Three Powerful Words…

[Joe Marconi]

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[PARKSINDUST]

Great advice! I love the post, I would like to add something if I could I used to have a sales rep position long time ago, and my boss and mentor said the three best words to incorporate in selling anything...

 

Proven

Love

Guarantee

 

 

Proven

 

You want to convince your prospect that your product or service is already tested and proven. It would really scare most people if they are to find out that they are the first to test at their own risk of time and money.

 

Love

 

Bring out emotion in your prospect. For example: “Don’t you love the idea of having plenty of free time with your spouse and watching your children grow up?” and “You would love this program, because it can buy you the freedom to travel.”

 

Guarantee

 

Let your prospects know that you shoulder ALL of the risk, and they can test-drive your service or simply sample your product for the next 30/45/90/180 days. Some even offer a lifetime guarantee. This is how confident you are in your offer, and it can clearly show to your prospect.

 

 

I found an article that is along the same lines

 

http://www.articlesbase.com/advertising-articles/discover-10-proven-power-words-that-are-guaranteed-to-get-you-advertising-results-and-make-you-money-1653584.html

 

 

~Amanda

Edited October 26, 2012 by PARKSINDUST