-
Have you checked out Joe's Latest Blog?
-
.thumb.jpg.2b345efc275b9df0af2bbb306a10a78a.jpg)
By Joe Marconi in Joe's Blog13 commentsMost shop owners would agree that the independent auto repair industry has been too cheap for too long regarding its pricing and labor rates. However, can we keep raising our labor rates and prices until we achieve the profit we desire and need? Is it that simple?
The first step in achieving your required gross and net profit is understanding your numbers and establishing the correct labor and part margins. The next step is to find your business's inefficiencies that impact high production levels.
Here are a few things to consider. First, do you have the workflow processes in place that is conducive to high production? What about your shop layout? Do you have all the right tools and equipment? Do you have a continuous training program in place? Are technicians waiting to use a particular scanner or waiting to access information from the shop's workstation computer?
And lastly, are all the estimates written correctly? Is the labor correct for each job? Are you allowing extra time for rust, older vehicles, labor jobs with no parts included, and the fact that many published labor times are wrong? Let's not forget that perhaps the most significant labor loss is not charging enough labor time for testing, electrical work, and other complicated repairs.
Once you have determined the correct labor rate and pricing, review your entire operation. Then, tighten up on all those labor leaks and inefficiencies. Improving production and paying close attention to the labor on each job will add much-needed dollars to your bottom line.
-
-
Similar Topics
-
By Ruben Van Zenden
Today, we simply cannot ignore social media, everyone is using it whether you are a fan or not. Personally, I think it has its negative and positive sides.
I have been looking at 100+ car repair shops and noticed that only a hand full are using social media marketing, for example, Facebook advertising.
Why are so few car repair shops making use of this, in my opinion, great opportunity to increase car count?
-
By carmcapriotto
Recorded Live at Vision 2023, Al Wright and Travis Troy discuss the benefits of joining MWACA's S.O.S. (Shop Owner's Support) Group. When we can support and learn from other shop owners, we continue Advancing the Aftermarket and raising the bar for the industry. Travis also gives us an overview of Vision's newest class for general service technicians.
Al Wright, John’s Automotive, Cedar Rapids, IA. Al’s previous episodes HERE
Travis Troy, Honest Wrenches, Akeny and Des Moines, IA. Listen to Travis’ other episodes HERE
Show Notes
Travis Troy- 21 team members attending Vision 2023 MWACA SOS Shop Owner’s Support- What is an S.O.S. Group? Think of it as your advisory board. Our S.O.S. Groups consist of no more than 10 shops that meet on a monthly basis. Meetings are similar to “twenty groups” without the intense financial focus or expensive monthly commitment. Groups meet monthly at a participating shop to discuss relevant issues, set and review goals, and evaluate the hosting shop. Be vulnerable, and be transparent, not as a business owner but as a friend. We are not each other’s competition. Learning from others, raising the bar for the Automotive industry FTI- failure to implement, the number one failure for shop owners. Debrief after the SOS meeting with a list of items to work on and change. Elevate before you grow. GSTA General Service Technician Academy - 2-day course. This program benefits the technician and the shop with increased efficiency, knowledge, and safety, as well as cost-savings by helping prevent beginning mistakes. Certifications will come from Tire Industry Association (TIA), Automotive Lift Institute (ALI), and Mobile Air Conditioning Society (MACS). GTSA will cover- Tire Safety – hands-on mounting and dismounting, repair procedures and balancing, Tire pressure monitoring basics, Lift safety – Including Information access for proper lift placement, OSHA and shop safety training, Alignment basics, Intro to Air Conditioning, Electricity Fundamentals, Introduction to Digital Vehicle Inspections - a systematic approach to test drives, inspections, photos and videos and the benefits to the tech and to the shop of performing the DVI. Surviving a Health Scare [THA 316]
Thanks to our Partners, AAPEX and NAPA TRACS. Set your sights on Las Vegas in 2023. Mark your calendar now … October 31 - Nov 2, 2023, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at NAPATRACS.com Connect with the Podcast: -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
-
By carmcapriotto
A surprise taping of a tribute to the eight years since starting the service aftermarket’s premier podcast. We also want to express gratitude to the hundreds of guests that have enriched over 1,100 episodes of the collection of Remarkable Results Radio, the Town Hall Academy, and Aftermarket Weekly podcasts. We thank them for sharing their wisdom so we all rise to new levels of success. We will continue to provide the industry's widest range of topics, both in audio and video formats. And along with the 1 ½-year-old Aftermarket Radio Network, we are there for every aftermarket professional to Advance the Aftermarket.
Featuring:
Rena Rennebaum Tracy Capriotto Bill Nalu Chris Cloutier Chris Cotton Clint White Brian Walker Kim Walker Matt Fanslow Aaron Woods Dwayne Myers Cecil Bullard Hunt Demarest Tim Shaffer
Episodes for all Aftermarket Radio Network Shows:
Remarkable Results Radio HERE. This includes the Town Hall Academy, Aftermarket Weekly and CarmCast’s Matt Fanslow HERE. Diagnosing the Aftermarket A to Z Hunt Demarest HERE. Business by the Numbers Chris Cotton HERE. The Weekly Blitz Kim and Brian Walker HERE. The Auto Repair Marketing Podcast
Connect with the show:
Aftermarket Radio Network
Subscribe on YouTube
Visit us on the Web
Follow on Facebook
Become an Insider
Buy me a coffee
Important Books
Click to go to the Podcast on Remarkable Results Radio
-
By Transmission Repair
Premium Member Content
This content is hidden to guests, one of the benefits of a paid membership. Please login or register to view this content.
-
By carmcapriotto
On Record with Greg Buckley. Greg discusses extended car warranties. You must educate your customer!
Greg Buckley, owner of Buckley’s Auto Care in Wilmington, and Millsboro DE. Greg’s previous episodes HERE.
Show Notes:
Extended warranty- used car market has been hot over the last few years. People want a ‘protection’ What types of companies underwrite policies? You must educate the customer on what they already purchased for their vehicle- most contracts are limited Ask for a copy of the contract, review it, look for ‘what’s not covered,’ and explain to customer. Additional testing time? Labor? Rust? “Do your own warranty” before you fall into the marketing funnel of extended warranties Are these customers one and done? Only repairing what is covered and not doing proper maintenance. Better margins with OE for warranty claims You must have oil change records- regular service receipts
Connect with the Podcast:
Aftermarket Radio Network
Subscribe on YouTube
Visit us on the Web
Follow on Facebook
Become an Insider
Buy me a coffee
Important Books
Check out today's partner:
Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Click to go to the Podcast on Remarkable Results Radio
-
-
-
Our Sponsors
.png.670cdba7e1e29bc28f538a6796dc62e3.png)
Recommended Posts
Create an account or sign in to comment
You need to be a member in order to leave a comment
Create an account
Sign up for a new account in our community. It's easy!
Register a new accountSign in
Already have an account? Sign in here.
Sign In Now