Jump to content

Joe Marconi

Explain the Benefits and Watch Your Sales Improve

Recommended Posts

Service advisors need to explain the benefit to the customer when recommending a particular service or repair. To simply tell a customer, “Mrs. Jones, your car needs a tire rotation”, may not have much meaning to the customer.


A better way to sell the service would be to explain the reasons why the tires need to be rotated and the benefits of extended tire life and better tire wear. When the customer sees the value in the service you are recommending your chances of making the sale increases greatly.

Share this post

Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now