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What Is ADA Compliance And How Does It Affect My Website? - The Auto Repair Marketing Podcast


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More and more privately owned businesses have been the victims of ADA Title III compliance lawsuits than ever before, and a growing number of these lawsuits are due to lack of compliance on the business’ website.

It’s more important than ever that your auto repair shop’s website is compliant.

Join Brian in this episode to talk about what it means for shop’s website to be ADA compliant.

Talking Points

  • I am not a lawyer and this is not legal advice
  • Just like your office door needs a ramp and bathroom needs handrails, your website needs to be able to be viewed by those with vision and hearing impairments
  • This is not just total blindness and deafness but any impairments including colorblindness, poor vision, and hard of hearing.
  • There are 2 main reasons you need your website to be ADA compliant
  • The number of lawsuits happening
  • It’s the right thing to do
  • What makes a website ADA compliant?
  • Over 100 factors
  • Most important factors are:
  • Skip nav
  • Image alt text
  • Proper heading structure
  • Labels on form fields
  • Contrasting colors
  • Clear, easy to read fonts
  • Descriptive link text
  • Subtitles on videos
  • We use a free plugin with some nice features
  • I won’t guarantee a website ADA compliant
  • Do the basics and you’re probably good to go. Remember, I am not an attorney.
  • Where to start - wave.webaim.org 

 

How To Get In Touch with Cinch CRM

 

Website - https://cinch.io/ 

LinkedIn - https://www.linkedin.com/company/cinchplatform/ 

Facebook - https://www.facebook.com/CinchPlatform/ 

YouTube - https://www.youtube.com/@CinchPlatform 

How To Get In Touch with Shop Marketing Pros

Group - Auto Repair Marketing Mastermind

Website - shopmarketingpros.com 

Facebook - facebook.com/shopmarketingpros 

Thanks to our partner, RepairPal. Visit the Web HERE

Click to go to the Podcast on Remarkable Results Radio

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  • Have you checked out Joe's Latest Blog?

         1 comment
      I am going to borrow a quote from billionaire, Warren Buffet, “The best investment you can make is in yourself,” This statement, while simplistic, speaks volumes. A shop owner is much more than a boss, a shop owner is a leader. And leaders are solely responsible for the success of their team. This means that you must work hard and commit to a life of continuous learning and improvement. It also means that if the team fails, a leader must always blame himself or herself for that failure and find ways to improve.
      For your business to flourish, you must invest your time and energy in understanding what your role is in your company. It also means that you must be committed to continually improving your level of competence. This does not mean that every task is your responsibility. However, it does mean that the buck stops with you. If your business is not where it needs to be, or you are looking for increased growth, then it is your obligation to do the hard work and set goals, have the vision, perform the research, and develop the plan to achieve your overall objectives.
      When you invest in yourself to become the best leader and the best businessperson you can be, others around you will feed off your energy and your passion. This sends a strong message to everyone on your team that you have what it takes to bring the company to the next level.
      One last thing, another obligation to your company is assembling the right team of people around you. Once you have the right people, you need to invest in them too. Find what truly motivates them, not what you believe inspires them. Be a coach to your employees and always strive to bring out the best in them. Be strong with your convictions and expectations, build strong relationships with your employees, and don’t be afraid of admitting when you drop the ball.
      While Warren Buffet is best known for making billions of dollars with his investment strategies, I want to believe that this quote has its basis in something that money cannot buy.
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