Key Talking Points
Justin Fricke, CarTime Auto Center, Dundas, MN
Stocks around 100 cars on lot for used car business in the same building The car buying experience has changed- the market isn’t full of new vehicles anymore, prices continue to increase month to month Justin started as a technician and is now part-owner Program through junior and senior high schools called Career Tech Education- job fair day of different businesses with displays. As a business, go to schools and ask about their programs available. Consider field trip to the shop Where do kids fit? Stereotypes around the trades need to be broken in school. Don’t push the kids that are the “bad students” into the trades. It is no longer a secondary career path. Also has detail shop- $200 for full detailing inside and out Connect with the show:
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Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. By always innovating, Dorman has led the way in growing the aftermarket. Here you will see a few examples of a Dorman OE Fix. An OE FIX is a Dorman repair solution you can’t get from the original equipment manufacturer. It means they found a situation where they believe the OEM wasn’t giving repair professionals what they wanted, so we fixed it. Everything Dorman does is centered around providing customer value, both in the quality of products, and the creativity of solutions. Our engineers and designers go out of their way to save repair technicians time and save vehicle owners money. Want to really go under the hood? Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
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https://www.youtube.com/watch?v=r3Hzg0mfvgE Tricia Sauls, Executive Director, IGONC Listen to Tricia's previous episodes HERE Key Talking Points:
Produced by associations- put on and driven by local members. 25% owners, 75% team. 38+ classes. Training doesn’t cost, it pays. Affordable show to attend- team package available Networking- you’re not alone in the dark, meet a support system and get to the next level Brandon Steckler- pressure waveform acquisition and analysis from inside out George Zeeks- 3 managers you need in business as it grows, a class for owners and employees Tony Mercury- 4 pillars of internet marketing - website, SEO, paid search, social media https://asteshow.com/ Thanks to Tricia Sauls, Brandon Steckler, George Zeeks and Tony Mercury for their contribution to the aftermarket Link to the ‘BOOKS‘ page, highlighting all books discussed in the podcast library HERE. Leaders are readers. Listen for free on Apple Podcasts, Google Podcasts, Spreaker, iHeart Radio, Spotify, Podchaser, and many more. Mobile Listening APP’s HERE Find every podcast episode HERE. Every episode is segmented by Series HERE. Key Word Search HERE. Be socially involved and in touch with the show: Facebook Twitter Linked In Email Join the Ecosystem – Subscribe to the INSIDER NEWSLETTER HERE. Buy me a coffee Are you seeing auto shops in your area get hundreds of 5-star Google reviews and are you feeling left behind because your shop only has a few? Hey look, Broadly is your answer to getting more online reviews. With more reviews, your business will rank higher in search results — and that means more customers coming into your shop every day. Broadly helps you automatically request reviews so that your customers can promote your business with just one click. When you immediately ask for a review after service, when the experience is still fresh in their mind, you’re more likely to get a 5-star positive review. Plus, asking for feedback makes your customer feel valued and more connected to your business. Isn’t that what you want a connected customer? See how Broadly can help grow your auto shop. Visit www.getbroadly.com/carm to learn more.Click to go to the Podcast on Remarkable Results Radio
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Bill Hanvey, President and CEO of the Auto Care Association. Bill is engaging the automotive aftermarket to get involved in letting your legislators know the issue about data. Your help is needed to help in amending the right to repair legislation. Learn everything you can about this fight to amend the right to repair legislation. Ownership of Vehicle Telematic Data Must Flow to the Vehicle Owner. Bill leads the strategic direction of The Auto Care Association’s 3,000 members and 150,000 companies representing automotive manufacturers, distributors, and service providers. Find Bill’s other episodes HERE. Aaron Lowe, Senior Vice President, Regulatory and Government Affairs. Find Aaron’s other episodes HERE. Key Talking Points Right to Repair - Consumers Rights - Getting huge attention from Federal Government An important message to the industry The entire industry must be engaged in this opportunity and message as it relates to the Right to Repair Looking for Federal Legislation same as Massachusetts Access to Data Massesusets victory passed 75%-25% OE’s spent $25M to fight the vote and they filed a legal action in Federal Court A conclusion may be coming in the next few weeks Aaron testified on our behalf Steve Wozniak, co-founder of Apple had a positive comment on the Right to Repair Executive Order Farmers have the same issue because John Deere is the only one who can fix their tractors 70% of the repairs of out of warranty vehicles are serviced by the auto care industry Industry call to action: Get your federal legislators to visit your business Ask Aaron Lowe to support this effort for a local visit. Email him at [email protected] We need to develop relationships with our legislators Invite them, via the connection