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Found 18 results

  1. A ride to the Mall with my wife today (yes, I went to the Mall, got a problem?) gave me assurance that things are really getting back to normal. The stores were full, the roads were packed and expect for the masks people are wearing, you would think it's just another ordinary summer weekend!
  2. Due to COVID-19, many repair shops experienced a severe economic downturn, some with a drop in sales over 50%. Without a strong cash reserve and/or SBA funding help, many shops would have gone under. My 40 years as a shop owner has taught me to always have a cash reserve. However, never would I have ever imagined a downturn like the one with COVID-19. So, how do we plan for the next financial crisis. And, it will happen. Perhaps not as bad as the the virus crisis, but it will happen. Here are a few things to consider: Have a separate, and hard to access, cash reserve bank account that has least two months of expenses. Also, secure a line of credit for at least one to two months of expenses. Also, know your numbers, keep payroll in line, and make sure your prices are fair to you too, not just your customers. Keep in good standing with all your vendors and keep your credit score high! The bottom line here, is truly the bottom line. To weather the next financial downturn, you need a strong balance sheet and net profit to the bottom line. What other strategies are you considering or implementing?
  3. Has the Coronavirus (COVID-19) impacted your auto shop business? If it hasn't yet, it has the potential to do so soon. Please share what you are currently doing, how your business is impacted, what plans you have in place, etc. Some things to consider: Do you have a plan in place should you or one of your employees become ill? With school, event, and business closures, how will this affect your shop? Are you sending anything to your customers in terms of sharing your plans around keeping your customer and employees healthy and doing your part in your community? Many small and large businesses have been sending email communications to their customers. Are you marketing to your customers in terms of not delaying car repair, should there be a need to temporarily close? Are your parts suppliers sharing their plans, should the pandemic affect supply chains? Are you stocking up on business and shop necessities? Please share your experience in this topic and stay healthy! In the media: The coronavirus and its growing tally of sick and dead victims around the world have been roiling financial markets, prompting countless hand-washing reminders and ruining more than a few vacations, and that’s before anyone knows exactly how widespread the effect will be on the automotive industry, including your local repair shop. Source “By mid-March, the shortage of supplies will be felt and members are projecting they’ll experience disruption through May or June,” even if operations in China soon get back to normal, said Stacey Miller, senior director of communications at the Auto Care Association, a trade group representing 150,000 auto aftermarket and service businesses. Source
  4. Although COVID-19 has brought our industry plenty of challenges, it has also taught us a valuable lesson. Many of us have seen a drop in our car counts, but have simultaneously witnessed an increase in our AROs and happier customers. These slower days give us the opportunity to spend more time with each and every individual and vehicle that enters our shop, yielding positive results for both our business and our customers. From this point forward, in order to maximize every single opportunity at your shop, I recommend you implement the following three items. First, I recommend you hold a meeting with your employees as soon as possible and make sure they know that each vehicle that comes in should be properly, professionally and ethically inspected. Make sure they also know that everything should be documented. Next, it’s important that every single customer that enters your facility gets full disclosure on what is going on with their vehicle. This includes what needs to be done now, what should be done in the near future, and what may need to happen in the long run. Lastly, make sure that everyone in your company believes in all of your products and services. When a tech or advisor is on the phone with a customer, they must truly believe in their recommendations in order to really get through to that customer. The customer will be far more likely to listen if they know the recommendations are coming from a place of honesty and care. If you can implement the three items above, not only will you see sales go up, but you will have happier customers as well. I can assure you that the more time you spend on each vehicle and with each customer, the more successful you will be. For additional help making the most of your shop’s opportunities, visit the Elite website or call 800-204-3548. View full article
  5. New York Governor announced yesterday that the stay-home order will remain in effect until May 15th. With so many consumers not driving and so many businesses closed; sales will be a struggle for the next 4 weeks or more. Many Auto Shops across the country will be in the same boat. Ok, that's the bad news. The good news is that you are a shop owner, and no stranger to making tough decisions and finding solutions to the most complex problems. I know this is different, but truth is we are all learning together, and we will beat this. With that said, you will be called upon to remove the emotions from the situation and make the decisions that are best for your employees, family and for the business. You will need to look at your average sales and projected near-future sales and adjust your payroll accordingly. I hesitated for a few weeks, but then made the tough decision to cut staff to get my payroll in line with current sales. It had to be done. You will also need to look at each line on your Profit/Loss statement and see where you can shave any expenses. Even a few percentage points can end up saving a lot of money at the end of the month. Lastly, have daily meetings and let your remaining staff know what you are doing. Let them know that the number 1 goal is the health and welfare of everyone. Number 2: Ensure the business thrives, not just survives. You are tough....now go make those tough decisions!
