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Carguy

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Posts posted by Carguy

  1. Great post kate2009, great information.

     

    The auto business has drastically changed in the last ten years and the shops that truly understand business will thrive in the future. Too many shop owners were formed techs. This is not bad; it's just that the skills of repairing cars are not the same skills needed to run a business.

     

    Speaking for myself, I spent too many years thinking of myself as a tech. When I finally woke up and started to think like a businessman, I made great strides in my business, growing to a 2 facility company. If I could do it all over again, I would do things a lot different.

  2. You make great points. Through years of experience I have found that either people have it or they don’t. Given the same opportunity with the same amount of hard work will achieve different results. By this I mean if you take two people, Michael Jordan (probably the greatness basketball player of all-time) and myself, and we were of the same age and height with the same physical builds, worked hard at developing our skills, and we were both given the same opportunity, we would achieve different results. Greatness in anything can only be achieved if the person has a talent in that particular area.

     

    The same holds true for customer service people. The key is to find the right people and them train them to achieve the desired results. To expect someone to achieve something that is not in them to begin with is a waste of time.

  3. Most experienced techs can beat the book on most repairs and services. If this is true then why is low productivity such an issue? Is too much time being wasted between jobs? Are shops not charging enough labor time? Is diagnostic analysis eating too much time because shops are not charging enough for diagnosing? Or are we simply giving too much away?

  4. Most experienced techs can beat the book on most repairs and services. If this is true then why is low productivity such an issue? Is too much time being wasted between jobs? Are shops not charging enough labor time? Is diagnostic analysis eating too much time because shops are not charging enough for diagnosing? Or are we simply giving too much away?

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  5. For popular services, menu pricing is the way to go. It gives the service advisors a level of comfort knowing what particular services will cost and gives the customer real life pricing. The secret is to package service items in a way that cannot be easily compared to other businesses. Build value in your menu services. And most important, calculate the numbers to insure that your packages are profitable. What menu strategies are you using?

  6. Diagnostic labor must become a profit center. We can no longer give away or undercharge for diagnosing complex systems. Breaking even is not an option. Making a profit is. We need to separate the analysis from the repair. Doctors do it. We should too. How do you charge for diagnostic labor and what systems do you have in place?

  7. I don’t think anyone would argue that the success of McDonald’s is not due to the delicious hamburgers and fries. So how can a business that sells fast food become such a worldwide giant? Their secret: systems, policies, consistency and convenience. I think we can all take lessons from the best franchise models.

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