SBA Issues New PPP Regulations, What You Need To Know Part 1
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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By carmcapriotto
In this episode of Business by the Numbers, we dive into the intricacies of Social Security and the critical decisions that can impact your retirement planning. Whether you're nearing retirement or planning ahead, understanding when to start collecting Social Security is vital for maximizing your benefits.
Key Points Discussed:
The importance of consulting a financial advisor when considering retirement options and Social Security. How Social Security benefits are calculated based on your highest 35 years of earnings. The implications of taking Social Security benefits early, at full retirement age, or at maximum retirement age. Strategies for married couples, including how spousal benefits can influence your Social Security decisions. Why waiting until full retirement age often makes financial sense, especially if you're still working.
Thanks to our partner, NAPA TRACS
Did you know that NAPA TRACS has onsite training plus six days a week support?
It all starts when a local representative meets with you to learn about your business and how you run it. After all, it's your shop, so it's your choice.
Let us prove to you that Tracs is the single best shop management system in the business. Find NAPA TRACS on the Web at NAPATRACS.com
Thanks to our partner, Promotive
It’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.
Paar Melis and Associates – Accountants Specializing in Automotive Repair
Visit us Online: www.paarmelis.com
Email Hunt: [email protected]
Download a Copy of My Books Here:
Wrenches to Write-Offs Your Perfect Shop
Aftermarket Radio Network
Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion
Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.
The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.
The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.
Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.
Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.
Click to go to the Podcast on Remarkable Results Radio
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By Joe Marconi
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By carmcapriotto
Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class This episode is packed full of practical advice and personal stories that will resonate with new and aspiring shop owners. From leadership and financial management to team development and continuous learning, there's something for everyone. Key insights include the significance of self-awareness, the balance between assertiveness and approachability, the value of mentorship, and the necessity of understanding financial health. Show Notes
Leadership Challenges for New Owners (00:03:39) Discussion on the courage and mindset required for new shop owners transitioning from technicians. Matt's Personal Story (00:04:46) Matt shares his journey of overcoming a catastrophic injury and learning to run his business. Developing Leadership Skills (00:05:10) The importance of recognizing personal strengths and weaknesses in leadership. Balancing Assertiveness and Approachability (00:06:22) The challenge of being both assertive and approachable as a leader. The Value of Delegation (00:06:54) Panelists discuss the difficulties of delegating tasks and trusting team members. Peer Support in the Industry (00:08:01) Carm highlights the importance of seeking help and support from peers in the automotive industry. The Role of Coaching (00:10:04) Tom emphasizes the benefits of leveraging coaching services for business success. Understanding Finances (00:12:19) Discussion on the significance of financial awareness and making informed business decisions. Building a Strong Foundation (00:13:28) Tom draws parallels between scouting and building a successful automotive business. Finding Purpose and Alignment (00:15:02) The importance of aligning with team members who share the business vision. Letting Go and Empowering Employees (00:15:52) Insights on the challenge of stepping back and empowering employees to grow. Creating a Team of Heroes (00:16:32) Discusses the importance of guiding younger technicians and the balance between letting them learn through struggle. Controlled Failure as a Learning Tool (00:17:22) Explores the concept of controlled failure in learning and its parallels to youth-led scouting. Understanding Financial Margins (00:18:33) Emphasizes the significance of understanding profit margins and financial health for shop owners. The Importance of a Shop Management System (00:19:14) Highlights the necessity of having a solid shop management system for operational efficiency. Facing Business Uncertainties (00:22:02) Matt shares his initial fears and the value of a comprehensive business plan before opening his shop. The Courage to Hire (00:23:10) Discusses the fear of hiring an advisor and the eventual realization of their value in the business. Hiring the Right People (00:25:35) Focuses on viewing employees as assets and the importance of making informed hiring decisions. Customer Loyalty and Shop Culture (00:27:28) Stresses the need for a strong shop culture to maintain customer loyalty and service quality. The Value of Training (00:28:17) Discusses the importance of investing in training for employees and the long-term benefits it brings. Being a Perpetual Student (00:29:50) Carm talks about the importance of continuous education and learning for shop owners. Leadership and Culture Connection (00:32:00) Explores the intertwined nature of leadership and culture in building a successful shop environment. Understanding Leadership (00:32:22) Discussion on personal leadership, personality traits, and the importance of self-assessment tools. Developing Team Leaders (00:32:47) Emphasis on nurturing leadership within the team and the impact of leadership coaching. Financial Support for Training (00:33:49) Overview of reimbursement programs that support leadership training costs for staff. Team Collaboration Growth (00:34:37) Insights into improved team collaboration and resolving conflicts independently. Self-Reflection for Shop Owners (00:35:25) Advice on understanding personal strengths and weaknesses for effective leadership. Peer Support in Leadership (00:36:14) The value of peer discussions and support in personal and professional growth. Self-Evaluation Importance (00:36:45) Highlighting the need for self-evaluation, especially for new and younger shop owners. Transformation Through Assessment (00:37:03) Personal growth and transformation through repeated strengths assessment tests. Right People in Right Roles (00:38:17) Importance of aligning team members with their strengths for optimal performance. Continuous Learning and Adaptation (00:40:17) Encouragement to embrace challenges and continuously learn in business management. Risk Management in Business (00:41:34) Discussion on understanding and managing risks as an essential part of business. Time Management for Business Growth (00:42:08) Advice on documenting time wasters and focusing on business development. The Pull of Passion (00:43:08) Reflection on the challenges of balancing passion for work with business responsibilities. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X (Twitter): https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Join Brian Walker in this thought-provoking episode of the Auto Repair Marketing Podcast as he delves into the controversial philosophy of "just say yes" in the auto repair industry.