  6. One of the toughest decisions we face with the COVID 19 crisis is how much staff we need. When do we impose layoffs? I have never in 40 years had to lay off an employee due to any economic crisis. But this time it's different. Half my staff is layed off, primarily becuase sales have dropped more than half. To paraphrase Abraham Lincoln: "It's better to cut a limb to save the body; never sacrifice the body to save a limb." Believe me, it's tough, but we all need to make the decisions that we save your company.
  7. Hello everyone, I am suggesting we have a thread with comments that only relate to information regarding help for businesses or communities affected by recent events. I will start the thread by listing relevant links I have at this time: the U.S. Treasury Department has released a draft application for the Paycheck Protection Program (the new forgivable loan program) created by the CARES Act. The Paycheck Protection Plan application process starts Friday, April 3, 2020 and those eligible and interested in applying should begin that process as soon as possible: - For a top-line overview of the program: https://home.treasury.gov/system/files/136/PPP -- Overview.pdf - If you’re a borrower, more information and links to SBA lenders http://www.sba.gov/ can be found here: https://home.treasury.gov/system/files/136/PPP--Fact-Sheet.pdf - The application for borrowers can be found here: https://home.treasury.gov/system/files/136/Paycheck-Protection-Program-Application-3-30-2020-v3.pdf Importantly as well, we have included links to Small Business Administration (SBA) resources that will help navigate the government subsidies, loans and programs available: - The SBA’s Local Assistance Page, https://www.sba.gov/local-assistance which provides local resources and information on offices and other resources around the country; - Lender-Match, https://www.sba.gov/funding-programs/loans the SBA’s tool to find local banks and lenders based on your needs and; - SBA’s Coronavirus Resource Page: https://www.sba.gov/funding-programs/loans/coronavirus-relief-options
  8. Good morning, With business slowing down for most, we feel that there's never been a better time for shops to take advantage of online training. We know that everyone in our great industry is in this together, and want to help shop owners in any and every way that we can, so have decided to team up with Jasper Engines & Transmissions to make our Online High Impact Customer Care Sales Course available to the industry at no charge. The recordings for this 4-part online sales training course are usually sold for $179, but the below link will provide you with complimentary access. You'll see that the page also provides access to an Action Plan that you can follow to help you navigate through the coronavirus pandemic. As you take on this challenge, please don't forget that you're not alone, and that this pandemic will pass. If there's anything else that Elite may be able to do to help you, please feel free to Contact Us, or give us a call at 800-204-3548. Click Here for complimentary access to our Online High Impact Course and COVID-19 Shop Owner Action Plan Wishing you the best, Your Friends at Elite
  9. Whatever your normal advertising and marketing strategy is, now is the time to tone down call to action advertising and promotions and communicate your brand to your community. In times of crisis, it’s crucial that your customers and community know what you stand for and there to help if at all possible. Contact your customers by phone, email, text, etc. Not to sell them anything, but to ask if they are ok. Let them know that you are thinking about them. Connect with them emotionally, like a friend or family member would. For many shops across this great nation, there will be significant sales drops. With the new financial package, there will be help on the way. Contact your accountant, payroll company, financial advisor, bank rep and find out about the help that is coming your way. We will get through this together.
