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Check this out! Let me know what you think. Cheap Advertising.


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I have been doing a lot of research on how to not have to spend thousands of dollars in advertising each year. An acquaintance of mine showed me this new website. www.godocauto.com Its is suppose to work though back-linking, SEO, Google, Bing, Yahoo. Please let me know what you think. I am very interested, and it is very cheap.

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Incfile.com


Incfile.com


Incfile.com

We joined. I was impressed with their website, Facebook page, and Google Plus Page. It is a fairly new company, and looks fairly simple to use as a customer. We only work on two Makes of vehicles so it only cost us $19.95 plus tax for the first 3 months. I thought it was worth a try. It definitely looks to have some potential. What do you think?

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The problem with those sites I have found is that we have only had a handful of customers come from them in 11 years, which means they are not doing anything to advertise for us. Not only that most of them advertise for dealerships also. I haven't had any success with those sites, and from the membership letter we received from godocauto.com it sounds like they know what they are doing? It gave us a list of things to do to help with SEO. It is cheaper and specified by Make. This website, from what I see, is only for independent shops.

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I still don't see what they do. I am pretty much a hawk when it comes to anything auto repair business related on the internet and this is the first I am hearing from them. I am just curious as to how their service actually helps with SEO. I understand how back links work however what is this service specifically doing that you can't do yourself or a full marketing suite from an auto related marketing company can't or is not doing for you.

 

 

Also from my perspective I have no seen any repairpal, automd, etc etc sites have great results or good ROI. What works is yelp, google+, organic SEO and adwords. If there is a service to boost these avenues of marketing then I'd be interested. Otherwise if its a site built on promises of driving more customers I don't believe it.

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Here is what I found out. I was told it works with Google Plus, Yahoo, Bing, Organic SEO, link building, high-rank back links, Facebook, and Pintrest.

 

The way I look at it is if I get two customers out of it in 12 months, it is well worth it. My ROI would be great!

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Set up two appointments this morning GoDocAuto.com, new customers. These two appointments paid for my membership already. Also received my first review on their site last week

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oh, and you are his only shop in the United States. i clicked on everyone of the states and the only shop to come up was yours in Ohio. No other shop in the nation is doing this. I think he needs the advertising more than us :)

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sorry, just trying to help others. SEO is not an overnight thing. you CANNOT buy your way to seo rankings, you have to do many things to get top spot and it takes months. You can get at the top but its not seo ranking or generic rankings doing it, its people buying ad spots and pay for click spots that are there on those spots in a short amount of time.

 

Google and other search engines have worked long and hard to keep you from paying to be on page one, slot one. They want your content, your website traffic, meta data, key words among other things to rank at the top.

 

Did you check that the review was really your customer cause, the way its written is not how customers write reviews, its too technical and fishy looking. Yes its only 20 dollars but is it just smoke and mirrors?

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  • "$19.95 / month, for up to two Makes of vehicles, Repair Shops Only."

so what 2 makes did you buy for 20 whole dollars.

 

 

BMW and MINI. It is a brand new site and only went live this month. We'll see what happens. My name is Brett. The review is from one of our customers, and she does know about cars. She is a race instructor at Mid-Ohio.

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The only thing I don't like about like about a site like this is that they advertise everybody, even chain stores and dealerships. If you don't mind me asking, how much do you pay a month to be on Repair Pal?

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The only thing I don't like about like about a site like this is that they advertise everybody, even chain stores and dealerships. If you don't mind me asking, how much do you pay a month to be on Repair Pal?

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The only thing I don't like about like about a site like this is that they advertise everybody, even chain stores and dealerships. If you don't mind me asking, how much do you pay a month to be on Repair Pal?

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The only thing I don't like about like about a site like this is that they advertise everybody, even chain stores and dealerships. If you don't mind me asking, how much do you pay a month to be on Repair Pal?

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KMS, I removed the links to that site. You seem to have the only site on there and are the only member on that site. There is no way they can offer any backlinks or SEO value to any member here from one registered site, unless they are linking all their member sites together (when they get some members). I can appreciate your success with that site and wanting to share the info with this community.

 

However, whether it's yours or not, the owners need to follow our guidelines on advertising, if that site is to be promoted on ASO: http://www.autoshopowner.com/forum-8/announcement-3-promoting-your-company-on-aso-please-read/

 

I'm going to leave this topic open because you have been a member here and we value your opinion. But one mention about them is fine, lets let them register if they want to promote their services as a paid advertiser. Thanks.

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  • Have you checked out Joe's Latest Blog?

         0 comments
      Auto shop owners are always looking for ways to improve production levels. They focus their attention on their technicians and require certain expectations of performance in billable labor hours. While technicians must know what is expected of them, they have a limited amount of control over production levels. When all factors are considered, the only thing a well-trained technician has control over is his or her actual efficiency.
      As a review, technician efficiency is the amount of labor time it takes a technician to complete a job compared to the labor time being billed to the customer. Productivity is the time the technician is billing labor hours compared to the time the technician is physically at the shop. The reality is that a technician can be very efficient, but not productive if the technician has a lot of downtime waiting for parts, waiting too long between jobs, or poor workflow systems.
      But let’s go deeper into what affects production in the typical auto repair shop. As a business coach, one of the biggest reasons for low shop production is not charging the correct labor time. Labor for extensive jobs is often not being billed accurately. Rust, seized bolts, and wrong published labor times are just a few reasons for lost labor dollars.
      Another common problem is not understanding how to bill for jobs that require extensive diagnostic testing, and complicated procedures to arrive at the root cause for an onboard computer problem, electrical issue, or drivability issue. These jobs usually take time to analyze, using sophisticated tools, and by the shop’s top technician. Typically, these jobs are billed at a standard menu labor charge, instead of at a higher labor rate. This results in less billed labor hours than the actual labor time spent. The amount of lost labor hours here can cripple a shop’s overall profit.
      Many shop owners do a great job at calculating their labor rate but may not understand what their true effective labor is, which is their labor sales divided by the total labor hours sold. In many cases, I have seen a shop that has a shop labor rate of over $150.00 per hour, but the actual effective labor rate is around $100. Not good.
      Lastly, technician production can suffer when the service advisors are too busy or not motivated to build relationships with customers, which results in a low sales closing ratio. And let’s not forget that to be productive, a shop needs to have the right systems, the right tools and equipment, an extensive information system, and of course, great leadership.
      The bottom line is this; many factors need to be considered when looking to increase production levels. While it does start with the technician, it doesn’t end there. Consider all the factors above when looking for ways to improve your shop’s labor production.
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