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533 topics in this forum

  1. Marketing Strategies To Attract and Retain Your Ideal Customers

    By Joe Marconi,
    • 0 replies
    • 1.3k views

  2. How to Make Price Irrelevant

    By Joe Marconi,
    • 0 replies
    • 1.7k views

  3. Isn’t It Time We Rethink What a Master Level Technician Is?

    By Joe Marconi,
    • 1 reply
    • 2.6k views

  4. Five Proven Tips to Improve Your Bottom Line

    By Joe Marconi,
    • 0 replies
    • 1.8k views

  5. Money Isn’t The Motivator We Think It Is

    By Joe Marconi,
    • 0 replies
    • 1.6k views

  6. Understanding S-Corp Distributions and Draws | Are They Taxable?

    By nptrb,
    • 1 reply
    • 2.7k views

  7. Spring Clean Your Finances: 5 Steps Every Business Should Take

    By nptrb,
    • 1 reply
    • 2.5k views

  8. Home Energy Efficient Tax Credit: An Inflation Reduction Act 2022 Benefit

    By nptrb,
    • 0 replies
    • 2.4k views

  9. Tax Season Preparation: A Comprehensive Guide

    By nptrb,
    • 1 reply
    • 2.3k views

  10. 10 Financial Resolutions Every Business Should Make

    By nptrb,
    • 0 replies
    • 1.8k views

  11. How to Do a Year-End Financial Review

    By nptrb,
    • 0 replies
    • 2k views

  12. Steps to Ensure a Smooth Financial Year-End

    By nptrb,
    • 0 replies
    • 1.7k views

  13. Thankful Reflections: Financial Wins of the Year

    By nptrb,
    • 0 replies
    • 1.8k views

  14. How to Set Up a Chart of Accounts to Reduce Transaction Classification Errors

    By nptrb,
    • 0 replies
    • 2k views

  15. Shop Owners: Why Do Employees Underperform?

    By Joe Marconi,   
    • 0 replies
    • 1.8k views

  16. How To Setup A Products and Services List For Auto Shops

    By nptrb,   
    • 0 replies
    • 1.6k views

  17. There's No One Size Fits All Repair Shop Business Model

    By Joe Marconi,
    • 0 replies
    • 1.7k views

  18. 6 Common Financial Statement Issues In Auto Shops (And How To Fix Them!)

