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By Joe Marconi in Joe's Blog0 commentsIt always amazes me when I hear about a technician who quits one repair shop to go work at another shop for less money. I know you have heard of this too, and you’ve probably asked yourself, “Can this be true? And Why?” The answer rests within the culture of the company. More specifically, the boss, manager, or a toxic work environment literally pushed the technician out the door.
While money and benefits tend to attract people to a company, it won’t keep them there. When a technician begins to look over the fence for greener grass, that is usually a sign that something is wrong within the workplace. It also means that his or her heart is probably already gone. If the issue is not resolved, no amount of money will keep that technician for the long term. The heart is always the first to leave. The last thing that leaves is the technician’s toolbox.
Shop owners: Focus more on employee retention than acquisition. This is not to say that you should not be constantly recruiting. You should. What it does means is that once you hire someone, your job isn’t over, that’s when it begins. Get to know your technicians. Build strong relationships. Have frequent one-on-ones. Engage in meaningful conversation. Find what truly motivates your technicians. You may be surprised that while money is a motivator, it’s usually not the prime motivator.
One last thing; the cost of technician turnover can be financially devastating. It also affects shop morale. Do all you can to create a workplace where technicians feel they are respected, recognized, and know that their work contributes to the overall success of the company. This will lead to improved morale and team spirit. Remember, when you see a technician’s toolbox rolling out of the bay on its way to another shop, the heart was most likely gone long before that.
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By carmcapriotto
Thanks to our Partner, NAPA Auto Care Chris Dekker shares his use of service proposals, shop cleanliness, and appointment reminders to enhance customer satisfaction. The episode underscores the value of professionalism, continuous learning, and adapting to industry changes to meet evolving client needs. Chris Dekker, My Garage Auto and Tire, Airdrie, Ontario, Canada. Chris' previous episodes HERE Show Notes
The importance of service proposals (00:02:52) Chris discusses the use of service proposals for estimates and outlines the benefits of their business to potential clients. Enhancing the customer experience (00:04:32) The discussion delves into the details of the service proposal, focusing on how it communicates the client experience and positions the business in the market. The impact of shop cleanliness (00:09:47) The importance of shop cleanliness in retaining and earning clients is highlighted, emphasizing the role of the front office in the client experience. Appointment reminders and booking ahead (00:11:57) Chris explains the use of SMS reminders and the process of booking maintenance appointments, including the software used for notifications. Innovative ideas and readiness for EVs (00:14:30) The importance of seeking innovative ideas from other businesses and industries is discussed, followed by information about training for servicing hybrid and EV vehicles. The importance of learning from others (00:16:34) Discussing the value of learning from others' experiences and implementing new ideas in the automotive industry. Accountability and coaching in business (00:17:15) Exploring the benefits of having an accountability partner and business coaching for success in the automotive industry. Adapting to electric and hybrid vehicles (00:18:49) Discussing the focus on electric and hybrid vehicle repairs, including significant investments in training and tooling. Training on electric vehicle repair (00:20:01) Exploring the various training methods for electric vehicle repair, including in-person, online, and practical experimentation. Client experience and innovation (00:22:03) Emphasizing the importance of client experience and innovation in the automotive industry, including the introduction of new client-focused ideas. Ensuring safety and reliability (00:25:05) Detailing the company's policy to ensure safety and reliability, including the process of wheel retorquing and client communication. Client-focused service proposals (00:27:56) Highlighting the significance of client-focused service proposals and the importance of considering more than just the cost in the automotive industry.
Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By Changing The Industry
Episode 174 - Balancing Business and Family In A Small Town with Josiah Martin
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By carmcapriotto
Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Join Dan Bryant and Heather DePriest as they discuss the transformative power of Mike Michalowicz's 'Profit First' methodology. Heather and Dan share their success stories and discuss the essential principles of cash management that have helped them grow their businesses sustainably. Tune in for insightful discussions on budgeting, cash allocation, and the critical role of business coaching. Heather DePriest, American Garage, Chinook, MT. Heather's previous episodes HERE Dan Bryant, American Pride Automotive, 5 StoreS, VA Show Notes
Starting Profit First (00:03:01) The challenges of starting the Profit First system and the benefits it brought to their business. Impact of Profit First (00:04:11) How Profit First helps with budgeting, tax payments, and managing expenses, leading to significant improvements in their business. Issues with Managing Cash (00:06:15) The consequences of not managing cash properly and the stress it can cause for business owners. Need for Coaching and Education (00:08:38) Heather and Dan emphasize the importance of coaching and education in implementing Profit First and improving business management. Core Principles of Profit First (00:10:15) Dan Bryant explains the core principles of Profit First, including setting up main accounts, allocating percentages, and removing temptation. Rhythm and Account Setup (00:15:06) Heather discusses how they simplified their accounts and the importance of finding a supportive bank for setting up multiple accounts. Inconvenient Bank and Transfers (00:16:48) Dan explains the concept of the "inconvenient bank" and the purpose of transferring funds to it, emphasizing the removal of temptation. Success and Expansion (00:18:57) Dan and Heather share their success story and how Profit First helped them manage cash and expand their business. Struggles in Business (00:19:25) Dan and Heather discuss the struggles of business ownership, including talent acquisition and financial challenges. Business Expansion and Financial Management (00:21:12) Dan shares insights on business expansion, financial management, and the importance of sustainable profit. Team Building and Family Inclusion (00:24:51) Dan discusses team building activities, including the importance of including family members for better participation. Profit First and Budgeting (00:25:17) The conversation delves into how Profit First aligns with budgeting and financial planning for the future. Tax Allocations and Financial Security (00:26:13) The importance of setting aside funds for taxes and the peace of mind it brings to business owners. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X (Twitter): https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Thanks to our Partner, NAPA Autotech
Matt Fanslow and guest Tanner Brandt discuss the recent assassination attempt on former President Donald Trump, the state of the country, and the impact of political polarization. They explore how media influences public opinion and the role of political figures in shaping societal views. The conversation highlights the need for civil discourse, critical thinking, and seeking diverse perspectives to counteract the echo chamber effect of social media. understanding in political discussions.
Show Notes
The assassination attempt on Donald Trump (00:01:19) Reactions and media influence (00:03:07) Civil discourse and collaboration (00:06:14) Impact of political polarization (00:09:24) Media influence and party allegiance (00:13:15) The 24-hour news cycle and political leanings (00:17:31) The influence of social media algorithms (00:21:19) Creating echo chambers and misinformation (00:25:11) Social media's impact on the youth and political divide (00:30:17) The need for leadership and setting an example (00:33:24) Raising Respectful Kids (00:34:24) Generational Toughness (00:35:13) Understanding Power Dynamics (00:36:09) Real Life vs. Online Behavior (00:37:36) Media Influence and Perception (00:41:16) Seeking Positive News (00:42:50) Finding a Hobby (00:45:18) Avoiding Politicization (00:49:05) NASTF (00:49:55) Congress Behavior (00:51:15) Congressional Discussions (00:52:32) Ego in Politics (00:55:24) Economic and Social Issues (00:59:02) Interest Rates and Younger Generations (01:00:44) Healthcare and Future Concerns (01:02:24) Local Governance and Youth Leadership (01:05:26) Caring for the Community (01:06:34) Striving for Better (01:07:38) Social Media Impact (01:08:46) Forming Opinions (01:10:06) Media Influence (01:11:14)
Thanks to our Partner, NAPA Autotech napaautotech.com
Email Matt: [email protected]
Diagnosing the Aftermarket A - Z YouTube Channel HERE
Aftermarket Radio Network: https://aftermarketradionetwork.com/
Click to go to the Podcast on Remarkable Results Radio
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By carmcapriotto
Welcome to another episode of the Auto Repair Marketing Podcast, hosted by Brian and Kim Walker!
Today, we have a very special guest, Michael Doherty, who was our exceptional service advisor at Peak Automotive in Apex, North Carolina.
Michael has been a pivotal figure in our journey, and we are thrilled to share his insights on customer loyalty and retention. He’ll discuss his unique approach to building lasting client relationships and the importance of genuine care and transparency.
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Lagniappe (Books, Links, Other Podcasts, etc)
WorldPac - https://www.wtitraining.com/
Worldpac STX - https://automotivetrainingevents.com/event/stx/
Traver Technologies: https://traverconnect.com/
ShopWare - https://shop-ware.com/
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com
Facebook - facebook.com/shopmarketingpros
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros
Questions/Ideas - [email protected]
Click to go to the Podcast on Remarkable Results Radio
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