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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By champtires
Champtires has started to add new Hankook tires to its available inventory. Multiple sizes and models are now available, and more will be added soon. Examples of current Hankook tires in stock now include:
Hankook Ventus S1 EVO3 225/40-18 92 Y
$159.99/tire
Hankook Ventus S1 evo3 SUV 235/60-18 103 W
$139.99/tire
Hankook Ventus S1 evo3 HRS 275/40-18 103 Y
$179.99/tire
Hankook Ventus S1 evo2 HRS 245/45-17 95 W
$149.99/tire
Hankook Kinergy 4S2 245/40-18 97 V
$148.00/tire
Hankook Kinergy 4S2 235/50-17 96 V
$140.00/tire
Hankook Kinergy 4S2 225/50-18 95 W
$119.99/tire
Hankook Kinergy 4S2 215/45-17 91 W
$133.59/tire
Hankook Kinergy 4S2 195/60-15 88 V
$88.00/tire
More sizes and models will be added to www.champtires.com daily.
To search for new Hankook tires, shop by size, then filter by Hankook brand and new as tread level. Free shipping is included on all website orders.
Prices and availability are accurate as of publication date.
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By carmcapriotto
The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/
Check out their podcast here: https://autorepairmarketing.captivate.fm/
If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
n this episode of "The Weekly Blitz," Coach Chris Cotton delivers insightful guidance tailored specifically for auto repair shop owners. He delves into the effects of spring break on sales, underscoring the significance of having a well-planned marketing calendar to effectively navigate and prepare for seasonal slowdowns that can impact business. Chris enriches the discussion by sharing a personal anecdote about dealing with an aftermarket warranty issue, illustrating the critical importance of maintaining customer trust and satisfaction, even when it presents financial challenges for the business. This story serves as a reminder of the long-term value of prioritizing customer relationships and integrity.
Additionally, Chris provides an exciting update on Project Alpha, a shop he acquired, showcasing its remarkable turnaround in financial performance. He details the innovative staffing strategies implemented, which have contributed to the shop's success and growth. These strategies not only improved efficiency but also fostered a positive work environment, setting a benchmark for other shop owners to follow.
The episode is proudly sponsored by Shop Marketing Pros, a company that specializes in providing marketing solutions tailored for auto repair shops. Their expertise helps shop owners enhance their visibility and reach, ensuring they stay competitive in the ever-evolving market.
**Spring Break Challenges (00:01:05)**
In this segment, Chris delves into the seasonal challenges faced by repair shops during the spring break period. He explains how the influx of vacations and travel plans leads to a noticeable dip in sales, as fewer customers seek repairs during this time. To counteract this trend, Chris emphasizes the importance of having a well-structured marketing calendar. By planning promotions and outreach efforts in advance, repair shops can better navigate the slow season and maintain a steady flow of business.
**Doing What's Right for Customers (00:06:31)**
Chris shares a compelling personal experience that underscores the significance of exceptional customer service. He recounts a situation where he had to make a tough decision to prioritize the needs of a customer over immediate profit. This story highlights the long-term benefits of building trust and loyalty by consistently doing what's right for customers. Chris argues that by putting customers first, businesses can foster stronger relationships and ultimately achieve greater success.
**Project Alpha Update (00:10:26)**
In this update, Chris provides an in-depth look at the progress of Project Alpha, the shop he recently acquired. He discusses the financial performance of the shop, noting significant improvements in revenue and profitability since the acquisition. Chris also outlines the operational changes implemented to enhance efficiency and customer satisfaction. From streamlining processes to upgrading equipment, these improvements have positioned the shop for continued growth and success in the competitive market.
Connect with Chris: chris autofixsos.com Phone: 940.400.1008 www.autoshopcoaching.com Facebook: https://www.facebook.com/ AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae
www.autoshopcoaching.com
Facebook: https://www.facebook.com/ AutoFixAutoShopCoaching
Youtube: https://bit.ly/3ClX0ae
The Aftermarket Radio Network
Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion
Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.
The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.
The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.
Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.
Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.
To listen to more episodes, make sure and go over to iTunes and or Spotify.
Don't forget to rate and review us!
Connect with Chris:
AutoFix-Auto Shop Coaching
www.autoshopcoaching.com
www.aftermarketradionetwork.com
#autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound
In this episode - our host, Craig O’Neill welcomes two guests from his home Toastmasters club , Dylan Jayce and Evan Wisner.