    By nptrb,
    • 0 replies
    • 1.1k views

  19. Vehicle Delivery Process: The First Step to Your Next Sale

    By Joe Marconi,   
    • 0 replies
    • 1.4k views

  20. Understanding the Differences Between Employees and Contractors | What You Need to Know

    By nptrb,
    • 0 replies
    • 1k views

  21. Top Auto Repair Shop Financial Mistakes To Avoid

    By nptrb,
    • 3 replies
    • 1.5k views

  22. Article: When An Employee Brings You Bad News, Say Thank You!

    By Joe Marconi,
    • 0 replies
    • 1.2k views

  23. Extension of the IRS Lookback Period: What you need to know

    By nptrb,
    • 0 replies
    • 1.1k views

  24. Why We Do Bookkeeping

    By nptrb,
    • 0 replies
    • 837 views

  25. Quiet Quitting: New Phrase, Old Problem. Featured in Ratchet and Wrench Magazine

    By Joe Marconi,
    • 1 reply
    • 877 views

  26. Tricks for Tax Season

    By nptrb,   
    • 1 reply
    • 1.1k views

  27. R+W Article: Is it Time to Rethink the Definition of Master Technician?

    By Joe Marconi,
    • 0 replies
    • 737 views

  28. Joe Marconi Ratchet + Wrench Article- Shop Owners, What Keeps You Up at Night

    By Joe Marconi,   
    • 0 replies
    • 759 views

  29. Facing Your Financial Fears

    By nptrb,   
    • 0 replies
    • 841 views

  30. Your Business Finances in 2023

    By nptrb,   
    • 0 replies
    • 746 views

  31. Marconi: You Can (and Will) Survive an Economic Downturn

    By Joe Marconi,
    • 0 replies
    • 804 views

  32. Lang Marketing Reports: Shrinking Repair Shop Population

    By Joe Marconi,
    • 1 reply
    • 941 views

  33. TACKLING TESLA MISCONCEPTIONS

    By Joe Marconi,
    • 0 replies
    • 1k views

  34. How "Clean" Are Electric Vehicles?

    By Joe Marconi,
    • 0 replies
    • 953 views

  35. Is It Time to Raise Your Labor Rates?

    By Transmission Repair,   
    • 0 replies
    • 1.2k views

  36. Is It Time to Raise Your Labor Rates?

    By Joe Marconi,   
    • 0 replies
    • 1.3k views

  37. EV Consideration May Be Up But Skepticism Still Exists

    By Joe Marconi,
    • 0 replies
    • 851 views

  38. Dealers Seek New Ways to Beat Market

    By champtires,
    • 0 replies
    • 821 views

  39. Shop Owners: What Keeps you up at night?

    By Joe Marconi,
    • 0 replies
    • 861 views

  40. Stop Overpaying for Tires

    By champtires,
    • 0 replies
    • 1.2k views

  41. Business Success is Determined by People, Not Process

    By Joe Marconi,   
    • 2 replies
    • 2k views

  42. The Past is Passed

    By Joe Marconi,   
    • 2 replies
    • 1.7k views

  43. Is it Really all about Price?

    By Joe Marconi,   
    • 0 replies
    • 1.3k views

  44. SBA Issues New PPP Regulations, What You Need To Know Part 4

    By nptrb,
    • 0 replies
    • 1.3k views

  45. SBA Issues New PPP Regulations, What You Need To Know Part 3

    By nptrb,
    • 0 replies
    • 1.2k views

  46. SBA Issues New PPP Regulations, What You Need To Know Part 2

    By nptrb,
    • 0 replies
    • 1.4k views

  47. SBA Issues New PPP Regulations, What You Need To Know Part 1

    By nptrb,
    • 0 replies
    • 1.2k views

  48. 10 Top Financial Tools Your Auto Repair Shop Need Today

    By nptrb,
    • 0 replies
    • 1.5k views

  49. A Tool for Becoming a Better Leader

    By Elite Worldwide Inc.,
    • 0 replies
    • 1.3k views

  50. A Valuable Lesson from COVID-19

    By Elite Worldwide Inc.,
    • 0 replies
    • 1.5k views


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  • Latest Posts

    • carmcapriotto
      A Tale of Two Cities: From Affluent to Rural, Navigating Different Markets [RR 1040]

      By carmcapriotto · Posted

      Thanks to our Partners, NAPA Auto Care and NAPA TRACS  Recorded at Vision Hi-Tech Training & Expo, Kim Auernheimer shares insights from managing two shop locations in Brentwood and Monteagle, Tennessee, each with vastly different demographics and market dynamics. She dives into the unique challenges and strategies required to adapt to both environments, highlighting the importance of tailored marketing, community involvement, and a steadfast commitment to customer service and employee well-being. Kim’s story illustrates how strong leadership and adaptability can build a solid reputation across diverse markets. Kim Auernheimer, CS Automotive, 2 locations, TN. Listen to Kim’s Episodes HERE. Show Notes Watch Full Video Episode Vision Hi-Tech Training & Expo: https://visionkc.com/ Introduction to the Episode (00:00:00) Personal Interaction with Marcus Lemonis (00:03:14) Challenges in the Automotive Industry (00:05:10) Analogy of Automotive and Medical Fields (00:06:27) Three P's of Business (00:08:31) Market Differences: Tale of Two Cities (00:09:40) Demographics and Market Understanding (00:11:02) Adapting Strategies for Different Markets (00:15:35) Customer Service Approach in Monteagle (00:16:34) Community Engagement Strategies (00:20:06) Challenges of Remote Management (00:21:00) Marketing and Community Presence (00:22:00) Geofencing Marketing Tactics (00:22:39) Billboard Advertising Insights (00:24:04) Reputation Management Challenges (00:28:06) Building Customer Trust (00:29:56) Employee and Customer Care Philosophy (00:32:47) Business Name Evolution (00:33:28) Customer Experience and Joy (00:36:07) Upgrading Facilities for Service (00:36:29) Importance of Cleanliness (00:38:03) Thanks to our Partners, NAPA Auto Care, NAPA TRACS and Automotive Management Network Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/           Click to go to the Podcast on Remarkable Results Radio
    • carmcapriotto
      Commencement, Can-Do People, and Creating the Future [E211] - Chris Cotton Weekly Blitz

