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How do you approach selling services?


Sean

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I have been soon some research on different sales techniques and found this great article that is inline with my thoughts on the subject. I.e, explaining what's wrong vs selling services. What is working at your shop?

 

http://www.customerlink.com/do-you-know-the-difference-between-listing-selling-explaining/#more-10664

Edited by Sean
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That's good stuff to remember. We try to develop relationships with our customers and work together on their vehicle's maintenance needs. I've just started a book called "difference" by Bernadette Jiwa. It is a little more about marketing, but the main focus is how we can make a personal connections with our customers and make a difference in their lifes. How powerful would that be?

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  • 1 year later...

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