Promote Your Shop-National Car Care Month

[Joe Marconi]

April is national car care month and if you are looking for a way to promote your business this spring, consider getting involved. Promoting the need for car maintenance will help promote your shop, and the industry.

 

You can get involved on many different levels: holding car care events to inspect cars, to simply performing car care inspections.

 

For more information, here's a link:

 

http://www.carcare.org/car-care-month/?gclid=CMXcpvTp3b0CFYqIfgodmToAQw

[Tires Too]

We are hosting an event next Saturday the 19th. We have been working together with 4 other shops over the winter fixing up a car that we will be presenting to a single mom at the event. We have a facebook page set up for the group, it's facebook.com/RockinghamCountyAutoCare. It's the first time that we have hosted an event so I have no idea what kind of a turnout we may have, but it's been great involving some other local businesses together to work on the event.

[Joe Marconi]

We are hosting an event next Saturday the 19th. We have been working together with 4 other shops over the winter fixing up a car that we will be presenting to a single mom at the event. We have a facebook page set up for the group, it's facebook.com/RockinghamCountyAutoCare. It's the first time that we have hosted an event so I have no idea what kind of a turnout we may have, but it's been great involving some other local businesses together to work on the event.

This sounds like a great idea. Please keep us updated, I am sure we will want to know how the Car Care event turned out and any tips you can share with us.

[Tires Too]

Our Car Care Awareness Event was a success. We posted some pictures on our face book page facebook.com/RockinghamCountyAutoCare take a look at them.

We inspected 35 cars during the event and had another 15 - 20 people that stop by to talk with us. The local news paper is doing a story about the car that we fixed up and presented to the young mom at the event. Hopefully we will get some good press out of this versus the type of story much of the media likes to run about the auto repair industry.

[bstewart]

Our Car Care Awareness Event was a success. We posted some pictures on our face book page facebook.com/RockinghamCountyAutoCare take a look at them.

We inspected 35 cars during the event and had another 15 - 20 people that stop by to talk with us. The local news paper is doing a story about the car that we fixed up and presented to the young mom at the event. Hopefully we will get some good press out of this versus the type of story much of the media likes to run about the auto repair industry.

That is a wonderful idea! I hope you get some repeat customers from this promo.

How much did it cost to fix up the car?

[Tires Too]

We worked with 4 other NAPA Auto Care shops in the area on the car. NAPA donated the parts, we donated the labor. At retail we had over $5,000 into the car. We have definitely created some buzz about the event and will see what it brings in the future. One of the best things so far has been working together with the other shops. Hopefully we will continue to work together to promote and market our businesses in the future. As we went around to other local businesses to promote the event a number of future cross promotional ideas have been discussed. We are looking at doing a local car show with a couple of businesses that share a large parking area. Just getting out and talking with other local businesses was worth the effort.