      By carmcapriotto · Posted

      The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/ Check out their podcast here: https://autorepairmarketing.captivate.fm/ If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind Visit ShopMarketingPros.com/chris to partner with a team that understands your business. Because every great shop deserves marketing that’s just as great.  Check out their podcast here: https://autorepairmarketing.captivate.fm/ If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn  To listen to more episodes, make sure and go over to iTunes and or Spotify. Don't forget to rate and review us! Connect with Chris: AutoFix-Auto Shop Coaching www.autoshopcoaching.com www.aftermarketradionetwork.com 940-400-1008 Facebook: https://www.facebook.com/AutoFixAutoShopCoaching YouTube: https://bit.ly/3ClX0ae Email Chris: chris@autofixsos.com NO SHOW NOTES YET The Aftermarket Radio Network Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook Click to go to the Podcast on Remarkable Results Radio
    • carmcapriotto
      Are You Actively Applying Knowledge Or Passively Consuming Information? [THA 432]

      By carmcapriotto · Posted

      Thanks to our Partners, NAPA TRACS, and Today's Class Recorded at the TST Big Event, industry trainers Eric Ziegler and Pete Meier dive into the growing challenges technicians and shop owners face in staying current with technology and why continuous education is no longer optional. The conversation highlights key issues including the liability risks of inadequate training, the double-edged sword of social media as an information source, and the power of peer-to-peer knowledge sharing. Eric and Pete also stress the importance of actively applying what’s learned, not just passively consuming information, and how networking with other professionals can accelerate growth. Eric Ziegler, EZ Tech Mentors.  Eric’s previous episodes HERE. Pete Meier, Training Manager, Dorman Products. Pete’s other episodes HERE Show Notes: Watch Full Video Episode TST Big Event 2025: https://www.tstseminars.org/ Introduction to the Episode (00:00:00) Overview of Training Importance (00:01:03) Cultural Shift in Training (00:03:04) Incentivizing Training (00:04:08) Training Formats and Challenges (00:05:00) Technician Growth and Retention (00:06:55) Advocating for Continuing Education (00:07:40) Financial Commitment to Training (00:08:20) Cultural Commitment to Education (00:09:24) Awareness of Training Resources (00:10:09) Networking at Training Events (00:11:19) Building a Positive Training Culture (00:12:52) Value of Training Experiences (00:14:04) Networking Importance (00:14:38) Training Takeaways (00:14:59) Building a Training Culture (00:18:56) Mentorship in the Industry (00:19:05) Service Information Awareness (00:21:50) Consequences of Ignoring Updates (00:22:39) Importance of Accurate Training (00:26:02) Battery Maintenance and Diagnostics (00:28:17) Technician Homework (00:30:53) Social Media's Role in the Industry (00:31:22) Generational Changes in Automotive Skills (00:33:30) Quality vs. Price in Automotive Services (00:36:40) Vetting Information Sources (00:38:24) Making Training Practical (00:41:19) The Forgetting Curve (00:42:19) Taking Action on Learning (00:43:05) Business Perspective on Training (00:43:43) Changing Technician Compensation (00:44:53) Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio
    • carmcapriotto
      The Largest Tax Cut in US History? [E170] - Business By The Numbers

      By carmcapriotto · Posted

      Thanks to our partner Promotive In this episode of Business by the Numbers, Hunt Demarest, CPA of Paar Melis and Associates, explores the details behind what former President Trump is calling the "largest tax cut in U.S. history." What’s actually in the proposed bill? Will any of it pass Congress? And most importantly, what could it mean for auto repair shop owners and other small business operators? Hunt unpacks what we know so far, what’s still uncertain, and how business owners can start thinking strategically. From potential expansions of the Child Tax Credit and QBI deduction to the controversial proposals of eliminating taxes on tips, overtime, and Social Security, this episode covers the key elements that matter most. Whether you’re looking to stay informed or proactively plan for future changes, this episode offers a grounded look at what’s on the table—and what’s likely to be left off. Key Takeaways: What’s included in the proposed 2025 tax cut and what’s still up for debate The current status of the Child Tax Credit, QBI deduction, bonus depreciation, and SALT deduction cap Potential elimination of taxes on Social Security income—and whether that’s realistic A breakdown of the proposed “Millionaire Tax” and its implications for high earners Why the talk of tax-free tips and overtime could create major planning opportunities for business owners What shop owners need to watch for and how to prepare as legislative discussions continue Thanks to our partner, Promotive It’s time to hire a superstar for your business; what a grind you have in front of you. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com. Paar Melis and Associates – Accountants Specializing in Automotive Repair Visit us Online: www.paarmelis.com Email Hunt: podcast@paarmelis.com Text Paar Melis @ 301-307-5413 Download a Copy of My Books Here: Wrenches to Write-Offs Your Perfect Shop  The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio
    • Joe Marconi
      Hello from Montana. Longtime mechanic/technician, first-time shop owner