  10. Thanks for stopping by! Obviously we’re entering a new economy. At no other time have we witnessed wide sweeping changes to how we do business; what’s expected of us; how customers respond and what we need to do. I released this brand new training to show you three things you can do right now. Shop owners who have done at least one of the strategies I explain in the training, have already got results booking appointments. You’re welcome to grab a pad and pen and copy any of the details to help you. Hope this helps Matthew “The Car Count Fixer”
  11. My Thoughts on the Coronavirus and Business In my 40 years in business, I have lived through many economic downturns. From the stock market crash of the late 1980’s, the housing bust of 1990’s, the tragic event of 911 and the great recession of 2008. This is different. The fears and the realities of the coronavirus has affected us all. And some areas of the country have been hit harder than others. In all other situations, I fought like hell to make a difference and beat the circumstances. Again, this is different. I am not an alarmist, not a defeatist and I do not get sucked into the sensationalism of the press. Just today, I heard a sports announcer on a talk radio show advise her listeners to stay at home, don’t go to work, don’t go to the movies, don’t go out of the house and isolate yourself from other people. Is this rational? I can’t do that. I am an automotive shop owner. What I do matters to my family and the community. I…WE….need to be there to ensure that the doctors, nurses, police, public officials and everyone else has their transportation ready to perform. Stay home? Us? Is that an option? But again…this is different. This afternoon, I was getting ready to go to Church; 4:00pm Mass, when my wife got an alert that Church as been canceled. Wait; let me say this again real slow…Church… has…. been…canceled. Fear has a way of eating at the fabric of our rational being. I fully understand the reality of what is happening. This virus will take people’s lives. But, do we run away in the face of a threat? Is this who we are? What do we do? Close our businesses for a few weeks? A month or two? How many of us can afford that? We all know the answer to that question. As automotive shop owners, technicians, service advisors and all the other valuable employees of this great profession, we need to take the proper precautions. Do all you can to protect yourself and your family. If you decide to continue to operate your shop during this challenging time, have a meeting with all your employees. Take the proper steps to protect yourself, your employees and your customers. Business may get ugly for some. My company has taken a 40% drop in business the past three weeks, directly contributed to the coronavirus outbreak. I write this to tell you how I feel; not to decide for anyone what to do. I will not force my employees to do anything they feel would put themselves or their families in harm’s way. For me, I intend to fight. I will take care of myself, take care of my family. But there are too many people depending on what I do, and way too may years behind me to hunker down and wait this out. Stay safe, stay healthy. Take this situation serious. But please don’t give up. We will prevail and we will get through this together. We are the hardest working, most resilient, toughest people on the planet. Let’s show the world and this virus who we are!
  12. Shop owners, if you are having problems with cash flow due to the Coronavirus or even if you are not feeling the effects yet. It is always a good idea to make preparations to have enough cash on hand. With that said, the government has allocated 8 Billion to assist business owners affected by COVID-19 by offering SBA disaster loans and I am helping shop owners with filing their applications. Please see my article for more info.
  13. Are you a Iowa shop owner? If you have been affected by COVID-19, have 2-25 employees and have a location in the state you can get a grant of between $5,000 and $25,000 from the Iowa Small Business Relief Grant Program. (If you are not from Iowa please tell friend from the state) YOU MUST APPLY NOW! (Deadline is March 31, 2020) So what information do you need? A LOT! ● Most recent Income Statement ● Revenue Loss Analysis ● Most recent Balance Sheet ● Payroll Schedule And Analysis ● Funds utilization report ● Fill out All Paperwork You need to apply now because applications close March 31, 2020. This is FREE money, don't let it pass. We are currently helping business owners to access this grant. For more info please call us at 1954-324-0803 or book an appointment at https://calendly.com/markjohnsontaxplanner/45min
  14. Are you a Iowa shop owner? If you have been affected by COVID-19, have 2-25 employees and have a location in the state you can get a grant of between $5,000 and $25,000 from the Iowa Small Business Relief Grant Program. (If you are not from Iowa please tell friend from the state) YOU MUST APPLY NOW! (Deadline is March 31, 2020) So what information do you need? A LOT! ● Most recent Income Statement ● Revenue Loss Analysis ● Most recent Balance Sheet ● Payroll Schedule And Analysis ● Funds utilization report ● Fill out All Paperwork You need to apply now because applications close March 31, 2020. This is FREE money, don't let it pass. We are currently helping business owners to access this grant. For more info please call us at 1954-324-0803 or book an appointment at https://calendly.com/markjohnsontaxplanner/45min View full article
