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Trying to grow your car count by attracting new customers? Besides being the most expensive way to increase business, there's some stats you need to know. 

Think about this: THE NUMBER 27. I know, doesn't mean anything right now but, instead of writing it all out, have a look at this video. You'll be surprised!

AUTO-REPAIR-SHOP-MARKETING.thumb.jpg.8ba1452befa2053dbe611453d4c36e1a.jpg

 

Hope this helps!

Matthew
"The Car Count Fixer"
 

P.S.: Follow CarCountHackers on Facebook - Subscribe to CarCountHackers on YouTube https:/YouTube.com/CarCountHackers - Grow your car count, income and profits!

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Hello Matthew,

You do know that in order for any business to survive that they MUST attract new customers, right? 

No matter what business you are in you will lose customers to attrition, whether it's by death, or moving or they become mad at you for some reason.  So the appearance that we should avoid marketing to new customers is ludicrous.  We MUST attract new customers whether it is when we are first starting and growing or to maintain our customer base to remain in business.

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Yes TrustedMechanic! You are 100% right. The issue that I see almost all the time is that just because you get a new customer, shop owners are delusional and figure that all the work is done! But the fact is, after even a PERFECT first visit (and then we could discuss "perfect" for ever and ever) that shop only had a 27% chance of that customer coming back for a second visit. 

Again, I know it DOES happen and you MUST market to new customers. But typically, those new customers are the HARDEST (not to mention most costly) to get - and the easiest to lose. 

The point is - just because they came once doesn't mean they're coming back - so you still have to work (hard) to make that happen!

Hope this helps! 

Matthew
"The Car Count Fixer"

P.S. Follow Car Count Hackers on Facebook and subscribe to Car Count Hackers on YouTube!

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