      By Joe Marconi · Posted

      Premium Member Content 

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    • carmcapriotto
      Marketing To Hire [E152] - The Auto Repair Marketing Podcast

      By carmcapriotto · Posted

      So, you didn’t go to school for HR, and let’s be honest, hiring probably wasn’t what you dreamed about when you opened your shop. But here you are, needing to fill those bays and build a solid team. In this episode of the Auto Repair Marketing Podcast, Kim Walker is joined by Lisa Coyle of Promotive to break down what it takes to hire in today’s world, and spoiler alert: it’s all about marketing. From writing job posts that work to building a reputation techs want to work for, they cover everything you didn’t know you needed to know. You’ll discover why speed is your best friend, how your everyday shop culture is part of your recruiting strategy, and why treating candidates like customers is the game-changer most shop owners miss. Whether you’re hiring right now or just trying to build your bench, this episode is packed with smart advice, straight talk, and some seriously valuable insight into what works (and what doesn’t) when it comes to marketing your way to a great hire. Hit play, and get ready to turn hiring from a headache into a strength. 👊 Thank you to our friends at RepairPal for providing you with this episode. RepairPal’s Certified Network of shops is trusted by millions of customers each month. Learn more at RepairPal.com/shops. AppFueled makes marketing easy. It’s a CRM designed for auto repair shops with tools like segmentation, reminders, and even a call center. Don’t wait—get started today at appfueled.com Lagniappe (Books, Links, Other Podcasts, etc) Promotive Show Notes with Timestamps Introduction to the Podcast (00:00:01)  The podcast is introduced as part of the aftermarket radio network. Guest Introduction (00:00:10)  Kim welcomes Lisa Coil from Pro Motive and expresses excitement about the discussion. Personal Anecdote on Hiring (00:01:22)  Kim shares her first impression of Lisa at an industry event and their delayed connection. Marketing and Hiring Discussion (00:02:22)  Kim highlights the importance of marketing in attracting both customers and future team members. Childhood Reflections on Blue-Collar Work (00:03:31)  Kim reflects on societal views of blue-collar jobs and their financial misconceptions. Recruitment Challenges in the Industry (00:04:33)  Discussion on the shortage of skilled blue-collar workers and the need for effective marketing strategies. Understanding Headhunters vs. Recruiters (00:05:23)  Lisa explains the difference between headhunters and recruiters in the hiring process. Recruitment Process Overview (00:06:45)  Lisa describes the comprehensive services provided by headhunters, from job design to candidate negotiation. Common Hiring Problems for Shops (00:09:13)  Lisa outlines key challenges shops face, emphasizing the importance of branding and speed in hiring. Importance of Speed in Hiring (00:09:41)  Lisa stresses the need for quick responses to applicants to secure top talent. Marketing's Role in Job Descriptions (00:12:10)  Discussion on how marketing strategies influence job titles and descriptions to attract candidates. Optimizing Job Listings for Mobile (00:13:04)  Lisa advises shop owners to check how their listings appear on mobile devices for better visibility. Balancing Job Specificity and Attractiveness (00:15:28)  Lisa talks about the need to balance specificity in job titles without deterring potential applicants. Job Posting Strategies (00:18:28)  Discussion on effective places for shops to post job openings. Candidate Treatment (00:18:39)  Advice on treating job candidates like customers for better recruitment. Data Capture Importance (00:18:47)  Emphasis on capturing candidate data for future recruitment needs. Using Job Boards (00:19:55)  Recommendations on utilizing various job boards for recruitment. Applicant Tracking Systems (00:20:51)  Benefits of using applicant tracking systems for managing job applications. Building a Candidate Database (00:21:53)  The importance of maintaining a database of potential candidates over time. Social Media for Recruitment (00:22:46)  Using social media ads for recruitment and the challenges involved. Referral Programs (00:23:43)  Encouraging employee referrals as a strategy for finding candidates. Team Referral Incentives (00:25:27)  Impact of financial incentives on employee referrals for job candidates. Maintaining Candidate Connections (00:25:50)  Importance of staying in touch with candidates for future opportunities. LinkedIn for Hiring (00:27:15)  Discussion on the effectiveness of LinkedIn for hiring technicians. Marketing's Impact on Hiring (00:28:01)  How a shop's marketing affects their ability to attract good candidates. Consumer Reviews Influence (00:28:56)  The role of online reviews in shaping potential candidates' perceptions. Showcasing Company Culture (00:30:27)  The significance of showcasing company culture to attract talent. Careers Page Importance (00:32:55)  Discussion on the essential elements of a careers page for attracting talent. Website for Customers and Employees (00:33:44)  Lisa shares insights on designing websites for both consumers and potential employees. Showcasing Team Members (00:36:04)  Importance of displaying employees on the website to attract future talent. Training and Retention Strategies (00:37:12)  Discussion on the significance of training and retaining employees after hiring. Engagement During Transition (00:38:20)  Keeping candidates engaged between signing the offer and starting their new role. Making First Days Special (00:40:10)  Ideas for creating memorable first-day experiences for new hires. Responding to Negative Reviews (00:43:16)  Advice on handling negative feedback and its impact on employer branding. Reputation Management (00:45:24)  The importance of maintaining a positive reputation as an employer. Finding Pro Motive (00:48:28)  Information on how to connect with Pro Motive for hiring assistance. Closing Remarks (00:49:14)  Wrap-up of the episode and encouragement to listen to future shows. How To Get In Touch Join The Auto Repair Marketing Mastermind Group on Facebook Meet The Pros Follow SMP on Facebook Follow SMP on Instagram Get The Ultimate Guide to Auto Repair Shop Marketing Book Email Us Podcast Questions or Topics Click to go to the Podcast on Remarkable Results Radio
    • carmcapriotto
      The Hidden Advantages of ADHD [E185] - Diagnosing the Aftermarket A to Z