  15. As a growing number of states issue emergency orders to close non-essential businesses, the U.S. government has issued guidance declaring that automotive repair and maintenance are “essential” functions. A March 19 memo from the Department of Homeland Security’s Cybersecurity and Infrastructure Security Agency (CISA) includes automotive repair and maintenance employees in a list of “essential critical infrastructure workers.” “If you work in a critical infrastructure industry, as defined by the Department of Homeland Security, such as health care services and pharmaceutical and food supply, you have a special responsibility to maintain your normal work schedule,” CISA Director Christopher Krebs says in the memo. The list of essential critical infrastructure workers includes “employees who repair and maintain vehicles, aircraft, rail equipment, marine vessels and the equipment and infrastructure that enables operations that encompass movement of cargo and passengers,” as well as “employees supporting or enabling transportation functions, including truck drivers, bus drivers, dispatchers, maintenance and repair technicians, warehouse workers, truck stop and rest area workers, and workers that maintain and inspect infrastructure (including those that require cross-jurisdiction travel).” As a growing number of states issue emergency orders to close non-essential businesses, the U.S. government has issued guidance declaring that automotive repair and maintenance are “essential” functions. A March 19 memo from the Department of Homeland Security’s Cybersecurity and Infrastructure Security Agency (CISA) includes automotive repair and maintenance employees in a list of “essential critical infrastructure workers.” “If you work in a critical infrastructure industry, as defined by the Department of Homeland Security, such as health care services and pharmaceutical and food supply, you have a special responsibility to maintain your normal work schedule,” CISA Director Christopher Krebs says in the memo. The list of essential critical infrastructure workers includes “employees who repair and maintain vehicles, aircraft, rail equipment, marine vessels and the equipment and infrastructure that enables operations that encompass movement of cargo and passengers,” as well as “employees supporting or enabling transportation functions, including truck drivers, bus drivers, dispatchers, maintenance and repair technicians, warehouse workers, truck stop and rest area workers, and workers that maintain and inspect infrastructure (including those that require cross-jurisdiction travel).” For additional information, contact Aaron Lowe, senior vice president, government and regulatory affairs, at [email protected] or Tom Tucker, director, state affairs, at [email protected] Source: https://www.counterman.com/automotive-repair-service-deemed-essential/
  16. In an effort to update the group with all the most recent developments, we are happy to inform you that on March 20, 2020 the U.S. Treasury Department, Internal Revenue Service (IRS), and the U.S. Department of Labor announced that small and midsize employers can begin taking advantage of two new refundable payroll tax credits designed to immediately and fully reimburse them, dollar-for-dollar, for the cost of providing Coronavirus-related leave to their employees. This relief to employees and small and midsize businesses is provided under the Families First Coronavirus Response Act (Act), signed by President Trump on March 18, 2020. The Act will help the United States combat and defeat COVID-19 by giving all American businesses with fewer than 500 employees funds to provide employees with paid leave, either for the employee's own health needs or to care for family members. The legislation will enable employers to keep their workers on their payrolls, while at the same time ensuring that workers are not forced to choose between their paychecks, their personal health or the public health measures needed to combat the virus. To learn more about how this will work or how to access up to $2M in Federal SBA disaster loans call us at 954-324-0803 or book a time in our calendar https://calendly.com/markjohnsontaxplanner/45strategysession. View full article
  17. We're in strange times. I've published this video in hopes to help shop owners in these difficult times Matthew "The Car Count Fixer:
  18. THIS IS DIFFERENT I know, I know. Yet ANOTHER message about the Coronavirus. But this one's different. Let's get to work. Here’s What I know: 1. What's going to happen: Things are going to get weird. Then they will get better. It's a new virus. It's contagious. It gets people really sick. A small percentage of those people die. That sucks. 2. What is "everybody" going to do? People are going to continue to panic and then they'll stop. They're going to panic for two reasons. First, because this is a new virus and it's pretty nasty and that's pretty scary. Second, because of the media ...specifically social media. It's full of anecdotal "reports" ...and light on facts.We humans like to pass on "information" without checking it out. And traditional media (the news) gets paid for viewership ...and nothing drives viewership like FEAR. In my opinion, World Health Organization is probably the best place to get your info about this situation. 3. What this means for Your Repair Shop: The best answer I can give you here is ...IT DEPENDS. The best advice I can give you is actually a quote from one of my long time mentors, Mr. Jim Rohn. Mr. Rohn once said… (this isn’t a direct quote, but you’ll get the gist of it)... “You can not change the direction of the winds. You can change the setting of your sails.” Are you going to spend your time browsing social media, watching the news all day, and talking back and forth with people about this situation? Or are you going to FOCUS on business? I'd suggest you focus on business, avoid crowds, and wash your hands. If you step up and LEAD them, you'll stand out. (And it's good Karma.) Think about it this way. Most of your competition will be following the herd and doing the whole "let's sit around and talk about the corona virus ...while simultaneously browsing social media and reading stuff about the coronavirus...while simultaneously watching the news for updates on the coronavirus thing. That means they're NOT promoting. They're NOT in front of the market. They're NOT in the game. What I'm doing personally: 1. Avoiding large crowds, washing my hands, and keeping my immune system strong. 2. Not paying attention to anyone other than non-biased expert health organizations. That means no social media.No news media. Just the facts. 3, I’ve got new free training being released in the next couple of weeks. Stay tuned and I’ll keep you posted. If you have any specific questions or need some help right now - it’s 100% totally free to talk to me about your specific problem. Just AskTheCarCountFixer.com Stay safe - Talk soon! Matthew “The Car Count Fixer” P.S.: You could take this FREE TRAINING: How to Double Your Car Count in 89 Days. Over 2 hours and 20 minutes of video on demand. P.P.S.: Join me on YouTube at Car Count Hackers! FREE Help to grow your Car Count, Income and Profit! P.P.P.S.: Like and Follow Car Count Hackers on Facebook


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