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Have you checked out Joe's Latest Blog?
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By Joe Marconi in Joe's BlogI am going to borrow a quote from billionaire, Warren Buffet, “The best investment you can make is in yourself,” This statement, while simplistic, speaks volumes. A shop owner is much more than a boss, a shop owner is a leader. And leaders are solely responsible for the success of their team. This means that you must work hard and commit to a life of continuous learning and improvement. It also means that if the team fails, a leader must always blame himself or herself for that failure and find ways to improve.
For your business to flourish, you must invest your time and energy in understanding what your role is in your company. It also means that you must be committed to continually improving your level of competence. This does not mean that every task is your responsibility. However, it does mean that the buck stops with you. If your business is not where it needs to be, or you are looking for increased growth, then it is your obligation to do the hard work and set goals, have the vision, perform the research, and develop the plan to achieve your overall objectives.
When you invest in yourself to become the best leader and the best businessperson you can be, others around you will feed off your energy and your passion. This sends a strong message to everyone on your team that you have what it takes to bring the company to the next level.
One last thing, another obligation to your company is assembling the right team of people around you. Once you have the right people, you need to invest in them too. Find what truly motivates them, not what you believe inspires them. Be a coach to your employees and always strive to bring out the best in them. Be strong with your convictions and expectations, build strong relationships with your employees, and don’t be afraid of admitting when you drop the ball.
While Warren Buffet is best known for making billions of dollars with his investment strategies, I want to believe that this quote has its basis in something that money cannot buy.
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By carmcapriotto
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Creating a logo is a difficult process and you often end up with a logo that you like, but don’t love. Don Stardy tells his story about the birth of his new logo.
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Aftermarket Radio Network
Click to go to the Podcast on Remarkable Results Radio
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By Joe Marconi
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By Ruben Van Zenden
Today, we simply cannot ignore social media, everyone is using it whether you are a fan or not. Personally, I think it has its negative and positive sides.
I have been looking at 100+ car repair shops and noticed that only a hand full are using social media marketing, for example, Facebook advertising.
Why are so few car repair shops making use of this, in my opinion, great opportunity to increase car count?
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By carmcapriotto
In this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching discusses the importance of working smarter, not harder, in the auto repair industry. He shares a personal anecdote about upgrading his bike. Coach Chris introduces a case study of a shop in Virginia that he believes can achieve great success with the right strategies in place. He plans to focus on productivity and HR-related matters to help the absentee owner make the shop thrive. Coach Chris encourages listeners to reach out for help and emphasizes the power of knowledge and collaboration in driving success.
The Swell of a Great Day [00:01:02] Coach Chris Cotton shares his positive experience of starting the day with a bike ride and the hope for a great day. New Case Study [00:03:19] Coach Chris Cotton introduces a new case study of a client who found their podcast and is seeking help to improve their profitability. Identifying Issues [00:05:37] Coach Chris Cotton discusses the starting numbers of the client's shop in Virginia, including labor rates, technician pay, and low effective labor rate. Improving productivity and HR support [00:11:15] Discussion on increasing productivity, conducting inspections, and providing HR support in a small auto shop. Assisting absentee owners [00:12:18] Assistance provided to an absentee owner who wants to make their shop successful for their employees.
The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/
Check out their podcast here: https://autorepairmarketing.captivate.fm/
If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
Connect with Chris:
[email protected]
940.400.1008
www.autoshopcoaching.com
Facebook: https://www.facebook.com/AutoFixAutoShopCoaching
Youtube: https://bit.ly/3ClX0ae
#autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #autoops #onlinebooking #serviceadvisor #serviceadvisorefficiency
Click to go to the Podcast on Remarkable Results Radio
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