      By carmcapriotto · Posted

      Thanks to our Partner, NAPA Autotech Training Matt Fanslow discusses ADHD (Attention Deficit Hyperactivity Disorder), which he refers to as a neurodivergent condition. He highlights the negative aspects of the condition, such as inattentiveness, hyperactivity, and impulsivity, but also emphasizes the positive "superpowers" associated with it, including hyperfocus, creativity, problem-solving, empathy, and high energy levels. Fanslow suggests these positive traits can be particularly beneficial in the automotive industry and encourages listeners to seek support and potential treatment, while also discussing the nuances and evolving perspectives on ADHD diagnosis and management, including the role of medication and alternative strategies. Contact Information Email Matt: mattfanslowpodcast@gmail.com Diagnosing the Aftermarket A - Z YouTube Channel Subscribe & Review: Loved this episode? Leave a 5-star review on Apple Podcasts and Spotify The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/ Click to go to the Podcast on Remarkable Results Radio
    • carmcapriotto
      Gamification and Engagement: Innovative Tools to Retain Top Talent [RR 1039]

      By carmcapriotto · Posted

      Thanks to our Partners, NAPA Auto Care and NAPA TRACS  The episode explores key strategies for improving technician retention in the automotive industry, focusing on work-life balance, continuous education, open communication, and positive workplace culture. David Boyes highlights the Today's Class app, which uses short, gamified, daily learning for technicians and service advisors to boost engagement. He also discusses his blog, An Automotive Shop Owner's Roadmap to Technician Retention, which outlines a six-step approach to retention, emphasizing culture, communication, and career development. David Boyes, President of ‘Today’s Class”  An online learning organization that has been supporting the automotive industry for more than 20 years. David’s previous episodes HERE Show Notes Watch Full Video Episode Optimize training with Today’s Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today’s Class on the web at https://www.todaysclass.com/ https://www.todaysclass.com/blog/tips-recruit-talent-tech-shortage  Introduction and Welcome (00:00:00) Engagement with Technicians (00:01:55) Gamification in Training (00:02:04) Daily Engagement Process (00:02:52) Continuous Education Importance (00:03:38) White Paper on Technician Retention (00:04:37) Overview of Retention Strategy Steps (00:04:47) Impact of Employee Turnover (00:07:10) Cultural Challenges in Retention (00:08:19) Sharing Success Stories (00:09:31) Building a Career Path (00:14:33) Developing a Retention Strategy (00:15:06) Unlimited PTO Discussion (00:16:11) Work-Life Balance Challenges (00:17:01) Importance of Training (00:18:05) Measuring Success (00:19:10) Seasonality in Business (00:20:25) Communication via the App (00:24:45) Company Evolution (00:24:04) Thanks to our Partners, NAPA Auto Care, NAPA TRACS and Automotive Management Network Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -Special episode collections: https://remarkableresults.biz/collections The Aftermarket Radio Network: https://aftermarketradionetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/ Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/ Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/ The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/ The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/ Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/           Click to go to the Podcast on Remarkable Results Radio


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