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By Joe Marconi in Joe's Blog2 commentsMy son is not in the automotive industry. He is in the commercial real estate business. However, the workplace problems are the same. Recently, his frustration with the heads of the company reached an all-time high. When I asked him why he doesn’t speak up and let the leadership know how he is feeling, he responded, “Anyone who has voiced concerns or issues has been viewed as weak and incapable of doing their job. I don’t want to be viewed like that.” This is an example of a toxic work environment.
If you are a shop owner, you are a leader. And leaders must be approachable. That means that you are willing to hear the concerns of others and have them express themselves. It also means that while you may not agree with someone’s perspective on an issue, it is their perspective, and that viewpoint needs to be recognized and respected.
Make it known that you want to hear the opinions of others. Literally, ask for input from others. And thank those that speak up. Now, I am not saying that you need to act on every concern or opinion. That would not be realistic. But just listening may be enough. And you never know, someone in your company may have an idea that you never thought about and even improve your business.
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By Joe Marconi
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By Ruben Van Zenden
Today, we simply cannot ignore social media, everyone is using it whether you are a fan or not. Personally, I think it has its negative and positive sides.
I have been looking at 100+ car repair shops and noticed that only a hand full are using social media marketing, for example, Facebook advertising.
Why are so few car repair shops making use of this, in my opinion, great opportunity to increase car count?
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By Transmission Repair
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By carmcapriotto
Our panel from NAPA AutoTech Training, discuss key insights regarding the pivotal role of continuous training in the automotive aftermarket industry. What are the challenges of learning technical material after a demanding workday and is there the need for tailored training sessions that consider the environment and attention span of technicians? The NAPA Apprentice Program was highlighted for its self-paced approach, allowing apprentices to earn multiple ASE certifications in a span of two years. Beyond training, the panel stressed the significance of investing in technicians and the consensus emerged that prioritizing attitude and work ethic in technician hiring, rather than just skill sets, equals a successful workforce.
Allen Bass, Regional Manager, NAPA AutoTech Training Randy McClure, Regional Manager, NAPA AutoTech Training Scott Kochetta, Director, NAPA AutoTech Training Sales & Business Development
Show Notes
Daytime vs Nighttime Training (00:01:31) Discussion on the effectiveness of daytime and nighttime training sessions and the challenges faced by technicians attending training after work. Importance of Instructor Training (00:04:09) The importance of keeping instructors trained and up-to-date to ensure they can effectively engage and teach students. Investment in EV Training (00:06:13) The challenges and investments involved in developing training content for electric vehicles and the increasing prevalence of EVs in the automotive industry. The Build a Tech Program (00:08:55) Discussion on the importance of the Build a Tech Program in training technicians and providing them with career opportunities. The Apprentice Program and its Benefits (00:16:46) Explains the competency-based curriculum of the apprentice program, the certifications earned, and the benefits for shops. Learning Management Systems and E-Learning Library (00:19:07) Discusses the importance of a good learning management system (LMS) and the integration of the apprentice program and e-learning library. Virtual Training and its Importance (00:21:45) Explores the significance of virtual training, its reach, and the need for it in areas where physical attendance is not feasible. Training Equates to Retention (00:26:24) Discussion on the importance of training and how it leads to employee retention and positive culture. Selling the Value of Training (00:27:43) The challenges of convincing shop owners to invest in training and the long-term benefits it brings to the business. Hiring for Attitude and Work Ethic (00:30:46) Emphasizing the significance of hiring technicians based on their attitude, work ethic, and willingness to learn, rather than just their skill set. The importance of investing in training (00:35:06) Discussion on how training is not just an expense but an investment in the future of the business and the technician. Personal satisfaction in helping others (00:36:04) The fulfillment and satisfaction that comes from teaching and helping technicians improve their skills and future prospects. Encouraging shop owners to invest in training (00:37:14) The importance of shop owners taking a leap of faith and investing in training for their technicians, with a story analogy to emphasize the point.
Thanks to our Partner, NAPA AUTO CARE
Learn more about NAPA AUTO CARE and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care
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-The Aftermarket Radio Network: https://aftermarketradionetwork.com
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Click to go to the Podcast on Remarkable Results Radio
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By Joe Marconi
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