While Evan is familiar to our loyal listeners as - Dylan will be a new voice - and you’ll hear about the journey Dylan has been on as he represented Grand Rapids Toastmasters - Club 404 in the recent Area level speaking competition.
That’s right - there is such a thing as competitive speaking!
The title for today’s episode is worth noting - as it is the theme selected for the year from current Club 404’s President, Mark Amos. “Show up and Show Out”
This is exactly what the club did on Feb 22 - when Dylan won 1st place in the Area contest over two other very accomplished speakers.
Dylan is particularly inspiring in this episode as he articulates the impact that the show of support from club members had on his journey. While he considers himself an introvert, Dylan demonstrates that a commitment to growth, and a great support network, can enable you to do things you might never imagine you could.
The episode is further enriched with Evan Wisner’s keen insight, and how he shares, along with Craig, regarding their perspective of Dylan’s progress through the years and recent weeks.
Join this conversation and you will gain a greater understanding of what a great Toastmasters club can look like, how friendships form around embracing discomfort, and how remarkable individuals contribute to a winning culture.
The Word of the Day: Inimitable - in-IM-it-uh-bul, adjective
Inimitable describes someone or something that is impossible to copy or imitate.
Watch Full Video Episode
Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:
The Institute at WeAreTheInstitute.com. "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.
AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com
AutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software!
Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.
In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound.
Contact Information
Email Craig O'Neill: [email protected] Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters
The Aftermarket Radio Network: https://aftermarketradionetwork.com/
Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/
Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/
Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/
The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/
The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/
Click to go to the Podcast on Remarkable Results Radio
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By nptrb
Welcome to 2025! As a new year begins, it’s time to start thinking about taxes.
For auto repair shop owners, understanding potential tax deductions is crucial for maximizing profitability.
This blog post will explore some common tax write-offs available to your business. It will help you keep more of your hard-earned money so you can achieve success!
Understanding Deductible Expenses
The IRS allows businesses to deduct “ordinary and necessary” expenses.
This includes costs that are common and helpful in the day-to-day operations of your auto repair shop.
Cost of Goods Sold (COGS)
This includes the direct costs associated with the parts you sell and install.
COGS covers everything from small items like spark plugs and brake pads to larger components such as engine parts and tires.
Accurate and detailed records of all purchases, including invoices and receipts, are essential when reporting these deductions.
It’s critical to properly value your inventory at the beginning and end of the year because this directly affects your COGS and, consequently, your taxable income.
Labor Costs
Labor costs are another substantial deduction that you will want to claim.
Labor costs encompass:
Employee wages Employee salaries Employee benefits When examining your labor costs, be sure to report the gross wages paid to everyone, from mechanics and service writers to administrative staff. These are the people who keep your shop running like a well-oiled machine.
The employer-paid portions of Social Security, Medicare, and unemployment taxes are also deductible, along with various employee benefits like health insurance and retirement plan contributions.
Operational Expenses
Operational expenses cover the day-to-day costs of running your business.
This category includes:
Rent for your shop space (if you lease) Utilities such as electricity, water, and gas The maintenance and repair fees of your shop equipment and facilities Insurance for business liability, property, and company vehicles Expenses related to promoting your business, such as online advertising, print ads, and local sponsorships, fall under deductible advertising and marketing costs, which are also operational expenses.
You can even deduct the fees paid to professionals and service providers such as accountants, lawyers, and other consultants for business-related services.
Depreciation
Depreciation is often an overlooked deductible, but it is important in maximizing your profit, nonetheless, because it allows you to deduct the cost of long-term assets over their useful life.
Depreciation deductions apply to equipment such as lifts, diagnostic tools, and other essential items used in your shop.
If you have company vehicles that are used solely for business purposes, such as a tow truck, you can also deduct their depreciation.
Other Deductions
COGS, labor costs, operational expenses, and depreciation are the core categories, but that doesn’t mean other dedications don’t apply.
Here are a few more auto shop costs to consider claiming:
Employee training Continuing education Business travel for industry conferences or training Unpaid invoices from customers (you may be able to deduct the unpaid amount as a bad debt!)
And always remember. . .
Meticulous record-keeping is absolutely essential for substantiating your deductions.
Keep all invoices, receipts, and other relevant documentation organized. An online accounting system such as Quickbooks Online can help!
Tax laws can be complex, so consulting with a professional is highly recommended. They can provide personalized advice and ensure you’re taking advantage of all applicable deductions.
Remember: tax laws can change, so stay informed about any updates that may affect your business so you can stay on the right track to growth!
Proper planning and education will help you significantly reduce your tax liability and improve your bottom line year after year!
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