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By Joe Marconi
I want to take this time at Thanksgiving to say thank you to all AutoShopOwner members. We have a lot to be thankful for and ASO would not be the great sucess if it were not for all the amazing members and the contributions you make to the forums.
From the very start of the ASO, the goal was to raise the level of the auto repair industry and to help each other through the day today operations of running a repair shop. We have done that a more! And there is more to come in the future!
From my family to yours, Happy Thanksgiving!
Hello ASO Member!
You may not know, but a couple of years ago, I released “The Shop Owner’s Unfair Advantage”. It was a 5 week training course to help shop owners fix their car count.
It became the world’s only marketing course designed specifically to help auto repair shop owners.
But over time, things change, so I updated that course.
“The Shop Owner’s Unfair Advantage 2.0” was released earlier this year with great success. The difference is the 2.0 version includes
Marketing Strategies that are working today (tested and proven) over 7 hours of video, plus downloadable and printable manuals for each module Unlimited Access any time you want. You can review classes at any time– even if it’s 2:00 am Sunday morning I not only detail “step-by-step” the campaigns that I’ve used with private client shop owners, but I actually give you all the “fill-in-the-blank” templates to duplicate these campaigns yourself! That’s like having me sitting at the desk beside you while you market your repair shop! And a bunch more too! Because of the success of this course, I’ve decided to open up UNLIMITED ACCESS to Module 1 for FREE! (There’s that “F” word!). But this is a limited time offer and may be removed at any time without warning.
Click here and You can get access right now.
What’s “The Shop Owner’s Unfair Advantage 2.0” include?: The complete course covers…
11 Ways to Make More without spending a dime The 5 Dangerous Trends that Your Shop faces today! The Auto Shop Marketing Pyramid – the only three strategies you need! 21 Hard Cold Facts about Marketing On-line The one small change that Google Made that wiped out 1,000’s of repair shops – and how to fix it! UXO Optimization – How to Optimize User Experience on your website Multi-Dynamic-Home Pages – Use this trick to triple or quadruple your online exposure What “Schema” is all about – and why you need it! How to Market to Current Customers The Secrets of Text Message Marketing Direct Mail Secrets (Yes, it’s still really, really profitable!) Fill in the blank Templates – copy, paste and you’re done! Secrets of getting more Customer Referrals in a month than most shops get all year! How to get the right Testimonials that sell! … and lots more! Get instant access right now!
If you have any questions, you're welcome to contact me directly or through this forum.
Hope this helps!
"The Car Count Fixer"
By Joe Marconi
The other day, one of my service advisors, Kristina, was speaking to a customer about worn control arm bushings on her Honda. The customer was in the waiting room, sitting and reading a magazine, while her car was being serviced along with a New York State annual safety inspection.
Kristina got half way through her explanation of the control arm bushings when the customer said, "Stop right there." She then opened up the magazine she was reading (a copy of March 2016 Issue Consumer Report), which was in our pile of magazines and said, "Look here, Honda control arm bushings are among the 5 Sneaky Mechanic Scams!" Kristina did not make the sale and Thank You Consumer Reports, a motorist is now driving a car with worn lower control arm bushings; a potentially unsafe condition.
The Consumer reports article was written by a so-called expert, and is slanted against the repair shop. No surprise there, we are easy targets. I don't know how that magazine got into my waiting area, but I will pay more attention to the magazines I offer to my customers.
I will also voice my opinion to Consumer Report Magazine and urge everyone to voice their opinions too.
PLEASE NOTE: I checked online and the March 2016 Issue is not on the web yet.
By Joe Marconi
I am proud to announce that AutoShopOwner.com will soon reach 3000 members! And the thanks goes to you, the members of ASO. The posts and content are top quality and relevant to the auto repair industry. The discussions are great resources for shop management, advertising, marketing, employee management and much more.
My goal for 2016 is to increase membership to 4000. And with your help,we can do it. Spread the word, but most important; keep posting comments and participating in the forums.
Again, thanks to all members for making AutoShopOwner.com the number one go-to online source for repair shop owners.