Brian explores how this approach can influence your marketing efforts, customer service, and overall shop success.
He shares real-life examples of missed opportunities, highlighting the importance of proper service advisor training and the need to always look for ways to turn a "no" into a positive response.
Tune in to gain valuable insights on optimizing your shop's phone interactions and maximizing your marketing investments.
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Lagniappe (Books, Links, Other Podcasts, etc)
Episode 106: shopmarketingpros.com/106
Empower Your Advisor : https://empoweryouradvisor.com/
Episode 2: Brian's Euro shop : https://shopmarketingpros.com/kim-and-brian-tell-their-story/
Episode 45: phone skills with Cecil Bullard:
https://shopmarketingpros.com/ep-45-phone-skills-amplify-your-marketing-with-cecil-bullard/
Show Notes with Timestamps
Introduction to "Just Say Yes" (00:00:10) Brian introduces the concept of "just say yes" in auto repair marketing. Philosophy Overview (00:01:18) Discussion on the philosophy of getting cars into shops, regardless of capacity or customer interest. The Divide in the Industry (00:02:12) Explains the polarizing nature of the "just say yes" philosophy among auto repair shops. Marketer's Perspective (00:02:12) Brian shares his insights as a marketer and the importance of customer engagement. Stressful Nature of Service Advisor Role (00:03:13) Highlights the stress faced by service advisors and its impact on customer interactions. Service Advisor Training Importance (00:04:20) Discusses the necessity of proper training for service advisors to improve customer retention. Examples of Missed Opportunities (00:05:17) Shares anecdotes illustrating how service advisors discourage potential customers. Case Study: Diesel Engine Inquiry (00:06:22) Describes a call where a service advisor prematurely dismissed a customer’s request. Flat Tire Assistance Example (00:07:24) Discusses a missed opportunity to create customer loyalty through service. Air Conditioning Inquiry Mismanagement (00:08:23) Highlights a situation where a service advisor refused service based on engine type. Timing Belt Refusal (00:09:24) Details a call where a service advisor rejected a customer based on vehicle age. RepairPal Sponsorship Mention (00:10:19) Introduces RepairPal as a resource for connecting shops with new customers. Frustration with Service Advisors (00:11:25) Expresses frustration over service advisors frequently telling potential customers "no." Misunderstanding Customer Needs (00:12:17) Discusses the importance of understanding customer queries beyond their initial questions. Radiator Inquiry Example (00:13:16) Describes a call where a service advisor failed to explore the customer's actual needs. Exhaust Repair Refusal (00:14:12) Shares an example of a service advisor not offering solutions for exhaust repairs. Training for Service Advisors (00:15:12) Importance of service advisor training and understanding good phone skills for effective customer engagement. Turning No into Yes Examples (00:16:23) Brian shares practical examples of converting customer inquiries from no to yes during phone interactions. The Philosophy of Saying Yes (00:17:23) Discussion on the positive implications of saying yes, while maintaining integrity and customer trust. Value of Marketing with Yes (00:18:23) Emphasizing that looking for ways to say yes enhances marketing effectiveness and customer satisfaction. Closing Remarks and Thank You (00:19:08) Brian thanks listeners and sponsors, encouraging engagement with the podcast and its content.
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Welcome to another episode of the Auto Repair Marketing Podcast, hosted by Brian and Kim Walker!
Today, we have a very special guest, Michael Doherty, who was our exceptional service advisor at Peak Automotive in Apex, North Carolina.
Michael has been a pivotal figure in our journey, and we are thrilled to share his insights on customer loyalty and retention. He’ll discuss his unique approach to building lasting client relationships and the importance of genuine care and transparency.
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Lagniappe (Books, Links, Other Podcasts, etc)
WorldPac - https://www.wtitraining.com/
Worldpac STX - https://automotivetrainingevents.com/event/stx/
Traver Technologies: https://traverconnect.com/
ShopWare - https://shop-ware.com/
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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