional, well-equipped facility designed to support productivity, teamwork, and a career, not just a job. Build a great reputation in your community by getting involved locally. Become the auto repair shop that people take notice of as "the" place to work.
      Next, shop owners must become more financially knowledgeable. Knowing your numbers and what you need to achieve for a strong bottom-line profit is essential to paying technicians the money they need and deserve. Profit will also allow you to compete with other trade industries by providing a benefits package that has real take-home value and security.
      When it comes to culture, this is where the rubber hits the road. People crave recognition, praise, and a sense of purpose. Despite what you hear, people are not just money-motivated. Once people feel secure in their financial situation, retaining and motivating technicians can only be achieved by connecting with them on an emotional level. You cannot show enough appreciation. Give out praise for a job well done as if your business depended on it, because it does.
      As technicians age, we need to have a place for them. Expecting a 58-year-old to perform like a 35-year-old is unrealistic. We need to be more focused on career pathing. Provide training, skill development, and coaching to develop leaders and mentors within our older workforce. While their bodies may have slowed, the knowledge they have gained is priceless. 
      Our future is dependent on young people entering our industry. We need to give more young people opportunities. Every shop owner across the country should consider hiring an apprentice, then build an apprentice training plan and career path for them. If every shop did this, we could solve the technician shortage within five years. Get involved with the trade schools and high schools in your area. Look into the NAPA Apprenticeship Program. Don't sit on your hands with this one. Do it today.
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