Getting Employees To Adopt The Right Culture
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By Joe Marconi
I will never forget the day when a customer, who didn't like the price, took cash out of his pocket, crumbled up the cash, and threw the money at me.
This customer clearly crossed the line, in my opinion.
Before I tell the rest of this "true" story, I would like to hear from you: How would you have handled this situation?
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By carmcapriotto
Daniel Griffith, Wally's Precision Auto Care, Las Vegas, NV
Key Talking Points
Finding, identifying, and connecting with the ideal customer and naming them (Jennifer and Clara)- what books are they reading? Who are they following on social media? What are their expectations? Build out each phase of the customer experience process, and look at the highs and lows What parts of the process are easy and what parts are hard? Simplify that down as much as possible If something's not working, change it. It's that simple Hiring new employees- asked his current employees what they like about their job, then used their words on the job descriptions “Culture eats strategies for breakfast.” The average tenure of his current team is over 12 years
Connect with the Podcast:
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Important Books
Check out today's partners:
Set your sights on Las Vegas in 2022. Mark your calendar now … November 1-3, 2022, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM/WEBINAR.
More Time. More Profit. Transform your shop at getshopware.com/carm
Click to go to the Podcast on Remarkable Results Radio
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By Transmission Repair
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By carmcapriotto
Guest host and shop tour with Jae Malinowski, Faithfull Tirecraft, Saskatoon, Saskatchewan. Jae's shop has 5 shipping containers of customer tires. Find out why tires are an important part of his business.
Jae Malinowski, Faithfull Tirecraft, Saskatoon, Saskatchewan. Listen to Jae’s previous episodes HERE
Key Talking Points
Rebranding business, knowing who your customer is, and having a customer avatar Moving during COVID-19, leasing the current building Book recommendation Stolen Focus by Johann Hari- learn how to listen better, focus on the task at hand Tire storage- appointments twice a year 8k for a shipping container, Jae will cap at 6 containers on location.
Connect with the Podcast:
Aftermarket Radio Network
Subscribe on YouTube
Visit us on the Web
Follow on Facebook
Become an Insider
Buy me a coffee
Important Books
Check out today's partner:
Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Are hairdressers the new untapped resource for our industry? How does a hairdresser in San Francisco become an automotive shop owner in Las Vegas? What can we learn from the intimacy between a hairdresser and the client? I’m with Danielle Villa at the 2022 Elite Invitational, stay tuned, you won't want to miss this episode. We discuss business, hair care tips, and a few laughs in between.
Danielle Villa, Red Rock Repair, Las Vegas, NV
Key Talking Points
“I’m a mediocre hairdresser but I’m really great with people.” Hair is intimate- “ It's the only profession that you touch someone and you don’t cause them pain or discomfort” Purchased shop 3 years ago with husband at the time, they knew they needed a business coach- transformed their lives and business. Working with a spouse- open communication, willingness to listen and hear each other Charging for what you’re providing- with being a hairdresser and running a shop. Set the expectation and standards of your business. Employees want to be heard and empowered
Connect with the Podcast:
Aftermarket Radio Network
Subscribe on YouTube
Visit us on the Web
Follow on Facebook
Become an Insider
Buy me a coffee
Important Books
Check out today's partners:
Set your sights on Las Vegas in 2022. Mark your calendar now … November 1-3, 2022, AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at AAPEXSHOW.COM/WEBINAR.
More Time. More Profit. Transform your shop at getshopware.com/carm
Click to go to the Podcast on Remarkable Results Radio
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