to Aaron Lowe above, to your facility. Aaron’s team will help you get in touch with their representatives Show off your shop and explain why the right to repair is critically important to sustain our $400B industry. Introduce your legislator to your people show off your business Thanks to Bill Hanvey and Aaron Lowe for their contribution to the aftermarket’s premier podcast. Link to the ‘BOOKS‘ page, highlighting all books discussed in the podcast library HERE. Leaders are readers. Listen for free on Apple Podcasts, Google Podcasts, Spreaker, iHeart Radio, Spotify, Podchaser, and many more. Mobile Listening APP’s HERE Find every podcast episode HERE. Every episode is segmented by Series HERE. Key Word Search HERE. Be socially involved and in touch with the show: Facebook Twitter Linked In Email Join the Ecosystem – Subscribe to the INSIDER NEWSLETTER HERE. Buy me a coffee This episode is brought to you by AAPEX, the Automotive Aftermarket Products Expo. AAPEX represents the $740 billion global automotive aftermarket industry and has everything you need to stay ahead of the curve. The Virtual AAPEX Experience 2020 is in the record books. Virtual AAPEX lived up to presenting leading-technical and business management training from some of the industry’s best and brightest. Now set your sights on the homecoming in Las Vegas in 2021. Mark your calendar now … November 2-4, 2021, AAPEX // Now more than ever. This episode is brought to you by Shop-Ware Shop Management. It’s time to run your business at its fullest potential with the industry’s leading technology. Shop-Ware Shop Management will increase your efficiency with lightning-fast workflows, help your staff capture more sales every day, and create very happy customers who promote your business. Shops running Shop-Ware have More Time and generate More Profit—join them! Schedule a free live demonstration and find out how 30 minutes can transform your shop at getshopware.com/carm Click to go to the Podcast on Remarkable Results Radio
Donny Seyfer. AMAM, the executive officer of NASTF (National Automotive Service Task Force)
Donny spent years as co-owner of Seyfer Automotive, in Wheat Ridge, CO as a 3rd generation owner, and has over 30 years of automotive experience as a technician, manager and service consultant. His Dad started in 1961 and his grandfather was building race cars before that. Donny is past chairman of ASA and serves on many industry boards and committees. Listen to Donny’s previous episodes HERE.
The National Automotive Service Task Force, NASTF, is a cooperative effort among the automotive service industry, the equipment and tool industry and automotive manufacturers.
Click HERE to Join NASTF.
Key talking points
NASTFChanging operational strategy Tight, secure, proven- creating methodology Giving technicians access Get cars repaired- the owner of the vehicle is a mutual customer between manufacturers and aftermarket SDRM- secure data release modelAvailable to the aftermarket- access to immobilizer, pin codes, radio codes and keycodes when needed for repair The requirement for VSP (vehicle security profession):Commercial general liability Technicians have to be covered by insurance and have a business involved Holding technicians accountable for their skillset Proof of employment, federal employer ID for business and driver’s license- all publically available information Assisted Immobilizer Reprogramming- soft launch access vehicle over the internetAround 250,000 shops and 750 mobile diagnosticians in US Collectively 25% have capabilities and equipped to do so Stopgap as more technicians become IT capable Capabilities for mobile diagnosticians to legally and securely connect to vehicles remotely without having to be there Right to repair- everyone has access but how efficient is it?Certain skills and cost of entry to do some limited operations have outrun industry How do you rationalize spending $8,500 on a scan tool you’ll only use once a year? NASTF went live with the program with 2 remote companies who have their licensing in place and one mobile company that was willing to work through the details with us. Licensing of the software- NASTF has already had 4 meetings with automakers, mobile techs and remote companies to gain an understanding of the needs and requirements Thanks to Donny Seyfer for his contribution to the aftermarket’s premier podcast. Link to the ‘BOOKS‘ page, highlighting all books discussed in the podcast library HERE. Leaders are readers. Listen for free on Apple Podcasts, Google Podcasts, Spreaker, iHeart Radio, Spotify, Podchaser, and many more. Mobile Listening APP's HERE Find every podcast episode HERE. Every episode is segmented by Series HERE. Key Word Search HERE. Be socially involved and in touch with the show:
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Gold Certification recognizes top tier NAPA AutoCares with a high level of participation in the AutoCare program. The program was built by AutoCare Centers for AutoCare Centers to provide a consistent consumer experience, maximize technology leverage, and reward NAPA’s most committed partners. In other words, Gold Certified AutoCare Centers are the standard bearers for the AutoCare brand nationwide. Simply put, the Gold Certified NAPA AutoCare program, powered by your local shop brand, will separate you from the rest helping you boost your bay counts and your average repair orders.
Learn more about NAPA AutoCare, Gold Certification, and the hundreds of other benefits the NAPA family has to offer by talking with your servicing NAPA store or visiting www.NAPAAutoCare.com.
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