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Car Delivery: Make a Great “Last” Impression

 

We often speak of making a great first impression with customers, but making a great lasting impression at car delivery is equally important. Every contact with the customer is an opportunity to create a memorable positive experience. At car delivery, review the work performed in detail, highlight anything that was done at no charge, review your warranty policy, book the next appointment and most of all; express to the customer that you truly appreciate their trust in you. A positive experience will increase customer retention and help grow your business.

Posted (edited)

Like in football we are only a good as our last drive ending in a score for the customer. If we don't score for the customer he will trade us. B)

Edited by FROGFINDER

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  • Have you checked out Joe's Latest Blog?

         0 comments
      It always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
      While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
      Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
      One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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      If you're ready to skyrocket your car count so that you can finally make the money you know you and your family deserves, you're in the right place, because it's never been easier to grow your repair shop, as long as you have the right offers and deals to attract customers.
      But I will warn you if you make the same flimsy and lame offers that are just like your competitors, you’re actually making it harder to grow than it ever has been before.
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      Or they continue to discount their prices… trying to come up with that secret formula that makes some phony illusion of a great deal.
      But all of that is just a race to the bottom.
      This private case study program's going to solve all of that for you because I'm not only going to literally take you by the hand and show you everything that you need to do, I’m actually going to do it for you! 
      And this doesn’t matter if you don’t think you can do it, or you’re not good with that math and calculating prices, or even if the last offer or ad you ran was a total big fat loss!
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      #3- This may be the last time I offer this Exclusive One-on-One Case Study Opportunity to grow your car count immediately - because I'm still only one person, so I can only work with so many shop owners.
       
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      Please do not make the mistake that I made, which I literally regret every single day. That is that I didn't start growing car count earlier when I was a shop owner. Car count is the solution to just about every auto shop problem.
      So if you don't sign up right now, it could decrease the odds that we can actually work together, because once we get the three shops we’re looking for, I'm going to have to shut this opportunity down.
      That just means it's going to be even harder to grow your car count.
      Remember, nobody else can provide and guarantee you results before Mother’s Day, Sunday, May 11, 2025, so please stop procrastinating.
      Go below, register right now. I cannot wait to help you hit your goals because at the end of the day, you actually have nothing to lose. 
      I'm literally going to tell you everything that you need to do. You are going to implement it, and you're going to get the results that you want, period.
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      Hope this helps! See you in the case study group!
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